The Intellect Industry : Profiting and Learning from Professional Service Firms

Scott, Mark C.

ISBN 10: 0471985031 / ISBN 13: 9780471985037

Edité par Wiley & Sons, Incorporated, John, 1998

A propos de cet article

Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur GRP70255290

Détails bibliographiques

Titre : The Intellect Industry : Profiting and ...

Éditeur : Wiley & Sons, Incorporated, John

Date d'édition : 1998

Reliure : Couverture rigide

Etat : Very Good

Edition : 1st Edition.

A propos de ce titre

Synopsis :

Professional services is a growing and profitable sector of advanced economies including the finance, marketing, insurance, banking and consultancy industries. This book examines this industry, linking aspects of people management, strategy, marketing and financial management.

Présentation de l'éditeur:

The professional service industry (including finance, marketing, insurance, banking, and consultancy industries) is a rapidly growing and highly profitable sector of advanced economies. The sector itself is beginning to be viewed as one which offers lessons for other firms about how to manage people and intangibles. In this book, Scott provides an analytical look at the professional service industry, explaining in detail how it works and how money can be made. The book is broken down into logical sections that any manager will find useful, covering strategy, the big picture, operational aspects, and financial aspects.