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Value-Added Selling: How to Sell More Profitably, Confidently, and Professionally by Competing on Value, Not Price - Couverture rigide

Reilly, Tom

 
9780071408813: Value-Added Selling: How to Sell More Profitably, Confidently, and Professionally by Competing on Value, Not Price
Couverture rigide
ISBN 10 : 0071408819 ISBN 13 : 9780071408813
Editeur : McGraw-Hill Professional, 2002

Synopsis

In a marketplace too often focused on price, "Value-Added Selling" provides sales professionals with a market-proven approach for selling customers on the inherent value of a product. Based on a value-selling model proven to work across industries and product lines, this step-by-step book explains how to define value in the client's terms, orient a pitch to fit the client's needs, and close the deal. It gives sales pros the tools and confidence they need to - now and forever - deemphasize price in the selling equation.

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À propos de l'auteur

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
McGraw-Hill Professional
Date d'édition
2002
Langue
anglais
ISBN 10 
0071408819
ISBN 13 
9780071408813
Reliure
Relié
Numéro d'édition
2
Nombre de pages
288
Coordonnées du fabricant
non disponible
Personne responsable
Messaggerie Libri
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