The Vernor's Story: From Gnomes to Now

Lawrence L Rouch

39 évaluations par Goodreads

Langue : anglais

Edité par The University of Michigan Press, 2003

0472066978 / 9780472066971

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A propos de cet article

Amply illustrated, The Vernor's Story -- From Gnomes to Now captures the spirit and genius of the people who transformed Vernors into an iconic American soft drink that has spanned two centuries of shifting public taste. With over seventy photographs depicting the history of the company, The Vernor's Story is an insider's look at early operations, as well as the firm's famous marketing blitz, featuring Vernor's distinctive green and gold packaging and its engaging gnome. Add to that the legion of devoted Vernor's fans, and the beverage itself, a unique, spicy, mysteriously flavored carbonated ginger drink that's appealed to generations of Michiganders and others alike, and you have the makings of a great American success story. A treasure on its own and sure to be a future collectible, this is a fascinating slice of Americana for Vernor's fans everywhere. Lawrence Rouch is President of Studio3/Innovations, a marketing and consulting firm representing fine artists in the automotive and fine-arts fields.…

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Titre
The Vernor's Story: From Gnomes to Now
Auteur
Lawrence L Rouch
Éditeur
The University of Michigan Press
Année de publication
2003
État de l'article
Good
Reliure
Paperback
Langue
anglais
ISBN à 10 chiffres
0472066978
ISBN à 13 chiffres
9780472066971

World of Books (was SecondSale)

Montgomery, IL, Etats-Unis

Vendeur avec une évaluation de 5 étoiles

Vendeur AbeBooks depuis 20 décembre 2007

Frais d'expédition à l'intérieur de ce pays : Etats-Unis

Article4 à 12 jours ouvrés3 à 6 jours ouvrés
Premier articleEUR 0,00EUR 9,74
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