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Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (Trade Version) - Couverture rigide
Synopsis
Book by Nagle Thomas T Holden Reed K
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Quatrième de couverture
"The best book ever written about pricing is The Strategy and Tactics of Pricing by Tom Nagle and Reed Holden—these guys know their stuff and it works!" — Guy Kawasaki, CEO, Garage Technology Ventures
"For more than a decade, this book has been the most influential and highly regarded reference among pricing professionals." — Eric G. Mitchell, President, The Professional Pricing Society
"Most executives name pricing as their major challenge and major weakness. This book is an answer. It is full of new ideas arid insights." — Philip Kotler, S.C. Johnson & Son Distinguished Professor of International Marketing, Northwestern University
"An investment in Tom and Reed's book will give you the highest return you've ever had. It's an investment you can't afford not to make." — Dan Nimer, President, DNA Group
Présentation de l'éditeur
For MBA or advanced undergraduate courses in Pricing Strategy or Pricing and Product Policy.
Practical in focus and lively in style, this text provides a comprehensive, managerially-focused, integrated, step-by-step guide to pricing analysis and strategy development.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
- ÉditeurRoutledge
- Date d'édition1994
- ISBN 10 0136693768
- ISBN 13 9780136693765
- ReliureRelié
- Langueanglais
- Numéro d'édition2
- Nombre de pages400
- Coordonnées du fabricantnon disponible
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Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (Trade Version)
Edité par
Pearson P T R, 1994
ISBN 10 : 0136693768
ISBN 13 : 9780136693765
Ancien ou d'occasion
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Évaluation du vendeur 5 sur 5 étoiles
Hardback. Etat : Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR001744930
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Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (Trade Version)
Edité par
Pearson P T R, 1994
ISBN 10 : 0136693768
ISBN 13 : 9780136693765
Ancien ou d'occasion
Couverture rigide
Vendeur : WorldofBooks, Goring-By-Sea, WS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Hardback. Etat : Fair. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration. N° de réf. du vendeur GOR013004836
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The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making
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-, 1994
ISBN 10 : 0136693768
ISBN 13 : 9780136693765
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Hardcover. Etat : Very Good. The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9780136693765
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The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making
Edité par
- -, 1994
ISBN 10 : 0136693768
ISBN 13 : 9780136693765
Ancien ou d'occasion
Couverture rigide
Vendeur : Bahamut Media, Reading, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 6545-9780136693765
Quantité disponible : 1 disponible(s)
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Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (Trade Version)
Edité par
Pearson, 1994
ISBN 10 : 0136693768
ISBN 13 : 9780136693765
Ancien ou d'occasion
Couverture rigide
Vendeur : WeBuyBooks, Rossendale, LANCS, Royaume-Uni
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Etat : Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. N° de réf. du vendeur wbb0024041558
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Strategy and Tactics of Pricing A Guide to Profitable Decision Making
Edité par
Pearson P T R, 1994
ISBN 10 : 0136693768
ISBN 13 : 9780136693765
Ancien ou d'occasion
Couverture rigide
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.48. N° de réf. du vendeur G0136693768I4N00
Quantité disponible : 1 disponible(s)
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Strategy and Tactics of Pricing A Guide to Profitable Decision Making
Edité par
Pearson P T R, 1994
ISBN 10 : 0136693768
ISBN 13 : 9780136693765
Ancien ou d'occasion
Couverture rigide
Vendeur : ThriftBooks-Dallas, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.48. N° de réf. du vendeur G0136693768I4N00
Quantité disponible : 1 disponible(s)
Image d'archives
Strategy and Tactics of Pricing A Guide to Profitable Decision Making
Edité par
Pearson P T R, 1994
ISBN 10 : 0136693768
ISBN 13 : 9780136693765
Ancien ou d'occasion
Couverture rigide
Vendeur : ThriftBooks-Reno, Reno, NV, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.48. N° de réf. du vendeur G0136693768I4N00
Quantité disponible : 1 disponible(s)
Image d'archives
Strategy and Tactics of Pricing A Guide to Profitable Decision Making
Edité par
Pearson P T R, 1994
ISBN 10 : 0136693768
ISBN 13 : 9780136693765
Ancien ou d'occasion
Couverture rigide
Vendeur : Books From California, Simi Valley, CA, Etats-Unis
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hardcover. Etat : Very Good. N° de réf. du vendeur mon0003789414
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Strategy and Tactics of Pricing Trade Version : A Guide to Profitable Decision Making
Edité par
Pearson Education, Limited, 1994
ISBN 10 : 0136693768
ISBN 13 : 9780136693765
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Couverture rigide
Vendeur : Better World Books: West, Reno, NV, Etats-Unis
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Etat : Very Good. 2nd Edition. Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur 3120384-6
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