Public Relations Practices (8th Edition)

Allen H Center, Patrick Jackson, Stacey Smith, Frank Stansberry

ISBN 10: 0133127648 / ISBN 13: 9780133127645

Edité par Pearson, 2012

A propos de cet article

[ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: SOME ] [ Writing: SOME ] [ Edition: eighth ] [ Water Damage: SLIGHT, doesn't affect use ] Publisher: Pearson Pub Date: 1/8/2014 Binding: paperback Pages: 276 eighth edition.

N° de réf. du vendeur 6866549

Détails bibliographiques

• Titre: Public Relations Practices (8th Edition)
• Éditeur: Pearson
• Date de parution: 2012
• Langue: anglais
• ISBN à 10 chiffres: 0133127648
• ISBN à 13 chiffres: 9780133127645
• Reliure: Couverture souple
• État de l'article: Fair

A propos de ce titre

Synopsis

MARKET: Directed primarily toward undergraduate marketing college/university majors, this text also provides practical content to current and aspiring industry professionals.

Written by two of the most respected individuals in the field, Public Relations Practices presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.