Build a Brand in 30 Days: With Simon Middleton, The Brand Strategy Guru

Simon Middleton (Norwich, UK)

203 évaluations par Goodreads

Langue : anglais

Edité par John Wiley and Sons Ltd, United Kingdom, Oxford, 2010

1907312420 / 9781907312427

Vendeur : WorldofBooks, Goring-By-Sea, WS, Royaume-UniWorldofBooks

Vendeur avec une évaluation de 5 étoiles

Vendeur AbeBooks depuis 16 mars 2007

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Etat: Occasion - Assez bon

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EUR 6,53 expédition 
Expédition depuis Royaume-Uni vers Etats-Unis

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Item description from seller

You don't need a marketing degree or intensive training to build an attention-grabbing brand; you just need this book - and 30 days. Simon Middleton shows you how to create, manage and communicate your brand profoundly and effectively, in just 30 days, by following 30 clear exercises. How you work through the book is up to you, the result will be the same: an authentic, compelling, and highly distinctive brand that will attract and engage customers and fans. You will learn how to: Establish your brand values and positioningGet the all-important name rightBring your brand to lifeTurn your customers into your advocatesManage your PR and use your marketing budget wiselyInspire your staff to live the brand tooDeal with problems when something goes wrong Branding isn't about funky logos and expensive advertising. Your brand is what your company means to the world. Getting that meaning right is the most important thing you can do in business. 'Passionate and persuasive, Simon Middleton has a natural instinct for uncovering the Wow! factor in every brand.' Dawn Gibbins MBE, Veuve Clicquot Business Woman of the Year and Star of Channel 4's The Secret Millionaire. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

N° de réf. du vendeur GOR003345264

Titre
Build a Brand in 30 Days: With Simon Middleton, The Brand Strategy Guru
Auteur
Simon Middleton (Norwich, UK)
Éditeur
John Wiley and Sons Ltd, United Kingdom, Oxford
Année de publication
2010
État de l'article
Very Good
Reliure
Paperback
Langue
anglais
ISBN à 10 chiffres
1907312420
ISBN à 13 chiffres
9781907312427
Poids de l'article
549 grammes
Dimensions
170.0 x 208.0

WorldofBooks

Goring-By-Sea, WS, Royaume-Uni

Vendeur avec une évaluation de 5 étoiles

Vendeur AbeBooks depuis 16 mars 2007

Frais d'expédition de Royaume-Uni vers Etats-Unis

Article7 à 12 jours ouvrés5 à 9 jours ouvrés
Premier articleEUR 6,53EUR 13,99
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