How to Sell Yourself: Using Leadership, Likability, and Luck to Succeed - Couverture souple

Lustberg, Arch

Couverture souple

ISBN 10 : 1564149986 ISBN 13 : 9781564149985

Editeur : Career Press, 2008

Synopsis

A practical handbook explains in clear, simple, easy-to-understand terms how to use one's mind, face, body, and voice to get a message across in any public speaking situation. Original.

A propos du livre

Présentation de l'éditeur

How many people do you know have a knack for empathising with others? Very few of us are born with it. The rest of us have to learn it. How to Sell Yourself explains in clear, simple, easy-to-understand terms the skills you need to get your message across in any speaking situation. The secret of winning communication is likability. Some people call it warmth. Some call it charm. Some call it charisma. But whatever name you give it, it can be learned. This book is about how to use your mind, your face, your body and your voice to win, because, in the end, likability wins. Arch Lustberg, acclaimed public speaker, teacher and coach, has filled this book with practical skills. He demonstrates how you can sell yourself, your ideas and your organisation. The elected officials he coaches learn that you can t sell your issues unless the voters like you. The Merrill Lynch financial consultants he trains learn that no one buys your product unless they like you. The National District Attorneys Association members he addresses learn that lawyers have a better chance of winning in court if they and their witnesses are liked by the jury. How to Sell Yourself is the last 'how-to' you ll need to win over a boss, jury, voter, politician, friend, colleague, family member or any group to which you re talking.

Biographie de l'auteur

Lustberg's career has been unique and intriguing. He taught speech and drama at the Catholic University of America in Washington, D.C., for 10 years. When he left academe, he co-produced the Tony Award-nominated musical Don't Bother Me, I Can't Cope. He then co-produced the off-Broadway Outer Critics Circle Award-winning revue Tuscaloosa's Calling Me, But I'm Not Going.

Détails de l'édition

• Éditeur: Career Press
• Date d'édition: 2008
• Langue: anglais
• ISBN 10: 1564149986
• ISBN 13: 9781564149985
• Reliure: Broché
• Nombre de pages: 256
• Coordonnées du fabricant: non disponible
• Personne responsable: GS1 Slovakia; https://www.gs1sk.org; ; Nantersk� 23; Žilina; 010 08; Slovaquie