Topgrading for Sales : World-Class Methods to Interview, Hire, and Coach Top SalesRepresentatives

Smart, Bradford D., Alexander, Greg

ISBN 10: 1591842069 / ISBN 13: 9781591842064

Edité par Penguin Publishing Group, 2008

A propos de cet article

Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.

N° de réf. du vendeur 4234327-6

Détails bibliographiques

• Titre: Topgrading for Sales : World-Class Methods to Interview, Hire, and Coach Top SalesRepresentatives
• Éditeur: Penguin Publishing Group
• Date de parution: 2008
• Langue: anglais
• ISBN à 10 chiffres: 1591842069
• ISBN à 13 chiffres: 9781591842064
• Reliure: Couverture rigide
• Édition: First Edition.
• État de l'article: Very Good
• Poids: 0,65 livre

A propos de ce titre

Synopsis

A concise extension of the business classic Topgrading, targeted to sales managers

Brad Smart?s Topgrading has sold more than 150,000 copies since 1999, making it the definitive book for executives who want to hire, coach, and retain top talent. Now Smart has teamed up with Greg Alexander, who used Topgrading to radically improve his sales force at EMC.

In Topgrading for Sales, they have boiled down the key Topgrading ideas to a pithy 112 pages while focusing on the unique needs of sales managers and sales directors.

Great sales forces don?t just depend on strategies? they depend on hiring the best possible reps. But surveys show that about half of all hires and promotions put an underqualified person in the wrong job. No wonder the average tenure for sales managers is only nineteen months.

Topgrading for Sales takes the guesswork out of hiring by teaching readers how to interview systematically for A-level talent instead of relying on hunches and prejudices. It also shows how to coach B-level reps to turn them into A-players and how to weed out C-players before they do too much damage.

À propos de l?auteur

Bradford D. Smart, Ph.D., is the president of Smart & Associates, Inc., based in the Chicago area. A well-known industrial psychologist and consultant with nearly thirty-five years in practice, he has worked with dozens of major companies, including General Electric, Bank of America, and John Deere.