9787302636762 (1 résultats)
Langue : anglais
- Couverture souple
Vendeur : liu xing, Nanjing, JS, Chineliu xing
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 73,58
EUR 15,45 expéditionExpédition depuis Chine vers Etats-UnisQuantité disponible : 3 disponible(s)
paperback. Etat : New. Paperback. Pub Date: 2023-06 Pages: 223 Language: Chinese Publisher: Tsinghua University Press This book is a textbook on consumer psychology and behavior for applied undergraduate teaching. The book is divided into thirteen chapters. which comprehensively. systematically and in-depth introduces the origin… and development of consumer psychology and behavior theory. focusing on absorbing the latest research results in consumer psychology and consumer behavior at home and abroad: each chapter i.
