The Science of Influence: How to Get Anyone to Say "Yes" in 8 Minutes or Less - Couverture rigide

Hogan, Kevin

Couverture rigide

ISBN 10 : 0471670510 ISBN 13 : 9780471670513

Editeur : John Wiley & Sons Inc, 2004

Synopsis

This book features new secrets to getting what you want every time. "The Science of Influence" shows readers how to get anyone to say "yes" in eight minutes or less. Synthesizing the latest research in the field of influence with real-world tested experiences, it presents simple secrets that help readers turn a 'no' into a 'yes'. Every secret in this book has been rigorously tested, validated, and found reliable academically and in the real world. Readers learn dozens of all-new techniques and strategies for influencing others including how to: reduce resistance to rubble; send unconscious nonverbal messages that are consciously undetectable; make people feel instantly comfortable in your presence; decode body language; build credibility; and be persistent without being a pain. "The Science of Influence" turns the enigmatic art of influence and persuasion into a science anyone can master.Kevin Hogan, PsyD (Eagan, MN), is a dynamic motivational speaker and expert on unconscious influence and body language for the BBC, the New York Post, and such popular magazines as "Cosmopolitan" and "Playboy". He teaches Persuasion and Influence at the University of St. Thomas Management Center. He is the author of 12 books including bestsellers such as "Irresistible Attraction: Secrets of Personal Magnetism" and "The Psychology of Persuasion".

A propos du livre

À propos de l?auteur

KEVIN HOGAN is a body language and unconscious influence expert for the BBC and popular magazines like Cosmopolitan, Playboy, and Maxim. He teaches persuasion and influence at the University of St. Thomas Management Center and frequently analyzes the behavior of White House figures for the media. He has also trained managers and leaders from Boeing, Microsoft, Starbucks, 3M, and the United States Postal Service, among other large companies.

Détails de l'édition

• Éditeur: John Wiley & Sons Inc
• Date d'édition: 2004
• Langue: anglais
• ISBN 10: 0471670510
• ISBN 13: 9780471670513
• Reliure: Relié
• Nombre de pages: 256
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible