9788186816073 - The Global Media ; The New Missionaries of Corporate Capitalism (1 résultats)

Soft cover. Etat : As New. Contents Introduction. 1. The rise of the global media. 2. The global media in the late 1990s. 3. Main players in the global media system. 4. Global media the internet and the digital revolution. 5. Media globalization (1) the U.S. experience and influence. 6. Media globalization (2) beyond the United States. 7. Alternatives to the status Quo. Notes. Index. The Global Media describes in detail the recent rapid growth and crossborder activities and linkages of an industry largely composed of international conglomerates. It assesses the significance of the ongoing deregulation and convergence of global media and telecommunications systems and the rise of the internet. The authors argue that the most important features of this globalization process are the implantation consolidation and concentration of advertisement based commercial media and the parallel weakening of public broadcasting systems worldwide with negative consequences for the public sphere. It is contended that the United States provides the evolutionary model toward which the global media system is moving and the history and characteristics of the U.S. system are described along with developments in seven other countries around the world. Finally the authors evaluate the defenses of the ongoing globalization process and discuss the forms of local national and global resistance that have emerged. Written by two of the leading media scholars in America this book provides the most up to date concise survey of the global media industry available and will become essential reading for all those interested in Media studies. 262 pp.