Articles liés à Do It Yourself Advertising and Promotion: How to Produce...
Do It Yourself Advertising and Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More! - Couverture souple
Synopsis
Praise for the Second Edition
Mr. Hahn's background in an industry where the creative stretching of promotional budgets is a daily necessity serves well the reader of this book. His advice is both practical and imaginative, and delivered with wit as well as wisdom.
-Andrew McNally III, Chairman of the Board, Rand McNally
Create Madison Avenue advertising on a Main Street budget with Do-it-Yourself Advertising & Promotion
Now the most complete guide to do-it-yourself advertising includes totally new sections on branding, the Internet, and Yellow Pages advertising. This updated edition of Do-It-Yourself Advertising and Promotion offers the latest information on launching your own homegrown, successful advertising campaigns and new desktop publishing techniques. As an entrepreneur or small business owner, you'll find tried-and-true, low-budget promotional tactics. With every chapter updated and expanded, this new third edition is better-and more comprehensive-than ever.
Author Fred E. Hahn and expert contributors show you how to create successful high-impact advertising on a limited budget using practical, time-tested techniques. This friendly and accessible guide explains each method step by step-with concrete advice on planning, scheduling, budgeting, creative issues, and production procedures to help you develop effective:
Newspaper and magazine ads * Flyers, brochures, and invitations * Direct mail campaigns
* Catalogs * Web sites * E-mail and Internet advertising * Teleservicing * Audiovisual materials * Publicity tools and techniques * And more!
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
FRED E. HAHN is an independent consultant with more than thirty-five years of experience in the advertising business. He is the founder and President of Hahn, Crane & Associates, an Evanston-based advertising agency whose clients have included divisions of CBS, the New York Times, and The Wall Street Journal. Contributors TOM DAVIS, BOB KILLIAN, and KEN MAGILL are all nationally known experts in their fields.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Autres éditions populaires du même titre
Résultats de recherche pour Do It Yourself Advertising and Promotion: How to Produce...
Image d'archives
Do-It-Yourself Advertising and Promotion : How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More!
Edité par
Wiley & Sons, Incorporated, John, 2003
ISBN 10 : 0471273503
ISBN 13 : 9780471273509
Ancien ou d'occasion
Couverture souple
Vendeur : Better World Books Ltd, Dunfermline, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. 3 Edition. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur GRP33660218
Quantité disponible : 1 disponible(s)
Image d'archives
Do It Yourself Advertising and Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More!
Vendeur : ThriftBooks-Dallas, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less 1.5. N° de réf. du vendeur G0471273503I2N00
Quantité disponible : 1 disponible(s)
Image d'archives
Do-It-Yourself Advertising and Promotion : How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More!
Edité par
Wiley & Sons, Incorporated, John, 2003
ISBN 10 : 0471273503
ISBN 13 : 9780471273509
Ancien ou d'occasion
Couverture souple
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Good. 3 Edition. Used book that is in clean, average condition without any missing pages. N° de réf. du vendeur 13120268-6
Quantité disponible : 1 disponible(s)
Image d'archives
Do-It-Yourself Advertising and Promotion : How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More!
Edité par
Wiley & Sons, Incorporated, John, 2003
ISBN 10 : 0471273503
ISBN 13 : 9780471273509
Ancien ou d'occasion
Couverture souple
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. 3 Edition. Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur 9266035-6
Quantité disponible : 1 disponible(s)
Image d'archives
Do-It-Yourself Advertising and Promotion : How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More!
Edité par
Wiley & Sons, Incorporated, John, 2003
ISBN 10 : 0471273503
ISBN 13 : 9780471273509
Ancien ou d'occasion
Couverture souple
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Good. 3 Edition. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. N° de réf. du vendeur GRP67824714
Quantité disponible : 1 disponible(s)
Image d'archives
Do-It-Yourself Advertising and Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites and More! (Business)
Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. Do-It-Yourself Advertising and Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites and More! (Business) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9780471273509
Quantité disponible : 1 disponible(s)
Image d'archives
Do-It-Yourself Advertising and Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites and More! (Business)
Vendeur : Bahamut Media, Reading, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 6545-9780471273509
Quantité disponible : 1 disponible(s)
Image fournie par le vendeur
Do It Yourself Advertising and Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More , 3rd Edition
Edité par
Wiley, 2003
ISBN 10 : 0471273503
ISBN 13 : 9780471273509
Ancien ou d'occasion
Couverture souple
Vendeur : Goodwill of Greater Milwaukee and Chicago, Racine, WI, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : good. Book is considered to be in good or better condition. The actual cover image may not match the stock photo. Hard cover books may show signs of wear on the spine, cover or dust jacket. Paperback book may show signs of wear on spine or cover as well as having a slight bend, curve or creasing to it. Book should have minimal to no writing inside and no highlighting. Pages should be free of tears or creasing. Stickers should not be present on cover or elsewhere, and any CD or DVD expected with the book is included. Book is not a former library copy. N° de réf. du vendeur SEWV.0471273503.G
Quantité disponible : 1 disponible(s)
Image d'archives
Do-It-Yourself Advertising and
Edité par
Wiley, 2003
ISBN 10 : 0471273503
ISBN 13 : 9780471273509
Ancien ou d'occasion
Couverture souple
Vendeur : SecondSale, Montgomery, IL, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
Etat : Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. N° de réf. du vendeur 00090999268
Quantité disponible : 3 disponible(s)
Image d'archives
Do It Yourself Advertising and Promotion: How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More , 3rd Edition
Vendeur : The Maryland Book Bank, Baltimore, MD, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
paperback. Etat : Very Good. 3rd Edition. Used - Very Good. N° de réf. du vendeur 12-K-5-0141
Quantité disponible : 1 disponible(s)