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paperback. Etat : New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback Pages Number: 295 Language: Chinese. Scientific administered classics Translations circulation of commodities Study Series: Retail attractive theory and measurement are discussed in detail on the concept of retail attractiveness of the theory and measurement methods. Chapter 1 to Chapter 4 discusses the theory on this concept. Retail attractiveness of the concept was initially prescribed for the gravity model similar to the physics formula. and later require the formula for the probability model. the statistical analysis of data made possible. In particular. is well-known Huff model. correction type of the model in Japan by the government for review of the influence of the large shops known. Huff model was extended formula Fascination / resistance model is now generally used. Chapter 5 and Chapter 6 discusses the fascination / resistance model to measure the retail attractiveness. Chapter 5 discusses the consumer survey methodology. and Chapter 6 discusses the statistical methods (log-linear regression) of the retail attractiveness of the model parameters estimated from the consumer data. Chapters 7 and 8 give examples of practical application of the first two chapters of the measurement method. Chapter 7. using the data of Fukuoka City. and measured the attractiveness of the city's commercial streets; Chapter 8 will be the impression of the retail facilities added to the model were measured. showing that the impression is an important factor of the charm of retail facilities. Chapter 9 and Chapter 10 discusses the practical application of the retail attractiveness of the model in reality. Chapter 9 discusses the concept of retail attractiveness of retail facilities siting methodology (decision model); Chapter 10 explains the actual retail site. the use of Chapter 9 of the decision-making model of information collection and analysis. Chapter 11 is a summary and conclusions. pointing out that a lot of unresolved subject.Four Satisfaction guaranteed,or money back.