Writing and Speaking at Work - Couverture souple

Bailey, Edward P.

Couverture souple

ISBN 10 : 013041445X ISBN 13 : 9780130414458

Editeur : Pearson, 2001

Synopsis

For undergraduate/graduate-level courses in Business Communication.

Designed to help students improve their ability to write and speak with confidence in the world of work, this text focuses on the practicalities of contemporary business communication―giving useful, concrete advice that students can apply immediately. Shorter than most other business communication texts, it eliminates unnecessary theoretical matters and gets right to the core of real, on-the-job communication, drawing from the author's many years of experience working with business and government. Very easy to read.

A propos du livre

À propos de la quatrième de couverture

The goal of Writing and Speaking at Work is to help students roll up their sleeves and actually learn to write and speak. This easy to read, concise text focuses directly on those two crucial communication skills. It offers students and professionals practical advice they can apply today and every day in their future!

The new edition has been fully updated and provides the most up-to-date coverage of email communication and presentational techniques.

All NEW!!!

• Chapter 11, Making the most of e-mail
• Chapter 14, Developing a clear structure
• Chapter 19, Preparing an annotated presentation

A must read for everyone in business!

• Plain English Approach
  Teaches students to write and speak clearly and efficiently.
• Style
  Urges a more spoken style of writing―the standard for most businesses today.
• Organization
  Focuses on presenting the main point up front.
• Layout
  Explains how to create documents that look inviting.
• Speaking
  Shows students how to design a presentation so it's easier to give―and easier for the audience to understand.
• Visual Aids
  Emphasizes computer presentations―the up-to-date approach students must master to be competitive in the job market.

Détails de l'édition

• Éditeur: Pearson
• Date d'édition: 2001
• Langue: anglais
• ISBN 10: 013041445X
• ISBN 13: 9780130414458
• Reliure: Broché
• Numéro d'édition: 2
• Nombre de pages: 288
• Coordonnées du fabricant: non disponible
• Personne responsable: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italie