Very Good in Very Good dust jacket; Chronicles the strategies of companies--such as Apple Computer, Digital, and Micro Systems--that have successfully competed with IBM, with information on specific tactics used to rob the computer giant of markets. ; 218 pages.

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D�tails bibliographiques

Titre: WHO'S AFRAID OF BIG BLUE? How Companies Are Challenging I B M-And Winning
�diteur: Addison Wesley, Reading, MA
Date de parution: 1988
ISBN � 10 chiffres: 0201155745
ISBN � 13 chiffres: 9780201155747
Reliure: Hardcover
�dition: First Edition.
�tat de la jaquette: Jaquette

A propos de ce titre

Synopsis

Book by McKenna Regis

Les informations fournies dans la section � A propos du livre � peuvent faire r�f�rence � une autre �dition de ce titre.

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