What links the Mercedes Formula One team with Google?
What links Team Sky and the aviation industry?
What connects James Dyson and David Beckham?
They are all Black Box Thinkers.
Black Box Thinking is a new approach to high performance, a means of finding an edge in a complex and fast-changing world. It is not just about sport, but has powerful implications for business and politics, as well as for parents and students. In other words, all of us.
Drawing on a dizzying array of case studies and real-world examples, together with cutting-edge research on marginal gains, creativity and grit, Matthew Syed tells the inside story of how success really happens - and how we cannot grow unless we are prepared to learn from our mistakes.
"Full of well-crafted stories and keenly deployed scientific insights, Black Box Thinking will forever change the way you think about screwing up."
-DANIEL PINK, author of Drive and To Sell Is Human
Matthew Syed is one of the UK's most influential thinkers on mindset, performance, and culture. A former Olympic table tennis player turned award-winning journalist and bestselling author, his seven books - including Black Box Thinking, Rebel Ideas, and the groundbreaking You Are Awesome series for children - have sold over two million copies worldwide, been translated into more than 30 languages, and earned widespread acclaim for their accessible insight and compelling storytelling.
A sought-after speaker and founder of Matthew Syed Consulting, he advises leading organisations - from global businesses to national sports teams - on building high-performance cultures. He also presents BBC Radio 4's Sideways, which has been downloaded over 15 million times, and writes for The Times and The Sunday Times. He has featured on top podcasts including The Diary of a CEO and High Performance. With a unique blend of sporting excellence, psychological insight, and sharp journalistic storytelling, Syed continues to challenge conventional thinking and inspire change across sectors.
Matthew Syed is one of the UK's most influential thinkers on mindset, performance, and culture. A former Olympic table tennis player turned award-winning journalist and bestselling author, his seven books - including Black Box Thinking, Rebel Ideas, and the groundbreaking You Are Awesome series for children - have sold over two million copies worldwide, been translated into more than 30 languages, and earned widespread acclaim for their accessible insight and compelling storytelling.
A sought-after speaker and founder of Matthew Syed Consulting, he advises leading organisations - from global businesses to national sports teams - on building high-performance cultures. He also presents BBC Radio 4's Sideways, which has been downloaded over 15 million times, and writes for The Times and The Sunday Times. He has featured on top podcasts including The Diary of a CEO and High Performance. With a unique blend of sporting excellence, psychological insight, and sharp journalistic storytelling, Syed continues to challenge conventional thinking and inspire change across sectors.
