Rory sutherland (131 résultats)
- Couverture souple
Vendeur : BookOutlet, Jefferson City, TN, Etats-UnisBookOutlet
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 5,76
EUR 2,80 expéditionExpédition nationale : Etats-UnisQuantité disponible : 2 disponible(s)
Paperback. Etat : New. Paperback. Publisher overstock, may contain remainder mark on edge.
- Couverture souple
Vendeur : Better World Books: West, Reno, NV, Etats-UnisBetter World Books: West
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Assez bon
EUR 10,82
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Etat : Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
- Couverture rigide
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-UnisWorld of Books (was SecondSale)
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Moyen
EUR 11,89
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Etat : Acceptable. Item in acceptable condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.
- Couverture rigide
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-UnisWorld of Books (was SecondSale)
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Satisfaisant
EUR 11,89
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : 3 disponible(s)
Etat : Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
- Couverture rigide
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-UnisWorld of Books (was SecondSale)
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Assez bon
EUR 11,89
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Etat : Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.
- Couverture rigide
Vendeur : Dream Books Co., Denver, CO, Etats-UnisDream Books Co.
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Moyen
EUR 11,90
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Etat : acceptable. This copy has clearly been enjoyedâ"expect noticeable shelf wear and some minor creases to the cover. Binding is strong, and all pages are legible. May contain previous library markings or stamps.
- Couverture souple
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-UnisWorld of Books (was SecondSale)
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Satisfaisant
EUR 12,87
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : 2 disponible(s)
Etat : Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
- Couverture souple
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-UnisWorld of Books (was SecondSale)
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Assez bon
EUR 12,87
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Etat : Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.
- Couverture rigide
Vendeur : Vive Liber Books, Somers, CT, Etats-UnisVive Liber Books
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Satisfaisant
EUR 13,14
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Etat : good. Pages are clean with normal wear. May have limited markings & or highlighting within pages & or cover. May have some wear & creases on the cover. The spine may also have minor wear. May not include CD DVD, access code or any other supplemental materials.
- Couverture rigide
Vendeur : Half Price Books Inc., Dallas, TX, Etats-UnisHalf Price Books Inc.
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Assez bon
EUR 10,35
EUR 3,24 expéditionExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Hardcover. Etat : Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.
- Couverture rigide
Vendeur : HPB-Red, Dallas, TX, Etats-UnisHPB-Red
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Satisfaisant
EUR 10,35
EUR 3,24 expéditionExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
hardcover. Etat : Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.
- Couverture rigide
Vendeur : HPB-Red, Dallas, TX, Etats-UnisHPB-Red
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Moyen
EUR 10,35
EUR 3,24 expéditionExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
hardcover. Etat : Acceptable. Connecting readers with great books since 1972. Used textbooks may not include companion materials such as access codes, etc. May have condition issues including wear and notes/highlighting. We ship orders daily and Customer Service is our top priority.
- Couverture rigide
Vendeur : clickgoodwillbooks, Indianapolis, IN, Etats-Unisclickgoodwillbooks
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Moyen
EUR 10,35
EUR 3,44 expéditionExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Etat : acceptable. Used - Acceptable: All pages and the cover are intact, but shrink wrap, dust covers, or boxed set case may be missing. Pages may include limited notes, highlighting, or minor water damage but the text is readable. Item may be missing bundled media.
- Couverture rigide
Vendeur : Goodwill Books, Hillsboro, OR, Etats-UnisGoodwill Books
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Moyen
EUR 10,35
EUR 3,44 expéditionExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Etat : acceptable. Fairly worn, but readable and intact. If applicable: Dust jacket, disc or access code may not be included.
- Couverture rigide
Vendeur : Best Peddler LLC, Huntsville, AL, Etats-UnisBest Peddler LLC
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Satisfaisant
EUR 10,35
EUR 3,87 expéditionExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Etat : good. All pages and cover are intact with minor wear to the pages, binding, and possible minor marks within. 100% Satisfaction Guarantee!! **Ships SWIFTLY!**.
- Couverture souple
Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 13,18
EUR 2,28 expéditionExpédition nationale : Etats-UnisQuantité disponible : 10 disponible(s)
Etat : New.
- Couverture souple
Vendeur : Lakeside Books, Benton Harbor, MI, Etats-UnisLakeside Books
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 11,99
EUR 3,44 expéditionExpédition nationale : Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books.
- Couverture souple
Vendeur : BargainBookStores, Grand Rapids, MI, Etats-UnisBargainBookStores
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 16,21
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : 5 disponible(s)
Paperback or Softback. Etat : New. Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life. Book.
- Couverture souple
Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Comme neuf
EUR 13,93
EUR 2,28 expéditionExpédition nationale : Etats-UnisQuantité disponible : 10 disponible(s)
Etat : As New. Unread book in perfect condition.
- Couverture souple
Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Comme neuf
EUR 13,93
EUR 2,28 expéditionExpédition nationale : Etats-UnisQuantité disponible : 15 disponible(s)
Etat : As New. Unread book in perfect condition.
- Couverture souple
Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 14,01
EUR 2,28 expéditionExpédition nationale : Etats-UnisQuantité disponible : 15 disponible(s)
Etat : New.
- Couverture souple
Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 14,67
EUR 2,28 expéditionExpédition nationale : Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : New.
- Couverture souple
Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Comme neuf
EUR 14,92
EUR 2,28 expéditionExpédition nationale : Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : As New. Unread book in perfect condition.
- Couverture souple
Vendeur : Rarewaves USA, HEBRON, KY, Etats-UnisRarewaves USA
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 17,59
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : Plus de 20 disponibles
Paperback. Etat : New.
- Couverture souple
Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 15,86
EUR 2,28 expéditionExpédition nationale : Etats-UnisQuantité disponible : 17 disponible(s)
Etat : New.
- Couverture souple
Vendeur : Grand Eagle Retail, Bensenville, IL, Etats-UnisGrand Eagle Retail
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 18,20
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Paperback. Etat : new. Paperback. HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend--"one of the leading minds in the world of branding" (NPR)--explores the art and science of conjuring irresistible products and ideas."Sutherland, the legendary Vice Chairman of Ogilvy, uses his decades of experience to dissect human spending…behavior in an insanely entertaining way. Alchemy combines scientific research with hilarious stories and case studies of campaigns for AmEx, Microsoft and the like. This is a must-read." --Entrepreneur ("Best Books of the Year")Why is Red Bull so popular, though everyone--everyone!--hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external signals (that little blue can) as on objective qualities (flavor, price, quality). The surrounding world, meanwhile, is irreducibly complex and random. This means future success can't be projected on any accounting spreadsheet. To strike gold, you must master the dark art and curious science of conjuring irresistible ideas: alchemy.Based on thirty years of field work inside the largest experiment in human behavior ever conceived--the forever-unfolding pageant of consumer capitalism--Alchemy, the revolutionary book by Ogilvy advertising legend Rory Sutherland, whose TED talks have been viewed nearly seven million times, decodes human behavior, blending leading-edge scientific research, absurdly entertaining storytelling, deep psychological insight, and practical case studies from his storied career working on campaigns for AmEx, Microsoft, and others.Heralded as "one of the leading minds in the world of branding" by NPR and "the don of modern advertising" by The Times, Sutherland is a unique thought leader, as comfortable exchanging ideas with Nobel Prize winners Daniel Kahneman and Richard Thaler (both interviewed in these pages) as he is crafting the next product launch. His unconventional and relentlessly curious approach has led him to discover that the most compelling secrets to human decision-making can be found in surprising places: What can honey bees teach us about creating a sustainable business?How could budget airlines show us how to market a healthcare system?Why is it better to be vaguely right than precisely wrong?What might soccer penalty kicks teach us about the dangers of risk-aversion?Better "branding," Sutherland reveals, can also be employed not just to sell products, but to promote a variety of social aims, like getting people to pay taxes, improving public health outcomes, or encouraging more women to pursue careers in tech. Equally startling and profound, Sutherland's journey through the strange world of decision making is filled with astonishing lessons for all aspects of life and business. Originally published as Alchemy: the surprising power of ideas that don't make sense in the UK by WH Allen in 2019. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
- Couverture souple
Vendeur : Rarewaves.com USA, London, LONDO, Royaume-UniRarewaves.com USA
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 18,21
Frais de port gratuitsExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : Plus de 20 disponibles
Paperback. Etat : New. Discover the secret power of irrational thinking to create magic in branding, business, and life, with the breakthrough book from the advertising legend.AS SEEN ON THE DIARY OF A CEO PODCAST'Revelatory and entertaining' Sunday Times'Sutherland uses his decades of experience to dissect human spending behavi…or in an insanely entertaining way.a must read' Entrepreneur, Best Books of the Year'One of the leading minds in the world of branding' NPR--------------Why is Red Bull so popular - even though everyone hates the taste? Why do countdown boards on platforms take away the pain of train delays?And why do we prefer stripy toothpaste?The answer? Humans are, in a word, irrational.In his groundbreaking book, TED Talk superstar and Ogilvy advertising icon Rory Sutherland reveals why abandoning logic and casting aside rationality is the best way to solve any problem.Based on thirty years of field work, his unconventional and relentlessly curious approach has led him to discover that the most compelling secrets to human decision making can be found in surprising places:What can honeybees teach us about creating a sustainable business?How could budget airlines show us how to market a health-care system?Why is it better to be vaguely right than precisely wrong?What might football penalty kicks teach us about the dangers of risk aversion?Better "branding," Sutherland reveals, can also be employed not just to sell products but to promote a variety of social aims, like getting people to pay taxes, improving public health outcomes, or encouraging more women to pursue careers in tech.In his mission to turn us all into idea alchemists, Sutherland blends cutting-edge behavioural science with jaw-dropping true stories to show that the problems we face, both as an individual or in society, could very well be solved by thinking less logically.To be brilliant, you have to be irrational. This book shows you how.
- Couverture souple
Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Comme neuf
EUR 16,14
EUR 2,28 expéditionExpédition nationale : Etats-UnisQuantité disponible : 17 disponible(s)
Etat : As New. Unread book in perfect condition.
- Couverture souple
Vendeur : California Books, Miami, FL, Etats-UnisCalifornia Books
Contacter le vendeurVendeur avec une évaluation de 4 étoilesEtat: Neuf
EUR 18,66
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : New.
- Couverture souple
Vendeur : Majestic Books, Hounslow, Royaume-UniMajestic Books
Contacter le vendeurVendeur avec une évaluation de 4 étoilesEtat: Neuf
EUR 10,93
EUR 7,59 expéditionExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : 2 disponible(s)
Etat : New. pp. 384.
