Technology Strategies: For the Hospitality Industry. Cet article n’est pas disponible.
Peter D. Nyheim; Francis M. McFadden; Daniel J. Connolly
Langue : anglais
Edité par Pearson College Div, 2004
- Livre broché
- Occasion
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-UnisThriftBooks-Atlanta
Vendeur AbeBooks depuis 24 mars 2009
Etat: Occasion - Satisfaisant
EUR 18,44
A propos de cet article
Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
N° de réf. du vendeur G0130305049I3N00
- Titre
- Technology Strategies: For the Hospitality Industry
- Auteur
- Peter D. Nyheim; Francis M. McFadden; Daniel J. Connolly
- Éditeur
- Pearson College Div
- Année de publication
- 2004
- État de l'article
- Good
- Jaquette
- No Jacket
- Reliure
- Paperback
- Langue
- anglais
- ISBN à 10 chiffres
- 0130305049
- ISBN à 13 chiffres
- 9780130305046
- Poids de l'article
- 1,25 livre
For undergraduate/graduate-level courses in Hospitality Information Systems, and Fundamentals of Hospitality Systems.
Cutting edge in perspective, this is the first text to view Hospitality Information Systems as a source for business growth as well as a cost center. Exceptionally practical in approach, it explores current industry uses, and features case studies, industry interviews, and an interactive web page. Students learn how to develop new business strategies and tools, including database marketing, redefining the product mix, and working within the new developmental structure of service sector organizations.
« Synopsis » peut appartenir à une autre édition de cet ouvrage.
À propos de l’auteur
Peter D. Nyheim is an instructor of technology in Drexel University's Department of Hospitality Management.
Francis M. McFadden is an associate professor in Drexel University's Department of Hospitality Management.
Daniel J. Connolly is an assistant professor in Hotel, Restaurant, and Tourism Management, and Information Technology and Electronic Commerce at the University of Denver.
« A propos de ce titre » peut appartenir à une autre édition de cet ouvrage.