How to Build and Grow Your IT Consulting Startup: A 2026-Updated Playbook for Scaling, Diversifying, and AI-Proofing Your IT Consulting Business - Couverture souple

Merianda, Srikanth

Couverture souple

ISBN 13 : 9798349392535

Editeur : Srikanth Merianda, 2026

Synopsis

A marketing book for people who are good at the work and bad at selling it.

Most technical founders can do the job better than the competition and still lose to firms with worse people and better marketing. Skill does not market itself. That is the gap this book closes.

This is the growth half of running a consultancy: how to get found, how to get chosen, and how to build a business that keeps producing work when you are not personally chasing it.

What it covers. Building a website that actually brings in enquiries rather than sitting there as a brochure. The marketing channels that work for a small professional services firm and the ones that waste your money. How to handle client conversations and job orders without underselling yourself. Diversifying so that one lost account does not take the year with it. And how to scale past the point where every decision routes through you - the ceiling most consultancies hit and never get past.

The 2026 edition covers what changed. Where automation and AI genuinely fit inside a consulting operation, how to talk about both credibly with a sceptical client, and what outsourced delivery and HR technology look like in practice rather than in a vendor pitch.

This is a small business book with no filler and no motivational padding. Every chapter is something you can act on this week.

Srikanth Merianda has spent close to three decades in technology consulting, staffing and offshore delivery, and has built the systems described here in his own companies.

If you have the skills and the clients are not arriving, the problem is almost never the work. It is everything around it.

Détails de l'édition

• Éditeur: Srikanth Merianda
• Date d'édition: 2026
• Langue: anglais
• ISBN 13: 9798349392535
• Reliure: Broché
• Nombre de pages: 70
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible