Thomas Cook: 150 Years of Popular Tourism

Brendon, Piers

ISBN 10: 0436199939 / ISBN 13: 9780436199936

Edité par Secker & Warburg, London., 1991

A propos de cet article

8vo. 372 pp. Illustrated. Protected dustwrapper.

N° de réf. du vendeur 010082

Détails bibliographiques

• Titre: Thomas Cook: 150 Years of Popular Tourism
• Éditeur: Secker & Warburg, London.
• Date de parution: 1991
• Langue: anglais
• ISBN à 10 chiffres: 0436199939
• ISBN à 13 chiffres: 9780436199936
• Reliure: Cloth
• Édition: First Edition
• État de l'article: Very Good
• État de la jaquette: Very Good

A propos de ce titre

Synopsis

This book is published to coincide with the 150th anniversary of Thomas Cook and draws on a range of original material to provide an in-depth account of the founders of popular tourism, Thomas Cook and his son John, and of the firm they created. In 1841 Thomas Cook invented modern tourism as a means of emancipation for working people and in this respect the book is part social history, as well as being the story of an entrepreneurial family. The book tells how John Cook took a less philanthropic view of the business than did his father and of their struggle which came to a climax in the 1870s. The book also tells of the setbacks that have beset the company in the 20th century, but despite which it remains the largest travel organization in the world.