Why Customers Leave and How to Win Them Back - Couverture rigide

Avrin, David

 
9781632651518: Why Customers Leave and How to Win Them Back
Couverture rigide
ISBN 10 : 1632651513 ISBN 13 : 9781632651518
Editeur : Career Press, 2019

Synopsis

"An eviscerating indictment of how poorly customers are often treated, and the powerful recipe for doing the exact opposite. Highly recommended!" --Jay Baer, founder of Convince & Convert and author of Hug Your Haters

Discover the 24 reasons people sre leaving you for competitors and how to win them back.

In Why Customers Leave, popular customer experience and marketing speaker David Avrin makes a compelling case for customer experience as a bankable differentiator in an era of vast marketplace choices. The book lays out the very visible reasons for the recent shift in customer mindset and expectation, illustrates the myriad ways that companies inadvertently drive customers and prospects to competitors, and offers a multitude of creative strategies and tactics to attract and retain new prospects.

In the book, David explores and articulates the disturbing new dynamic that has arisen from easy-to-find, one-click-away, at-your-fingertips options: "We have become a world of impatient, intolerant and demanding customers, and we move on quickly if inconvenienced in any way. Don't blame the millennials! We have seen the enemy, and it is all of us."

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

David Avrin, CSP has become one of the most popular speakers on Customer Experience and Marketing in the world today. In recent years, David has presented for enthusiastic organizations and audiences in 22 countries on 6 continents including: Singapore, Bangkok, Melbourne, Buenos Aires, Manila, Rotterdam, Bangalore, Sydney, London, Barcelona, Monte Carlo, Johannesburg and Dubai. A former CEO group leader and an in-demand speaker for Vistage International, the world's leading CEO member organization, David Avrin has had over 4,000 one-on-one conversations with company leaders regarding their value proposition and competitive advantages. David Avrin is the author of: Its Not Who You Know, Its Who Knows You and Visibility Marketing.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Career Press
Date d'édition
2019
Langue
anglais
ISBN 10 
1632651513
ISBN 13 
9781632651518
Reliure
Relié
Nombre de pages
224
Coordonnées du fabricant
non disponible
Personne responsable
GS1 Slovakia
https://www.gs1sk.org

Nantersk� 23
Žilina
010 08
Slovaquie

Autres éditions populaires du même titre

9789388247689: Why Customers Leave :: And How To Win Them Back

Edition présentée

ISBN 10 :  938824768X ISBN 13 :  9789388247689
Editeur : Embassy Books, 2019
Couverture souple