The Invisible Continent: Four Strategic Imperatives of the New Economy - Couverture souple

Ohmae, Kenichi

 
9780060957421: The Invisible Continent: Four Strategic Imperatives of the New Economy

Synopsis

Kenichi Ohame looks ahead to the future of business in the age of the Internet and sees a rapidly changing landscape -- one to which we must adapt or face the consequences. Ohame unveils this new economy's four basic forces and shows how a dramatic and volatile battleground is forming between companies and the countries that try to regulate them.

Just as The Borderless World foresaw a globally interlinked economy, The Invisible Continent maps out the coming technological revolutions and the impact they will have on the businesses around the world. A must read for anyone seeking to attain and keep a competitive advantage in today's markets, The Invisible Continent is a "timely, well-written, and well-organized book" (Library Journal).

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À propos de l?auteur

Kenichi Ohmae is a Tokyo-based top corporate strategist and adviser to governments around the world. The former director of McKinsey & Company and chairman of its Asia Pacific operations, he is a speaker, educator, entrepreneur, and author of seventy books. He writes frequently for the Wall Street Journal, New York Times, Newsweek, Harvard Business Review, Washington Post, Japan Times, and other publications.

À propos de la quatrième de couverture

Kenichi Ohame looks ahead to the future of business in the age of the Internet and sees a rapidly changing landscape -- one to which we must adapt or face the consequences. Ohame unveils this new economy's four basic forces and shows how a dramatic and volatile battleground is forming between companies and the countries that try to regulate them.

Just as The Borderless World foresaw a globally interlinked economy, The Invisible Continent maps out the coming technological revolutions and the impact they will have on the businesses around the world. A must read for anyone seeking to attain and keep a competitive advantage in today's markets, The Invisible Continent is a "timely, well-written, and well-organized book" (Library Journal).

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

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