Edité par Wiley & Sons, Incorporated, John, 2013
ISBN 10 : 1118518586 ISBN 13 : 9781118518588
Langue: anglais
Vendeur : Better World Books Ltd, Dunfermline, Royaume-Uni
EUR 5,36
Autre deviseQuantité disponible : 1 disponible(s)
Ajouter au panierEtat : Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
EUR 5,99
Autre deviseQuantité disponible : 1 disponible(s)
Ajouter au panierEtat : Muy bueno. : Descubre cómo utilizar el neuromarketing y comprender la ciencia detrás de él. El neuromarketing es un nuevo campo controvertido donde los investigadores estudian las respuestas cerebrales de los consumidores a la publicidad y los medios. El neuromarketing y las neurociencias detrás de él brindan nuevas formas de analizar la antigua pregunta: ¿por qué compran los consumidores? Neuromarketing For Dummies va más allá de la exageración para explicar los últimos hallazgos en este campo en crecimiento y, a menudo, incomprendido, y muestra a los dueños de negocios y especialistas en marketing cómo funciona realmente el neuromarketing y cómo pueden usarlo en su beneficio. Obtendrá una comprensión firme de la teoría del neuromarketing y cómo está impactando la investigación en publicidad, compras en línea y en tiendas, diseño de productos y empaques, y mucho más. EAN: 9781118518588 Tipo: Libros Categoría: Negocios y Economía|Tecnología Título: Neuromarketing For Dummies Autor: Stephen J. Genco| Andrew P. Pohlmann| Peter Steidl Editorial: For Dummies Idioma: en Páginas: 416 Formato: tapa blanda.
EUR 4,98
Autre deviseQuantité disponible : 1 disponible(s)
Ajouter au panierPaperback. Etat : Used; Very Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books.
Edité par Wiley & Sons, Incorporated, John, 2013
ISBN 10 : 1118518586 ISBN 13 : 9781118518588
Langue: anglais
Vendeur : Better World Books: West, Reno, NV, Etats-Unis
EUR 6,56
Autre deviseQuantité disponible : 1 disponible(s)
Ajouter au panierEtat : Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects.
EUR 19,47
Autre deviseQuantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : New. In.
Edité par John Wiley and Sons Inc, US, 2013
ISBN 10 : 1118518586 ISBN 13 : 9781118518588
Langue: anglais
Vendeur : Rarewaves.com UK, London, Royaume-Uni
EUR 24,30
Autre deviseQuantité disponible : 16 disponible(s)
Ajouter au panierPaperback. Etat : New. Learn how to use neuromarketing and understand the science behind it Neuromarketing is a controversial new field where researchers study consumers' brain responses to advertising and media. Neuromarketing and the brain sciences behind it provide new ways to look at the age-old question: why do consumers buy? Neuromarketing For Dummies goes beyond the hype to explain the latest findings in this growing and often misunderstood field, and shows business owners and marketers how neuromarketing really works and how they can use it to their advantage. You'll get a firm grasp on neuromarketing theory and how it is impacting research in advertising, in-store and online shopping, product and package design, and much more. Topics include: How neuromarketing worksInsights from the latest neuromarketing researchHow to apply neuromarketing strategies to any level of advertising or marketing, on any budgetPractical techniques to help your customers develop bonds with your products and servicesThe ethics of neuromarketing Neuromarketing for Dummies demystifies the topic for business owners, students, and marketers and offers practical ways it can be incorporated into your existing marketing plans.
EUR 3,66
Autre deviseQuantité disponible : 1 disponible(s)
Ajouter au panierEtat : good. A well-loved companion. Corners and cover might show a little wear, and you could find some notes or highlights. The dust jacket might be MIA, it might have been a library book and extras arenât guaranteedâ"but the storyâs all there!
Edité par John Wiley and Sons Inc, US, 2013
ISBN 10 : 1118518586 ISBN 13 : 9781118518588
Langue: anglais
Vendeur : Rarewaves.com USA, London, LONDO, Royaume-Uni
EUR 27,13
Autre deviseQuantité disponible : 16 disponible(s)
Ajouter au panierPaperback. Etat : New. Learn how to use neuromarketing and understand the science behind it Neuromarketing is a controversial new field where researchers study consumers' brain responses to advertising and media. Neuromarketing and the brain sciences behind it provide new ways to look at the age-old question: why do consumers buy? Neuromarketing For Dummies goes beyond the hype to explain the latest findings in this growing and often misunderstood field, and shows business owners and marketers how neuromarketing really works and how they can use it to their advantage. You'll get a firm grasp on neuromarketing theory and how it is impacting research in advertising, in-store and online shopping, product and package design, and much more. Topics include: How neuromarketing worksInsights from the latest neuromarketing researchHow to apply neuromarketing strategies to any level of advertising or marketing, on any budgetPractical techniques to help your customers develop bonds with your products and servicesThe ethics of neuromarketing Neuromarketing for Dummies demystifies the topic for business owners, students, and marketers and offers practical ways it can be incorporated into your existing marketing plans.
EUR 20,10
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Ajouter au panierEtat : New. pp. 408.
EUR 14,75
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Ajouter au panierEtat : New.
EUR 16,01
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Ajouter au panierEtat : As New. Unread book in perfect condition.
EUR 23,99
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Ajouter au panierEtat : New. Stephen J. Genco, PhD, is a founder of the modern neuromarketing revolution. Andrew P. Pohlmann led the development of the world s first global neuromarketing consultancy. Peter Steidl, MBA, PhD, has carried out neuromarketing assignments with a number of F.
EUR 16,96
Autre deviseQuantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : New.
EUR 18,25
Autre deviseQuantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : As New. Unread book in perfect condition.
EUR 28,37
Autre deviseQuantité disponible : 3 disponible(s)
Ajouter au panierEtat : New. pp. 408.
EUR 30,10
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Ajouter au panierEtat : New. pp. 408.
EUR 26,97
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Ajouter au panierPaperback. Etat : Brand New. 1st edition. 408 pages. 9.25x7.25x1.00 inches. In Stock.
EUR 3,39
Autre deviseQuantité disponible : 1 disponible(s)
Ajouter au panierEtat : good. Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing, but the text remains fully legible. Dust jacket may be missing, and supplemental materials like CDs or codes may not be included. May be ex-library with library markings. Ships promptly!
EUR 16,53
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Ajouter au panierEtat : New.
EUR 2,62
Autre deviseQuantité disponible : 1 disponible(s)
Ajouter au panierpaperback. Etat : Very Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or limited writing/highlighting. We ship orders daily and Customer Service is our top priority!
Vendeur : Revaluation Books, Exeter, Royaume-Uni
EUR 21,14
Autre deviseQuantité disponible : 2 disponible(s)
Ajouter au panierPaperback. Etat : Brand New. 1st edition. 408 pages. 9.25x7.25x1.00 inches. In Stock. This item is printed on demand.