Technology Strategies for the Hospitality Industry. Cet article n’est pas disponible.
McFadden, Francis M., Connolly, Daniel J., Nyheim, Peter D.
Langue : anglais
Edité par Pearson Education, Limited, 2004
- Livre broché
- Occasion
Vendeur : Better World Books Ltd, Dunfermline, Royaume-UniBetter World Books Ltd
Vendeur AbeBooks depuis 13 octobre 2008
Etat: Occasion - Assez bon
EUR 5,82
A propos de cet article
Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
N° de réf. du vendeur GRP70166453
- Titre
- Technology Strategies for the Hospitality Industry
- Auteur
- McFadden, Francis M., Connolly, Daniel J., Nyheim, Peter D.
- Éditeur
- Pearson Education, Limited
- Année de publication
- 2004
- État de l'article
- Very Good
- Reliure
- Couverture souple
- Langue
- anglais
- ISBN à 10 chiffres
- 0130305049
- ISBN à 13 chiffres
- 9780130305046
- Édition
- industry Edition.
- Poids de l'article
- 1,208 livre
- Dimensions
- N/A
For undergraduate/graduate-level courses in Hospitality Information Systems, and Fundamentals of Hospitality Systems.
Cutting edge in perspective, this is the first text to view Hospitality Information Systems as a source for business growth as well as a cost center. Exceptionally practical in approach, it explores current industry uses, and features case studies, industry interviews, and an interactive web page. Students learn how to develop new business strategies and tools, including database marketing, redefining the product mix, and working within the new developmental structure of service sector organizations.
« Synopsis » peut appartenir à une autre édition de cet ouvrage.
À propos de l’auteur
Peter D. Nyheim is an instructor of technology in Drexel University's Department of Hospitality Management.
Francis M. McFadden is an associate professor in Drexel University's Department of Hospitality Management.
Daniel J. Connolly is an assistant professor in Hotel, Restaurant, and Tourism Management, and Information Technology and Electronic Commerce at the University of Denver.
« A propos de ce titre » peut appartenir à une autre édition de cet ouvrage.