Houghton Mifflin, 1992. On title page in blue ink: "Bill--Good guerilla selling. Bill Gallagher, 1/92." Large softcover, color-illustrated wrapper, creases at tips of first 12 pages and top front tip. Near Very Fine.

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D�tails bibliographiques

Titre

Guerrilla Selling : Unconventional Tactics for Increasing Your Sales (Guerrilla Marketing Ser.)

�diteur

Houghton Mifflin Company, New York, NY, U.S.A.

Date de parution

1992

Langue

anglais

ISBN � 10 chiffres

0395578205

ISBN � 13 chiffres

9780395578209

Reliure

Soft cover

�tat de l'article

Fine

Sign�

Signed by Author(s)

Catalogues du vendeur

A propos de ce titre

Synopsis

Today's increasingly competitive business environment requires new skills and commitment from salespeople. Like the successful Guerrilla Marketing and Guerrilla Marketing Attack, this book presents unconventional ideas that are easy, and exciting for entrepreneurs at every level.

� propos de l?auteur

Jay Conrad Levinson is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president and creative director at J. Walter Thompson Advertising and Leo Burnett Advertising, he is the chairman of Guerrilla Marketing International, a consulting firm serving large and small businesses worldwide.

Les informations fournies dans la section � A propos du livre � peuvent faire r�f�rence � une autre �dition de ce titre.

Description de la librairie

Selling by mail order directly to customers, bookdealers and collectors from an inventory of more than 40,000 books, strong in literature, history, Native American and Vietnam Conflict. All defects seen are stated: a microtear or micronick is a defect smaller than 1/16 of an inch, but visible.

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Callaghan Books South
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