Edité par Tsinghua University Press Pub. Date :2010-01-01, 1991
ISBN 10 : 7811239884 ISBN 13 : 9787811239881
Langue: anglais
Vendeur : liu xing, Nanjing, JS, Chine
EUR 57,83
Autre deviseQuantité disponible : 1 disponible(s)
Ajouter au panierpaperback. Etat : New. Paperback. Pages Number: 298 Language: Chinese. Publisher : Tsinghua University Press Pub. Date :2010-01-01. Modern Marketing Case Guide to meet the higher teaching of the professional marketing organization needs to write. Modern Marketing Case Guide is divided into introduction and overview of marketing. marketing environment analysis. consumer behavior. marketing research. market competition strategy. target marketing strategy. product strategy. pricing strategy. marketing channel strategy.