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Chameleon: Cracking the Code of New Generation Consumer Behavior(Chinese Edition)
[ MEI ] MAI KE ER· SUO LUO MEN ( Michael R.Solomon )
Langue : anglais
- Couverture souple
Vendeur : liu xing, Nanjing, JS, Chineliu xing
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 105,72
EUR 16,15 expéditionExpédition depuis Chine vers Etats-UnisQuantité disponible : 3 disponibles
paperback. Etat : New. Language:Chinese.Paperback. Pub Date: 2023-06 Publisher: China Radio. Film and Television Publishing House Dealing with the new generation of consumers. old-school marketers take it for granted that they can handle them using traditional product and advertising classification methods. However. the old marketing classification methods are no longer effective because the new generation of consumers have long broken the traditional boundaries. represent multiple subculture roles. and refuse to t.…
