Articles liés à The Strategy and Tactics of Pricing: A Guide to Profitable...
Synopsis
For MBA or advanced undergraduate courses in Pricing Strategy or Pricing and Product Policy.
Practical in focus and lively in style, this text provides a comprehensive, managerially-focused, integrated, step-by-step guide to pricing analysis and strategy development.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de la quatrième de couverture
"The best book ever written about pricing is The Strategy and Tactics of Pricing by Tom Nagle and Reed Holden―these guys know their stuff and it works!" ― Guy Kawasaki, CEO, Garage Technology Ventures
"For more than a decade, this book has been the most influential and highly regarded reference among pricing professionals." ― Eric G. Mitchell, President, The Professional Pricing Society
"Most executives name pricing as their major challenge and major weakness. This book is an answer. It is full of new ideas arid insights." ― Philip Kotler, S.C. Johnson & Son Distinguished Professor of International Marketing, Northwestern University
"An investment in Tom and Reed's book will give you the highest return you've ever had. It's an investment you can't afford not to make." ― Dan Nimer, President, DNA Group
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Acheter neuf
Afficher cet article
EUR 38,58
EUR 11,52 expédition depuis Royaume-Uni vers France
Destinations, frais et délaisAutres éditions populaires du même titre
Résultats de recherche pour The Strategy and Tactics of Pricing: A Guide to Profitable...
Image d'archives
The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making
Edité par
Routledge, 2001
ISBN 10 : 013026248X
ISBN 13 : 9780130262486
Ancien ou d'occasion
Couverture souple
Vendeur : medimops, Berlin, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Etat : very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages. N° de réf. du vendeur M0013026248X-V
Quantité disponible : 2 disponible(s)
Image d'archives
The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (The Prentice Hall international series in marketing)
Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (The Prentice Hall international series in marketing) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9780130262486
Quantité disponible : 2 disponible(s)
Image d'archives
The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (The Prentice Hall international series in marketing)
Vendeur : Bahamut Media, Reading, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 6545-9780130262486
Quantité disponible : 2 disponible(s)
Image d'archives
A Guide to Profitable Decision Making: A Guide to Profitable Decision Making: A Guide to Profitable Decision Making: United States Edition
Edité par
Routledge, 2001
ISBN 10 : 013026248X
ISBN 13 : 9780130262486
Ancien ou d'occasion
Couverture rigide
Vendeur : WorldofBooks, Goring-By-Sea, WS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Hardback. Etat : Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR002667298
Quantité disponible : 4 disponible(s)
Image d'archives
The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making
Edité par
Prentice Hall, 2002
ISBN 10 : 013026248X
ISBN 13 : 9780130262486
Ancien ou d'occasion
Couverture rigide
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In poor condition, suitable as a reading copy. Dust Jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9780130262486. N° de réf. du vendeur 8724500
Quantité disponible : 1 disponible(s)
Image d'archives
The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making
Edité par
Prentice Hall, 2002
ISBN 10 : 013026248X
ISBN 13 : 9780130262486
Ancien ou d'occasion
Couverture rigide
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In poor condition, suitable as a reading copy. Dust Jacket in fair condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9780130262486. N° de réf. du vendeur 8724499
Quantité disponible : 1 disponible(s)
Image d'archives
The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making
Edité par
Routledge (edition 3), 2001
ISBN 10 : 013026248X
ISBN 13 : 9780130262486
Ancien ou d'occasion
Paperback
Vendeur : BooksRun, Philadelphia, PA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Good. 3. It's a preowned item in good condition and includes all the pages. It may have some general signs of wear and tear, such as markings, highlighting, slight damage to the cover, minimal wear to the binding, etc., but they will not affect the overall reading experience. N° de réf. du vendeur 013026248X-11-1
Quantité disponible : 1 disponible(s)
Image d'archives
The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making
Edité par
Routledge, 2001
ISBN 10 : 013026248X
ISBN 13 : 9780130262486
Ancien ou d'occasion
Paperback
Vendeur : ThriftBooks-Dallas, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.46. N° de réf. du vendeur G013026248XI4N00
Quantité disponible : 1 disponible(s)
Image d'archives
The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making
Edité par
Routledge, 2001
ISBN 10 : 013026248X
ISBN 13 : 9780130262486
Ancien ou d'occasion
Paperback
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.46. N° de réf. du vendeur G013026248XI4N00
Quantité disponible : 1 disponible(s)
Image d'archives
The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making
Edité par
Routledge, 2001
ISBN 10 : 013026248X
ISBN 13 : 9780130262486
Ancien ou d'occasion
Paperback
Vendeur : ThriftBooks-Reno, Reno, NV, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.46. N° de réf. du vendeur G013026248XI4N00
Quantité disponible : 1 disponible(s)