Goutam challagalla (22 résultats)

Affiner la recherche

  • Livres (22)

à

Fourchette de prix personnalisée (EUR)

à

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 22,91

    EUR 2,35 expédition 
    Expédition nationale : Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    Etat : New.

  • Langue : anglais

    Edité par Harvard Business Review Press, US, 2026

    9798892791663

    • Couverture rigide

    Vendeur : Rarewaves USA, HEBRON, KY, Etats-UnisRarewaves USA

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 28,69

     Frais de port gratuits 
    Expédition nationale : Etats-Unis

    Quantité disponible : 19 disponibles

    Hardback. Etat : New. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled "environmentally friendly." Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking "How can we make our offerings more sustainable?" they should be asking "How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?" Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or "Resonators." With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy.…

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Occasion - Comme neuf

    EUR 26,47

    EUR 2,35 expédition 
    Expédition nationale : Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    Etat : As New. Unread book in perfect condition.

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : California Books, Miami, FL, Etats-UnisCalifornia Books

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 29,29

     Frais de port gratuits 
    Expédition nationale : Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    Etat : New.

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : Grand Eagle Retail, Bensenville, IL, Etats-UnisGrand Eagle Retail

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 31,39

     Frais de port gratuits 
    Expédition nationale : Etats-Unis

    Quantité disponible : 1 disponible

    Hardcover. Etat : new. Hardcover. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value and profitability.Store aisles packed with products labelled 'environmentally friendly'. Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frederic Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking 'How can we make our offerings more sustainable?' they should be asking 'How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?' Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others clean winners, or 'Resonators.' With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. …

  • Langue : anglais

    Edité par Harvard Business Review Press, US, 2026

    9798892791663

    • Couverture rigide

    Vendeur : Rarewaves.com USA, London, LONDO, Royaume-UniRarewaves.com USA

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 31,55

     Frais de port gratuits 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    Hardback. Etat : New. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled "environmentally friendly." Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking "How can we make our offerings more sustainable?" they should be asking "How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?" Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or "Resonators." With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy.…

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-UniPBShop.store UK

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 25,76

    EUR 5,91 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 15 disponibles

    HRD. Etat : New. New Book. Shipped from UK. Established seller since 2000.

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : medimops, Berlin, Allemagnemedimops

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Occasion - Satisfaisant

    EUR 29,53

    EUR 10,00 expédition 
    Expédition depuis Allemagne vers Etats-Unis

    Quantité disponible : 1 disponible

    Etat : good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : medimops, Berlin, Allemagnemedimops

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Occasion - Assez bon

    EUR 29,53

    EUR 10,00 expédition 
    Expédition depuis Allemagne vers Etats-Unis

    Quantité disponible : 1 disponible

    Etat : very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : GreatBookPricesUK, Woodford Green, Royaume-UniGreatBookPricesUK

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 26,63

    EUR 17,65 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    Etat : New.

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : Chiron Media, Wallingford, Royaume-UniChiron Media

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 27,57

    EUR 18,23 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 2 disponibles

    hardcover. Etat : New.

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : GreatBookPricesUK, Woodford Green, Royaume-UniGreatBookPricesUK

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Occasion - Comme neuf

    EUR 31,78

    EUR 17,65 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    Etat : As New. Unread book in perfect condition.

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : Russell Books, Victoria, BC, CanadaRussell Books

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 32,03

    EUR 17,76 expédition 
    Expédition depuis Canada vers Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    hardcover. Etat : New. Special order direct from the distributor.

  • Langue : anglais

    Edité par Harvard Business Review Press Mär 2026, 2026

    9798892791663

    • Couverture rigide

    Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AllemagneBuchWeltWeit Ludwig Meier e.K.

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 32,10

    EUR 23,00 expédition 
    Expédition depuis Allemagne vers Etats-Unis

    Quantité disponible : 2 disponibles

    Buch. Etat : Neu. Neuware -Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled 'environmentally friendly.' Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking 'How can we make our offerings more sustainable ' they should be asking 'How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both ' Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or 'Resonators.' With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. 240 pp. Englisch.…

  • Langue : anglais

    Edité par Harvard Business Review Press Mär 2026, 2026

    9798892791663

    • Couverture rigide

    Vendeur : Rheinberg-Buch Andreas Meier eK, Bergisch Gladbach, AllemagneRheinberg-Buch Andreas Meier eK

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 32,10

    EUR 23,00 expédition 
    Expédition depuis Allemagne vers Etats-Unis

    Quantité disponible : 2 disponibles

    Buch. Etat : Neu. Neuware -Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled 'environmentally friendly.' Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking 'How can we make our offerings more sustainable ' they should be asking 'How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both ' Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or 'Resonators.' With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. 240 pp. Englisch.…

  • Langue : anglais

    Edité par Harvard Business Review Press Mär 2026, 2026

    9798892791663

    • Couverture rigide

    Vendeur : AHA-BUCH GmbH, Einbeck, AllemagneAHA-BUCH GmbH

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 31,62

    EUR 35,00 expédition 
    Expédition depuis Allemagne vers Etats-Unis

    Quantité disponible : 1 disponible

    Buch. Etat : Neu. Neuware - Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled 'environmentally friendly.' Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking 'How can we make our offerings more sustainable ' they should be asking 'How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both ' Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or 'Resonators.' With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy.…

  • Langue : anglais

    Edité par Harvard Business Review Press, US, 2026

    9798892791663

    • Couverture rigide

    Vendeur : Rarewaves USA United, HEBRON, KY, Etats-UnisRarewaves USA United

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 29,88

    EUR 44,43 expédition 
    Expédition nationale : Etats-Unis

    Quantité disponible : 19 disponibles

    Hardback. Etat : New. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled "environmentally friendly." Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking "How can we make our offerings more sustainable?" they should be asking "How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?" Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or "Resonators." With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy.…

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : CitiRetail, Stevenage, Royaume-UniCitiRetail

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 30,89

    EUR 43,54 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 1 disponible

    Hardcover. Etat : new. Hardcover. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled "environmentally friendly." Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frederic Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking "How can we make our offerings more sustainable?" they should be asking "How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?" Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or "Resonators." With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. …

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : Speedyhen, Hertfordshire, Royaume-UniSpeedyhen

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 26,64

    EUR 48,24 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 2 disponibles

    Etat : NEW.

  • Langue : anglais

    Edité par Harvard Business Review Press, 2026

    9798892791663

    • Couverture rigide

    Vendeur : AussieBookSeller, Truganina, VIC, AustralieAussieBookSeller

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 50,96

    EUR 32,88 expédition 
    Expédition depuis Australie vers Etats-Unis

    Quantité disponible : 1 disponible

    Hardcover. Etat : new. Hardcover. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value and profitability.Store aisles packed with products labelled 'environmentally friendly'. Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frederic Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking 'How can we make our offerings more sustainable?' they should be asking 'How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?' Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others clean winners, or 'Resonators.' With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. …

  • Langue : anglais

    Edité par Folio, spol.s r.o., 2026

    9798892791663

    • Couverture rigide

    Vendeur : Antikvariat Fryc, Liberec, Rébublique tchèqueAntikvariat Fryc

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 47,36

    EUR 49,00 expédition 
    Expédition depuis Rébublique tchèque vers Etats-Unis

    Quantité disponible : 1 disponible

    Hardcover. Etat : New. Clean Winners - Goutam Challagalla *** [EN] Categories: Knihy o podnikani a byznysu v anglictine; Books; Cizojazycne knihy; Anglicka literatura; Naucna literatura v anglictine | Condition: new | Binding: Hardcover | Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for re. *** [DE] Zustand: neu | Einband: Gebundene Ausgabe | Trotz massiver Investitionen ist nachhaltiges Wirtschaften für die meisten Unternehmen immer noch nicht sehr profitabel. Hier ist ein neuer Ansatz für die Re. *** [CZ] Stav: Novy | Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for re.…

  • Langue : anglais

    Edité par Harvard Business Review Press, US, 2026

    9798892791663

    • Couverture rigide

    Vendeur : Rarewaves.com UK, London, Royaume-UniRarewaves.com UK

    Vendeur avec une évaluation de 5 étoiles
    Contacter le vendeur

    Etat: Neuf

    EUR 29,48

    EUR 76,48 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    Hardback. Etat : New. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled "environmentally friendly." Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking "How can we make our offerings more sustainable?" they should be asking "How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?" Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or "Resonators." With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy.…