apress okt 2013 (23 résultats)

Taschenbuch. Etat : Neu. Neuware -This update of an Apress bestseller walks you through creating your first app, with plain English and practical examples using the latest iOS 7 software development platform and more. It cuts through the fog of jargon and misinformation that surrounds iPhone and iPad app development, and gives you simple, step-by-step instructions to get you started.Teaches iPhone and iPad apps development in language anyone can understandProvides simple, step-by-step examples that make learning easy, using iOS 7Offers bonus videos from the author that enable you to follow along¿it¿s like your own private classroomThe iPhone is the hottest gadget of our generation, and much of its success has been fueled by the App Store, Apple¿s online marketplace for iPhone apps. Over 1 billion apps were downloaded during the nine months following the launch of the App Store, ranging from the simplest games to the most complex business apps. Everyone has an idea for the next best-selling iPhone app¿that¿s why yoüre reading this now! And with the popularity of the iPad, this demand will just continue to grow.APress in Springer Science + Business Media, Heidelberger Platz 3, 14197 Berlin 332 pp. Englisch.

Taschenbuch. Etat : Neu. Neuware -Build a Profitable Online Business: The No Nonsense Guide is a highly condensed step-by-step guide on how to build and run profitable websites.Serial web entrepreneur Mikael Olsson gives you in a nutshell all the tools, tips, and savvy yoüll need to create and operate online businesses that will automatically generate streams of effortless income for you. He shows you all the tricks and shortcuts for building your own amazing website and running your own online business profitably and efficiently, without wasting a nickel or a minute.You won¿t find any technical jargon, drawn-out lessons, or feel-good fluff in this book. What you will find is an expert guide that pulls no punches in serving up the clean hits of hard information that any web entrepreneur needs to succeed at all aspects of an online business: website construction, SEO, marketing, monetization, and conversion.APress in Springer Science + Business Media, Heidelberger Platz 3, 14197 Berlin 184 pp. Englisch.

Taschenbuch. Etat : Neu. Neuware -You are interested in making an app. You have read all of the stories of successful developers and appreneurs. You are determined to get a piece of the pie. The world of apps is the fastest growing market in the world today, and it is here to stay. The best part is you can get in on it! Now what if I told you that without the knowledge contained in this book the odds of you making a profit are slim to none What if I also told you that you probably wouldn¿t break even There is more to apps than most people think. The average person assumes that if they make an app, they will instantly become a millionaire. The truth is without the knowledge from years of successes and failures, you just won¿t know where to begin.Appreneur book contains tips, tricks, secrets, and stories from the top developers, appreneurs, and companies from around the globe. After reading this book, you will have the knowledge to bring your idea to life, market it, promote it, and sell it in a way that would have otherwise been impossible.APress in Springer Science + Business Media, Heidelberger Platz 3, 14197 Berlin 92 pp. Englisch.

Taschenbuch. Etat : Neu. Neuware -From performers who bask in the spotlight to those who find inspiration in the midnight glow of a computer monitor, the world has no shortage of creative people. While the day-to-day realities of a ballerina may be quite different from that of a novelist, actor, graphic artist, musician, or software developer, they share many things in common. Chief among these is the desire to make a living with their art.Maybe yoüre working to build a sustainable, full-time creative career. Or perhaps you're happy in the corporate world but would like to turn your love for music, dance, painting, or programming into a steady stream of extra income. Either way, if yoüre like most creative souls, you tend to focus on your passion to the exclusion of all else¿and you may scorn the details of business and promotion. Yet as Have Fun, Get Paid: How to Make a Living with Your Creativity shows, developing business skills couldn¿t be more important for those who want to achieve success and generate steady income from their work.With decades of professional experience in creative fields such as music, software, writing and speaking, bestselling author Christopher Duncan demystifies the path to getting paid for your artistic talents. With lighthearted stories and down-to-earth advice, he starts with the basics and shows you how to build a solid, dependable career. All that¿s required is consistent effort and a bit of commonsense. In Have Fun, Get Paid you will learn how to:Find paying work and get the gigsMarket your talent without selling your soulBuild an image as a highly sought after professionalManage the business details of your creative careerHarness the power of relationships for long term successWith advances in technology and the global reach of the Internet, creative people are empowered today as never before. Have Fun, GetPaid will show you how to take control of your dreams and bring them to life.APress in Springer Science + Business Media, Heidelberger Platz 3, 14197 Berlin 232 pp. Englisch.

Taschenbuch. Etat : Neu. Neuware -With Pro iOS and Android Apps for Business, you can take your web development experience and apply it toward creating a full-featured business app, from soup to nuts. Frank Zammetti shows you how to create a client app using jQuery Mobile wrapped in PhoneGap, and how to create a node.js-based server that uses MongoDB as its data store.You never have to deal with learning Objective-C, Java or any other difficult-to-learn language. Instead, you can build on your existing HTML5, JavaScript and CSS experience to quickly and effectively build any app your business needs. You can apply this knowledge to iOS andAndroid apps as well as other mobile platforms since the technologies used support most modern mobile platforms as well.You'll learn:How to design a full-featured app, including requirements like offline accessHow to build the client-side of the app using jQuery Mobile, including adding stub code for calling the node.js serverHow to create a simple server with node.js and interact with it using RESTHow to use MongoDB with node.js for data storageHow to use PhoneGap to ready your app for mobile deploymentHow to test and debug your app on iOS and AndroidPro iOS and Android Apps for Business is for experienced web developers who need to get up to speed quickly in building iOS and Android apps for business. Are you ready to join the mobile revolution using the same technologies you already use to build great web applications If so, this is the book for you!APress in Springer Science + Business Media, Heidelberger Platz 3, 14197 Berlin 312 pp. Englisch.

Taschenbuch. Etat : Neu. Neuware -Having met Beverly Ingle and hearing her speak about design thinking, I was enlightened and enthused. With a depth of knowledge and obvious passion for the usage of design thinking, she has already helped many business people, myself included, inject greater creativity into problem solving to deliver better results¿something that is a must for left-brainers! She has an amazingly refreshing ability to create deep understanding within her audience, and a hands-on, practical approach ensures that the results are manageable and within your grasp.¿Jill Robb, CEO, Ambition Digital; Belfast, United KingdomDesign Thinking for Entrepreneurs and Small Businesses: Putting the Power of Design to Work is the first book on the subject for smaller businesses.Until now, design thinking¿a methodology for solving business problems and identifying opportunities¿has been the playground for companies with big budgets, giving them the advantage of the innovation that comes from using the latest design thinking tools emerging from Stanford, Harvard, Northwestern, and elsewhere.Now, thanks to design thinking expert Beverly Ingle, entrepreneurs and small-business owners can make the design thinking playground their own¿and on a much smaller budget. Ingle provides the tools entrepreneurs need as well as step-by-step processes that show how to use design thinking methods to transform your business and drive organizational success.Design Thinking for Entrepreneurs and Small Businesses offers just enough theory to provide you with working knowledge of design thinking, but its value lies in the practical, proven, hands-on information that you can put to use immediately. You will learn:How to incorporate design thinking processes into everyday operations, and in what areas of business the approach is most valuableHow to use the most prevalent and popular design thinking tools (likeideation, prototyping, and rapid branding) effectivelyHow to use design thinking to identify and achieve your business goals and create new business modelsHow to create revenue-boosting new products and services using design thinkingHow to improve the customer/user experience to create more loyal, profitable customersBy the time you've finished reading the last chapter of Design Thinking for Entrepreneurs and Small Businesses,youwill not just be thinking about producing new products and services, boosting customer service, or developing new business opportunities¿you'll be doing it. Best, it¿ll show up in the top and bottom lines.APress in Springer Science + Business Media, Heidelberger Platz 3, 14197 Berlin 172 pp. Englisch.

Taschenbuch. Etat : Neu. Neuware -Being Agileis your roadmap to successfully transforming your organization to an Agile culture. Veteran agile coach Mario Moreira teaches new adopters how to implement a robust Agile framework to derive from it the maximum business benefit in terms of customer value, revenue, and employee engagement.Agile is a ubiquitous watchword in the corporate world, but only a minority of companies understand and practice what they pay lip service to. Too many content themselves with half-baked approximations such as Fragile (fragile Agile), ScrumBut (Scrum but not the practices), and Scrum Fall (mini-waterfalls in the sprints). Moreira shows maturing early adopters how to bridge the chasm between going through the motions of doing Agile and genuinelybeing Agile.After a high-level synopsis of Agile¿s values and principles, methodologies (including Scrum, Kanban, DSDM, Leam, VFQ, and XP), and roles, Moreira plunges into the nitty-gritty of how to apply the ready, implement, coach, and hone (RICH) deployment model to all phases of a project in such a way as to embody and inculcate agile values and principles at the team level and promote agile transformation across your organization's culture.APress in Springer Science + Business Media, Heidelberger Platz 3, 14197 Berlin 268 pp. Englisch.

Taschenbuch. Etat : Neu. Neuware -Microsoft Dynamics CRM has a robust API that includes web services and an extensive SDK. As you develop CRM Plugins and custom integrations, you will find that there are many complexities and challenges associated with successfully interacting with this API.In order to ensure that you have all of the tools necessary to achieve success with CRM development, Microsoft Dynamics CRM 2011 API Development presents the essential aspects of API development including plugin development and registration. In addition to Plugins, you will work through building out several integrations that work with both the SDK and the Web Service layer. You will also build a C# application that creates records within CRM using the API, work with Scribe Online for integration and migration, design reports that read data from CRM using FetchXML, and interact with the OData REST service using JScript. Once yoüve worked through the various topics presented, you will find that you will have the advanced skills required for working with CRM 2011 Online and On Premises. Foreword by Ismail Nalwala, Principal, IOTAP.APress in Springer Science + Business Media, Heidelberger Platz 3, 14197 Berlin 88 pp. Englisch.

Taschenbuch. Etat : Neu. Neuware -2D games are everywhere, from mobile devices and websites to game consoles and PCs. Timeless and popular, 2D games represent a substantial segment of the games market.In Learn Unity for 2D Game Development, targeted at both game development newcomers and established developers, experienced game developer Alan Thorn shows you how to use the powerful Unity engine to create fun and imaginative 2D games.Written inclear and accessible language,Learn Unity for 2D Game Development will showyou how to set up a step-by-step 2D workflow in Unity, how to build and import textures, how to configure and work with cameras, how to establish pixel-perfect ratios,and all of this so you can put that infrastructure to work in a real, playable game. Then the final chapters show youhow to put what you've already made to work in creating acard-matching game, plus you'll learn how to optimize your game for mobile devices.APress in Springer Science + Business Media, Heidelberger Platz 3, 14197 Berlin 316 pp. Englisch.

Taschenbuch. Etat : Neu. Neuware -Pro NuGet will give you a solid, practical, understanding of both how to keep your software dependencies under control and what best-practices have been developed within the NuGet community to ensure long-term reliability. Whether you're working entirely with .NET assemblies or also using CSS, HTML and JavaScript files within your applications this book will show you how to manage their requirements smoothly and reliably.As sponsors of the NuGet project Microsoft have led the way in showing how NuGet can be used to great effect; showing how it is now virtually indispensable to anyone working with MVC and the .NET Framework.So don't delay! Learn how to use NuGet effectively today and thank yourself for the time and stress that this powerful free extension will save you.NuGet is an open-source Visual Studio extension that makes it easy to manage libraries, components and configuration files from within your Visual Studio project. As every developer knows, the more complex your application becomes the more chance there is of a dependency conflict arising within the resources upon which you depend. This situation - known as ¿dependency hell¿ - used to be an arduous task to unravel and rectify. NuGet changes this situation completely saving you untold time and stress.APress in Springer Science + Business Media, Heidelberger Platz 3, 14197 Berlin 384 pp. Englisch.

Taschenbuch. Etat : Neu. Neuware -Pro Oracle SQL, Second Editionunlocks the power of SQL in the Oracle database¿one of the most potent SQL implementations on the market today. To master it requires a multi-pronged approach: learn the language features, learn how and why the language features work, learn the supporting features that Oracle provides to help use the language effectively, and learn to think and work in sets.Karen Morton has updated the content for Oracle version 12c and helps you master powerful aspects of Oracle SQL from the inside-out. Yoüll learn analytic functions, the MODEL clause, and advanced grouping syntax¿features thatwill helpin creating good queries for reporting and business intelligence applications. Pro Oracle SQL, Second Editionalso helps you minimize parsing overhead, read execution plans, test for correct results, understand performance management, and exert control over SQL execution in your database. Yoüll learn when to create indexes, how to verify that they make a difference, how to use SQL Baselines and Profiles to optimize and stabilize SQL execution plans, and much more. Yoüllalso understandhow SQL is optimized for working in sets, and that the key to getting accurate results lies in making sure that queries ask clear and precise questions.Pro Oracle SQL, Second Editionhelps you work at a truly professional level in the Oracle dialect of SQL. Yoüll master the language, the tools to work effectively with the language, and the right way to think about a problem in SQL.Endorsed by the OakTable Network, a group of Oracle technologists well-known for their rigorous and scientific approach to Oracle Database performanceComprehensive¿goes beyond the language with a focus on what you need to know to write successful queries and data manipulation statements.Performance focused¿teaches you how to measure the performance of your SQL statements and not justthe syntax.APress in Springer Science + Business Media, Heidelberger Platz 3, 14197 Berlin 580 pp. Englisch.

Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Node.js Recipes is your one-stop reference for solving Node.js problems. Filled with useful recipes that follow a problem/solution format, you can look up recipes for many situations that you may come across in your day-to-day server-side development.Node.js is accessible to those who not only relish in server-side programming but also web developers who understand the ubiquitous language of the web. Node.js Recipes covers all the essential ingredients required to become a seasoned Node.js developer in no time - make it your indispensable reference today. 376 pp. Englisch.