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  • Challagalla, Goutam; Dalsace, Frederic

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 24,59

    Expédition à EUR 2,31
    Expédition nationale : Etats-Unis

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    Etat : New.

  • Goutam Challagalla

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : Grand Eagle Retail, Bensenville, IL, Etats-Unis

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    EUR 27,01

    Livraison gratuite
    Expédition nationale : Etats-Unis

    Quantité disponible : 1 disponible(s)

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    Hardcover. Etat : new. Hardcover. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value and profitability.Store aisles packed with products labelled 'environmentally friendly'. Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frederic Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking 'How can we make our offerings more sustainable?' they should be asking 'How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?' Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others clean winners, or 'Resonators.' With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

  • Challagalla, Goutam; Dalsace, Frederic

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : California Books, Miami, FL, Etats-Unis

    Évaluation du vendeur 4 sur 5 étoiles Evaluation 4 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 27,92

    Livraison gratuite
    Expédition nationale : Etats-Unis

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    Etat : New.

  • Challagalla, Goutam; Dalsace, Frederic

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 25,79

    Expédition à EUR 2,31
    Expédition nationale : Etats-Unis

    Quantité disponible : Plus de 20 disponibles

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    Etat : As New. Unread book in perfect condition.

  • Goutam Challagalla

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : PBShop.store US, Wood Dale, IL, Etats-Unis

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 28,64

    Livraison gratuite
    Expédition nationale : Etats-Unis

    Quantité disponible : 15 disponible(s)

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    HRD. Etat : New. New Book. Shipped from UK. Established seller since 2000.

  • Goutam Challagalla, Frederic Dalsace

    Langue: anglais

    Edité par Harvard Business Review Press, US, 2026

    ISBN 13 : 9798892791663

    Vendeur : Rarewaves USA, OSWEGO, IL, Etats-Unis

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 28,98

    Livraison gratuite
    Expédition nationale : Etats-Unis

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    Hardback. Etat : New. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled "environmentally friendly." Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking "How can we make our offerings more sustainable?" they should be asking "How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?" Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or "Resonators." With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy.

  • Goutam Challagalla, Frederic Dalsace

    Langue: anglais

    Edité par Harvard Business Review Press, US, 2026

    ISBN 13 : 9798892791663

    Vendeur : Rarewaves.com USA, London, LONDO, Royaume-Uni

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 31,34

    Livraison gratuite
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    Ajouter au panier

    Hardback. Etat : New. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled "environmentally friendly." Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking "How can we make our offerings more sustainable?" they should be asking "How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?" Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or "Resonators." With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy.

  • Goutam Challagalla

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 26,07

    Expédition à EUR 5,86
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 15 disponible(s)

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    HRD. Etat : New. New Book. Shipped from UK. Established seller since 2000.

  • Dalsace, Frederic

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : Brook Bookstore On Demand, Napoli, NA, Italie

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 33,26

    Expédition à EUR 5,50
    Expédition depuis Italie vers Etats-Unis

    Quantité disponible : 5 disponible(s)

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    Etat : new.

  • Challagalla, Goutam; Dalsace, Frederic

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : GreatBookPricesUK, Woodford Green, Royaume-Uni

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 26,06

    Expédition à EUR 17,51
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : Plus de 20 disponibles

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    Etat : New.

  • Challagalla, Goutam Goutam Challagalla, Frederic Dalsace,

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : Chiron Media, Wallingford, Royaume-Uni

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 27,35

    Expédition à EUR 18,08
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 4 disponible(s)

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    hardcover. Etat : New.

  • Edition internationale
    Edition internationale

    Goutam Challagalla

    Langue: anglais

    Edité par Harvard Business School Pr, 2026

    ISBN 13 : 9798892791663

    Vendeur : UK BOOKS STORE, London, LONDO, Royaume-Uni

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    Edition internationale

    EUR 46,40

    Livraison gratuite
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 18 disponible(s)

    Ajouter au panier

    Etat : New. Brand New! Fast Delivery This is an International Edition and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 6-10 days and we do have flat rate for up to 2LB. Extra shipping charges will be requested if the Book weight is more than 5 LB. This Item May be shipped from India, United states & United Kingdom. Depending on your location and availability.

  • Challagalla, Goutam; Dalsace, Frederic

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : GreatBookPricesUK, Woodford Green, Royaume-Uni

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 28,59

    Expédition à EUR 17,51
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : Plus de 20 disponibles

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    Etat : As New. Unread book in perfect condition.

  • Challagalla, Goutam

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : Russell Books, Victoria, BC, Canada

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 31,52

    Expédition à EUR 17,48
    Expédition depuis Canada vers Etats-Unis

    Quantité disponible : Plus de 20 disponibles

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    hardcover. Etat : New. Special order direct from the distributor.

  • Goutam Challagalla

    Langue: anglais

    Edité par Harvard Business Review Press Mär 2026, 2026

    ISBN 13 : 9798892791663

    Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 32,10

    Expédition à EUR 23
    Expédition depuis Allemagne vers Etats-Unis

    Quantité disponible : 2 disponible(s)

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    Buch. Etat : Neu. Neuware -Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled 'environmentally friendly.' Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking 'How can we make our offerings more sustainable ' they should be asking 'How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both ' Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or 'Resonators.' With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. 240 pp. Englisch.

  • Goutam Challagalla

    Langue: anglais

    Edité par Harvard Business Review Press Mär 2026, 2026

    ISBN 13 : 9798892791663

    Vendeur : Rheinberg-Buch Andreas Meier eK, Bergisch Gladbach, Allemagne

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 32,10

    Expédition à EUR 23
    Expédition depuis Allemagne vers Etats-Unis

    Quantité disponible : 2 disponible(s)

    Ajouter au panier

    Buch. Etat : Neu. Neuware -Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled 'environmentally friendly.' Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking 'How can we make our offerings more sustainable ' they should be asking 'How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both ' Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or 'Resonators.' With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. 240 pp. Englisch.

  • Goutam Challagalla

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : CitiRetail, Stevenage, Royaume-Uni

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 30,65

    Expédition à EUR 43,20
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 1 disponible(s)

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    Hardcover. Etat : new. Hardcover. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled "environmentally friendly." Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frederic Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking "How can we make our offerings more sustainable?" they should be asking "How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?" Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or "Resonators." With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

  • CHALLAGALLA, GOUTAM

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : Speedyhen, Hertfordshire, Royaume-Uni

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 26,43

    Expédition à EUR 47,87
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 4 disponible(s)

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    Etat : NEW.

  • Goutam Challagalla, Frederic Dalsace

    Langue: anglais

    Edité par Harvard Business Review Press, US, 2026

    ISBN 13 : 9798892791663

    Vendeur : Rarewaves USA United, OSWEGO, IL, Etats-Unis

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 30,58

    Expédition à EUR 43,72
    Expédition nationale : Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    Ajouter au panier

    Hardback. Etat : New. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled "environmentally friendly." Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking "How can we make our offerings more sustainable?" they should be asking "How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?" Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or "Resonators." With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy.

  • Goutam Challagalla

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : AussieBookSeller, Truganina, VIC, Australie

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 46,40

    Expédition à EUR 32,35
    Expédition depuis Australie vers Etats-Unis

    Quantité disponible : 1 disponible(s)

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    Hardcover. Etat : new. Hardcover. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value and profitability.Store aisles packed with products labelled 'environmentally friendly'. Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frederic Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking 'How can we make our offerings more sustainable?' they should be asking 'How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?' Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others clean winners, or 'Resonators.' With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

  • Goutam Challagalla

    Langue: anglais

    Edité par Harvard Business Review Press Mär 2026, 2026

    ISBN 13 : 9798892791663

    Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne

    Évaluation du vendeur 5 sur 5 étoiles Evaluation 5 étoiles, En savoir plus sur les évaluations des vendeurs

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    EUR 32,90

    Expédition à EUR 62,24
    Expédition depuis Allemagne vers Etats-Unis

    Quantité disponible : 1 disponible(s)

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    Buch. Etat : Neu. Neuware - Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled 'environmentally friendly.' Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking 'How can we make our offerings more sustainable ' they should be asking 'How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both ' Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or 'Resonators.' With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy.

  • Goutam Challagalla

    Langue: anglais

    Edité par Folio, spol.s r.o., 2026

    ISBN 13 : 9798892791663

    Vendeur : Antikvariat Fryc, Liberec, Rébublique tchèque

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    EUR 47,83

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    Hardcover. Etat : New. Clean Winners - Goutam Challagalla *** [EN] Categories: Knihy o podnikani a byznysu v anglictine; Books; Cizojazycne knihy; Anglicka literatura; Naucna literatura v anglictine | Condition: new | Binding: Hardcover | Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for re. *** [DE] Zustand: neu | Einband: Gebundene Ausgabe | Trotz massiver Investitionen ist nachhaltiges Wirtschaften für die meisten Unternehmen immer noch nicht sehr profitabel. Hier ist ein neuer Ansatz für re. *** [CZ] Stav: Novy | Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for re.

  • Goutam Challagalla (u. a.)

    Langue: anglais

    Edité par Harvard Business Review Press, 2026

    ISBN 13 : 9798892791663

    Vendeur : preigu, Osnabrück, Allemagne

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    Buch. Etat : Neu. Clean Winners | Sustainability Strategy That Puts Customers First | Goutam Challagalla (u. a.) | Buch | Englisch | 2026 | Harvard Business Review Press | EAN 9798892791663 | Verantwortliche Person für die EU: Zeitfracht Medien GmbH, Ferdinand-Jühlke-Str. 7, 99095 Erfurt, produktsicherheit[at]zeitfracht[dot]de | Anbieter: preigu.

  • Goutam Challagalla, Frederic Dalsace

    Langue: anglais

    Edité par Harvard Business Review Press, US, 2026

    ISBN 13 : 9798892791663

    Vendeur : Rarewaves.com UK, London, Royaume-Uni

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    EUR 28,29

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    Hardback. Etat : New. Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer value-and profitability.Store aisles packed with products labeled "environmentally friendly." Businesses scrambling to respond to stakeholder demands that they make their operations sustainable. Ads touting green credentials for all kinds of enterprises. For a long time now, this has been the market landscape we've lived in, with companies such as Unilever leading the way and creating pressure for others to follow suit.But the uncomfortable truth is that after years of investment in sustainable products and services, most companies still aren't seeing the payoff-not financially, not in value for customers, and not in real environmental and social impact. Why not?As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, the shortfall is due to a strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions. The authors flip conventional sustainability strategy on its head: instead of companies asking "How can we make our offerings more sustainable?" they should be asking "How can we use sustainability as a catalyst to improve the performance of our products, make them more affordable, or both?" Viewed this way, sustainability is an intrinsic, value-generating element of an offering rather than a costly add-on.The authors call companies that understand this insight-John Deere, Michelin, Schneider Electric, Nespresso, Reckitt, and others-clean winners, or "Resonators." With wide-ranging and instructive stories, they show how Resonators use sustainability to increase customer value and generate robust profits.Offering practical frameworks, tools, and tactics, Clean Winners is your essential guide to reimagining your sustainability strategy.