Innovation Management: Strategies, Implementation, and Profits

Langue : anglais

Edité par Oxford University Press, United Kingdom, Oxford, 2003

0195142306 / 9780195142303

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A propos de cet article

This second edition of Innovation Management provides a systematic approch to the strategies and processes that underlay the financial results of innovation, using multi-functional research from economics, organizational theory, general management and marketing, and the strategy literature. Designed to meet the increasing number of courses in this vitally important area, the book provides full course coverage of innovation management as its core theme. Drawing from his professional and academic experience, Allan Afuah shows the relationshiop between innovation, a management function, and profitability, a financial function. He creates the framework to encompass the basic questions of the "who, what, when, and where of innovation, combining the latest theoretical discussion with abundant examples. This new edition explicitly incorporates the Internet as a technological change and offers an entirely new chapter, Strategies for Sustaning Profits. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

N° de réf. du vendeur GOR007064856

Titre
Innovation Management: Strategies, Implementation, and Profits
Auteur
Allan Afuah (, University of Michigan Business School)
Éditeur
Oxford University Press, United Kingdom, Oxford
Année de publication
2003
État de l'article
Very Good
Reliure
Paperback
Langue
anglais
ISBN à 10 chiffres
0195142306
ISBN à 13 chiffres
9780195142303
Édition
2ème Édition
Poids de l'article
703 grammes
Dimensions
168.0 x 242.0

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Goring-By-Sea, WS, Royaume-Uni

Vendeur avec une évaluation de 5 étoiles

Vendeur AbeBooks depuis 16 mars 2007

Frais d'expédition de Royaume-Uni vers Etats-Unis

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In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company pioneering the circular economy. Today, we drive the circular economy through three re-commerce brands: - Wob: Through Wob, we sell. We provide affordable, preloved books and media to customers all over the world. A book leaves our collection of over seven million titles and begins a new chapter every two seconds, enabling more goods to be reused. - Ziffit: Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money and protect the planet, by trading their unwanted books and media. - Shopiago: Through Shopiago, we help others. By sharing the technology that has grown World of Books Group into the business it is today, we’re helping charities increase revenue and reduce waste through re-commerce.…

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