Total Branding by Design: Using Design to Create Distinctive Brand Identities

Southgate, Paul

ISBN 10: 0749408677 / ISBN 13: 9780749408671

Edité par Kogan Page Ltd, 1994

A propos de cet article

First edition. Light wear to boards. Content is clean and bright. Previous owner name to ffep. Good DJ with some edge wear.

N° de réf. du vendeur 9999-99992964955

Détails bibliographiques

• Titre: Total Branding by Design: Using Design to Create Distinctive Brand Identities
• Éditeur: Kogan Page Ltd
• Date de parution: 1994
• Langue: anglais
• ISBN à 10 chiffres: 0749408677
• ISBN à 13 chiffres: 9780749408671
• Reliure: Hardcover
• Édition: Edition originale
• État de l'article: Good
• État de la jaquette: Jaquette

A propos de ce titre

Synopsis

This practical guide demonstrates how to exploit the full potential of brand design as a marketing tool. The author explains his concept of total branding, from the planning stages through to implementation and evaluation.