Extra robbin (4 résultats)
- Couverture souple
Vendeur : moluna, Greven, , Allemagnemoluna
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 41,05
EUR 48,99 expéditionExpédition depuis Allemagne vers Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : New.
- Couverture souple
- impression à la demande
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, , AllemagneBuchWeltWeit Ludwig Meier e.K.
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 49,00
EUR 23,00 expéditionExpédition depuis Allemagne vers Etats-UnisQuantité disponible : 2 disponible(s)
Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book seeks to develop a better understanding on how managers should manage their brand s wall posts on Facebook in order to maximize the effectiveness in terms of number of likes and comments. The research purpose of this study was… exploratory; the aim was to find out what is happening and to seek new insights . As a starting point, a literature study on the changing media environment and the impact of mood on behavior is carried out. Via a deductive approach the research questions of the study are linked to the hypotheses that are drawn based on the literature study. There is collected both primary and secondary data in order to be able to test these hypotheses. The findings of the study have revealed that there indeed are certain wall post characteristics that seem to influence the effectiveness of the message. The principal conclusion is that there are some message characteristics that increase the effectiveness of a message, but that there also are some characteristics that decrease the effectiveness of a message. 108 pp. Englisch.
- Couverture souple
- impression à la demande
Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagnebuchversandmimpf2000
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 49,00
EUR 60,00 expéditionExpédition depuis Allemagne vers Etats-UnisQuantité disponible : 1 disponible(s)
Taschenbuch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -This book seeks to develop a better understanding on how managers should manage their brand's wall posts on Facebook in order to maximize the effectiveness in terms of number of likes and comments. The research purpose of this study was exp…loratory; the aim was to find out 'what is happening' and to 'seek new insights'. As a starting point, a literature study on the changing media environment and the impact of mood on behavior is carried out. Via a deductive approach the research questions of the study are linked to the hypotheses that are drawn based on the literature study. There is collected both primary and secondary data in order to be able to test these hypotheses. The findings of the study have revealed that there indeed are certain wall post characteristics that seem to influence the effectiveness of the message. The principal conclusion is that there are some message characteristics that increase the effectiveness of a message, but that there also are some characteristics that decrease the effectiveness of a message.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 108 pp. Englisch.
- Couverture souple
- impression à la demande
Vendeur : AHA-BUCH GmbH, Einbeck, AllemagneAHA-BUCH GmbH
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 49,00
EUR 60,90 expéditionExpédition depuis Allemagne vers Etats-UnisQuantité disponible : 1 disponible(s)
Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This book seeks to develop a better understanding on how managers should manage their brand s wall posts on Facebook in order to maximize the effectiveness in terms of number of likes and comments. The research purpose of this study was expl…oratory; the aim was to find out what is happening and to seek new insights . As a starting point, a literature study on the changing media environment and the impact of mood on behavior is carried out. Via a deductive approach the research questions of the study are linked to the hypotheses that are drawn based on the literature study. There is collected both primary and secondary data in order to be able to test these hypotheses. The findings of the study have revealed that there indeed are certain wall post characteristics that seem to influence the effectiveness of the message. The principal conclusion is that there are some message characteristics that increase the effectiveness of a message, but that there also are some characteristics that decrease the effectiveness of a message.
