Articles liés à Principles and Practice of Marketing
Synopsis
Principles & Practice of Marketing, 5th edition is the ultimate learning resource for all marketing students, demonstrating the essential marketing principles in an accessible and relevant manner. With its established authority and reputation, the new edition of this best-selling textbook maintains its position as the discerning choice for introductory marketing modules at undergraduate or MBA level.
The fifth edition continues to lead the marketing field with new coverage on emerging topics led by contemporary practice and informed by recent research.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
David Jobber is Professor of Marketing at the University of Bradford, School of Management. His research interests include the use of mail surveys in marketing research, selling and sales management. In 2008 he received the Academy of Marketings Life Achievement award for distinguished and extraordinary services to marketing.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Principles and Practice of Marketing
Edité par
Mcgraw Hill Higher Education, 2006
ISBN 10 : 0077114159
ISBN 13 : 9780077114152
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Etat : Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. N° de réf. du vendeur Z1-T-008-02222
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Principles and Practice of Marketing
Edité par
McGraw-Hill Education, 2007
ISBN 10 : 0077114159
ISBN 13 : 9780077114152
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Principles and Practice of Marketing
Edité par
McGraw-Hill Higher Education, 2006
ISBN 10 : 0077114159
ISBN 13 : 9780077114152
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Principles and Practice of Marketing
Edité par
McGraw-Hill Higher Education, 2006
ISBN 10 : 0077114159
ISBN 13 : 9780077114152
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Paperback. Etat : Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Grubby book may have mild dirt or some staining, mostly on the edges of pages. Damaged cover. The cover of is slightly damaged for instance a torn or bent corner. N° de réf. du vendeur CHL10423623
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Principles and practice of marketing.
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London, McGraw-Hill Education, 2007
ISBN 10 : 0077114159
ISBN 13 : 9780077114152
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Softcover. 5. ed. 1022 S. Ehem. Bibliotheksexemplar mit Signatur und Stempel. GUTER Zustand, ein paar Gebrauchsspuren. Ex-library with stamp and library-signature. GOOD condition, some traces of use. AB-4166 9780077114152 Sprache: Englisch Gewicht in Gramm: 550. N° de réf. du vendeur 2377851
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Principles and Practice of Marketing
Edité par
Mcgraw Hill Higher Education, 2006
ISBN 10 : 0077114159
ISBN 13 : 9780077114152
Ancien ou d'occasion
Paperback
Vendeur : WorldofBooks, Goring-By-Sea, WS, Royaume-Uni
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Paperback. Etat : Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR002068240
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Principles and Practice of Marketing (Fifth Edition)
Edité par
McGraw-Hill, 2007
ISBN 10 : 0077114159
ISBN 13 : 9780077114152
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Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
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Etat : Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pencil markings In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,2050grams, ISBN:9780077114152. N° de réf. du vendeur 9435107
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