Edité par Capital University of Economics and Business Press, 2023
ISBN 10 : 7563834478 ISBN 13 : 9787563834471
Langue: anglais
Vendeur : liu xing, Nanjing, JS, Chine
EUR 90,87
Autre deviseQuantité disponible : 3 disponible(s)
Ajouter au panierpaperback. Etat : New. Language:Chinese.Paperback. Pub Date: 2023-03 Publisher: Capital University of Economics and Business Press This book revolves around the central topic of advertising appreciation. Based on the super symbol theory. a brand marketing communication theory originally developed in China. and combined with the needs and characteristics of university teaching. it selects fifteen key questions. uses questions to guide learning to return to real advertising practice. uses questions to guide readers' .
Vendeur : liu xing, Nanjing, JS, Chine
EUR 68,16
Autre deviseQuantité disponible : 1 disponible(s)
Ajouter au panierpaperback. Etat : New. Paperback. Pub Date :1994-12-01 Pages: 459 Publisher: Party School of the CPC Central Committee Press sheets: 15.