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paperback. Etat : New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback. Pub Date: November 2012 Pages: 366 Language: English Publisher: World Knowledge Publishing House Cultural Studies of Reading Series: Reading TV (English) 20 Featured research areas of western TV classic from cultural studies. as the town serving full range of in-depth anatomical TV as the nature and characteristics of the mass media. not only covers the theory of television research. and show television research methods. in relation to: 1. television broadcasting industry and enterprise organizations. 2. achieve television broadcast the text; 3. receiving TV audience; management television institution; 5. affecting the spread of television technical means. Cultural studies research Reading Series: Reading TV (English) for Each selected text provides REVIEW. comments. Questions and bibliography. providing readers with the greatest degree of convenience. Contents: Unit 1: Domestic LocationText Television and FamilyText Television in the FamilyUnit 2: Medium CharacteristicsText oadcast TV as Cultural FormText Remediation: Understanding New MediaUnit 3: Cultural FormText Programming as Sequence or FlowText Television SoundUnit 4: Cultural EconomyText The Political Economy of the Television (Super) TextText Inside the Prime TimeUnit 5: Genre FormatText Genre Study and TelevisionText Producing (Post-) Trendy Japanese TV DramasUnit 6: IntertextualityText Bardic TelevisionText Television as a Cultural ForumUnit 7: National oadcasting SystemsText Public Service Versus the MarketText Democracy as Defeat: The Impotence of Arguments for Public Service oadcastingUnit 8: Going GlobalText Adapting US Transnational Television Channels to a Complex World: From Cultural Imperialism to Localization to HyidizationText The De-Centering of Cultural Imperialism : Television and Globalization in the Latin WorldUnit 9: Encoding DecodingText Decoding and Recoding AudiencesText Dallas as an Educational GameUnit 10: AudiencesText Living Room Wars: Rethinking Media Audiences for a Postmodern WorldText A Typology of Television UseGlossaryFour Satisfaction guaranteed,or money back.