Optimizing Consumer Advertising, Intermediary Advertising and Markup in a Vertical Market Structure - Couverture rigide
Synopsis
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work.
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Présentation de l'éditeur
Optimizing Consumer A dvertising, Intermediary Advertising and Markup in aV ertical Market Structure 474-70 OEWEY U8 A ftP hilippe A. Naert August 1970 Based on Chapter 3of the authors Ph.D. dissertation. Assistant Professor of Management, Sloan School of Management, M.I.T., Cambridge, Mass.
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Optimizing Consumer Advertising Intermediary Advertising and Markup in a Vertical Market Structure
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Optimizing Consumer Advertising, Intermediary Advertising and Markup in a Vertical Market Structure
Edité par
Creative Media Partners, LLC Sep 2015, 2015
ISBN 10 : 1342048091
ISBN 13 : 9781342048097
Neuf
Couverture rigide
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Buch. Etat : Neu. Neuware - This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant. N° de réf. du vendeur 9781342048097
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