Manager's Guide to Crisis Management

Bernstein, Jonathan

ISBN 10: 0071769498 / ISBN 13: 9780071769495

Edité par McGraw-Hill Education, 2011

Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 8668912-6

Synopsis :

Lead your Organization through any business crisis--and emerge stronger than ever

Manager's Guide to Crisis Management provides the basic skills and knowledge you need to deal with the crises that inevitably occur in any business or organization.

Covering every aspect of the topic--from defining crisis management and policies to training for and responding to crises--it helps you fully grasp any situation that threatens business, careers, and even lives. Lead through any crisis smoothly and with minimal ramifications by mastering the most effective tactics, including:

• Planning for and training staff in crisis management
• Anticipating and preventing crises before they occur
• Managing the company's online reputation
• Addressing crises that affect multicultural stakeholders
• Creating effective crisis-related messaging
• Knowing when to bring in a specialist

About the Briefcase Books series:

Briefcase Books, written specifically for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page:

Key Terms: Clear definitions of key terms and concepts
Smart Managing: Tactics and strategies for managing crises
Tricks of the Trade: Tips for executing the tactics in the book
Mistake Proofing: Practical advice for minimizing the possibility of error
Caution: Warning signs for when things are about to go wrong
For Example: Examples of successful crisis management
Tools: Specific planning procedures, tactics, and hands-on techniques

Détails bibliographiques

Titre : Manager's Guide to Crisis Management
Éditeur : McGraw-Hill Education
Date d'édition : 2011
Reliure : Couverture souple
Etat : Very Good
Edition : 1st Edition.