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  • Langue : anglais

    Edité par APress, Berkley, 2023

    1484298098 / 9781484298091

    • Couverture souple
    • Édition originale

    Vendeur : Grand Eagle Retail, Bensenville, IL, Etats-UnisGrand Eagle Retail

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    Etat: Neuf

    EUR 56,66

     Frais de port gratuits 
    Expédition nationale : Etats-Unis

    Quantité disponible : 1 disponible

    Paperback. Etat : new. Paperback. This book provides insight into technologies that offer competitive advantage in marketing. These technologies can help us with describing and predicting customer behavior with the help of analytics, designing of radical products, creating of meaningful value, optimization of distribution, informing and promoting solutions, and making marketing more effective overall by aligning marketing with business goals. A range of technologies, such as analytics, big data, artificial intelligence, IoT, machine learning are expected to transform future businesses. Understanding customer needs, matching them to solutions and delivering value can all be dramatically optimized with the help of technology. Businesses need to realize that AI has already made inroads in marketing and can be expected to wield its influence across functional areas in the foreseeable future. The business world is headed towards acceptance of technology to synthesize knowledge by interpreting diverse information and facilitating decision making.This book is an attempt to reflect deployment of technologies across businesses and sectors. As the functional discipline comes together, harnessing a gamut of technologies becomes indispensable to deliver a superior customer experience and driving profits. Marketers should thus adopt the concepts of openness, convergence, and creation of value through new emerging technologies. A resultant hyper connected market will thus have to adopt innovative changes in its existing processes and services. The proposed book offers its readers an insight into technological interventions in various aspects of marketing domain. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. What You Will LearnThedevelopments and applications of Artificial Intelligence in marketingThe precise, practical framework necessary to discover, utilize, and embrace AI potential to optimize the outcomes for company growthAutomation and optimization of media planning through AIWho This Book is ForThe book is designed for marketers, academicians, business professionals, data scientists, practitioners, and researchers. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. …

  • Langue : anglais

    Edité par Apress, 2023

    1484298098 / 9781484298091

    • Couverture souple

    Vendeur : Basi6 International, Irving, TX, Etats-UnisBasi6 International

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    Etat: Neuf

    EUR 64,21

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    Expédition nationale : Etats-Unis

    Quantité disponible : 1 disponible

    Etat : Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.

  • Langue : anglais

    Edité par Apress, 2024

    1484298098 / 9781484298091

    • Couverture souple

    Vendeur : Revaluation Books, Exeter, Royaume-UniRevaluation Books

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    Etat: Neuf

    EUR 61,54

    EUR 11,95 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 2 disponibles

    Paperback. Etat : Brand New. 346 pages. 9.25x6.10x0.72 inches. In Stock.

  • Langue : anglais

    Edité par Apress, 2024

    1484298098 / 9781484298091

    • Couverture souple

    Vendeur : SKULIMA Wiss. Versandbuchhandlung, Westhofen, AllemagneSKULIMA Wiss. Versandbuchhandlung

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    Etat: Occasion - Comme neuf

    EUR 38,80

    EUR 40,00 expédition 
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    Quantité disponible : 1 disponible

    Etat : Wie Neu. Zustandsbeschreibung: leichte Lagerspuren/minor shelfwear. Understand Customer Needs and Deliver Value Through AI. Edited by Neha Zaidi, Mohit Maurya, Simon Grima & Pallavi Tyagi. This book provides insight into technologies that offer competitive advantage in marketing. These technologies can help us with describing and predicting customer behavior with the help of analytics, designing of radical products, creating of meaningful value, optimization of distribution, informing and promoting solutions, and making marketing more effective overall by aligning marketing with business goals. A range of technologies, such as analytics, big data, artificial intelligence, IoT, machine learning are expected to transform future businesses. Understanding customer needs, matching them to solutions and delivering value can all be dramatically optimized with the help of technology. Businesses need to realize that AI has already made inroads in marketing and can be expected to wield its influence across functional areas in the foreseeable future. The business world is headed towards acceptance of technology to synthesize knowledge by interpreting diverse information and facilitating decision making. This book is an attempt to reflect deployment of technologies across businesses and sectors. As the functional discipline comes together, harnessing a gamut of technologies becomes indispensable to deliver a superior customer experience and driving profits. Marketers should thus adopt the concepts of openness, convergence, and creation of value through new emerging technologies. A resultant hyper connected market will thus have to adopt innovative changes in its existing processes and services. The proposed book offers its readers an insight into technological interventions in various aspects of marketing domain. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. VI,340 Seiten mit 63 Abb., broschiert (Apress 2024). Statt EUR 58,84. Gewicht: 526 g - Softcover/Taschenbuch.…

  • Langue : anglais

    Edité par APress, 2023

    1484298098 / 9781484298091

    • Couverture souple

    Vendeur : THE SAINT BOOKSTORE, Southport, Royaume-UniTHE SAINT BOOKSTORE

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    Etat: Neuf

    EUR 61,30

    EUR 19,23 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 5 disponibles

    Paperback / softback. Etat : New. New copy - Usually dispatched within 4 working days.

  • Langue : anglais

    Edité par Apress, 2023

    1484298098 / 9781484298091

    • Couverture souple

    Vendeur : Books Puddle, Woodside, NY, Etats-UnisBooks Puddle

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    Etat: Neuf

    EUR 97,35

    EUR 3,57 expédition 
    Expédition nationale : Etats-Unis

    Quantité disponible : 4 disponibles

    Etat : New. 1st ed. edition NO-PA16APR2015-KAP.

  • Langue : anglais

    Edité par SPRINGER NP, 2024

    1484298098 / 9781484298091

    • Couverture souple
    • Édition internationale

    Vendeur : UK BOOKS STORE, London, LONDO, Royaume-UniUK BOOKS STORE

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    Etat: Neuf

    EUR 106,56

    EUR 4,77 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

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    Etat : New. Brand New! Fast Delivery This is an International Edition and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 6-10 days and we do have flat rate for up to 2LB. Extra shipping charges will be requested if the Book weight is more than 5 LB. This Item May be shipped from India, United states & United Kingdom. Depending on your location and availability.…

  • Langue : anglais

    Edité par River Publishers, 2024

    8770040311 / 9788770040310

    • Couverture rigide

    Vendeur : Books From California, Simi Valley, CA, Etats-UnisBooks From California

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    Etat: Occasion - Très bon

    EUR 113,26

    EUR 4,47 expédition 
    Expédition nationale : Etats-Unis

    Quantité disponible : 1 disponible

    hardcover. Etat : Fine.

  • Langue : anglais

    Edité par APress, Berkley, 2023

    1484298098 / 9781484298091

    • Couverture souple
    • Édition originale

    Vendeur : AussieBookSeller, Truganina, VIC, AustralieAussieBookSeller

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    Etat: Neuf

    EUR 86,62

    EUR 33,13 expédition 
    Expédition depuis Australie vers Etats-Unis

    Quantité disponible : 1 disponible

    Paperback. Etat : new. Paperback. This book provides insight into technologies that offer competitive advantage in marketing. These technologies can help us with describing and predicting customer behavior with the help of analytics, designing of radical products, creating of meaningful value, optimization of distribution, informing and promoting solutions, and making marketing more effective overall by aligning marketing with business goals. A range of technologies, such as analytics, big data, artificial intelligence, IoT, machine learning are expected to transform future businesses. Understanding customer needs, matching them to solutions and delivering value can all be dramatically optimized with the help of technology. Businesses need to realize that AI has already made inroads in marketing and can be expected to wield its influence across functional areas in the foreseeable future. The business world is headed towards acceptance of technology to synthesize knowledge by interpreting diverse information and facilitating decision making.This book is an attempt to reflect deployment of technologies across businesses and sectors. As the functional discipline comes together, harnessing a gamut of technologies becomes indispensable to deliver a superior customer experience and driving profits. Marketers should thus adopt the concepts of openness, convergence, and creation of value through new emerging technologies. A resultant hyper connected market will thus have to adopt innovative changes in its existing processes and services. The proposed book offers its readers an insight into technological interventions in various aspects of marketing domain. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. What You Will LearnThedevelopments and applications of Artificial Intelligence in marketingThe precise, practical framework necessary to discover, utilize, and embrace AI potential to optimize the outcomes for company growthAutomation and optimization of media planning through AIWho This Book is ForThe book is designed for marketers, academicians, business professionals, data scientists, practitioners, and researchers. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. …

  • Langue : anglais

    Edité par River Publishers 2023-10-01, 2023

    8770040311 / 9788770040310

    • Couverture rigide

    Vendeur : Chiron Media, Wallingford, Royaume-UniChiron Media

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    Etat: Neuf

    EUR 119,42

    EUR 7,76 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 5 disponibles

    Hardcover. Etat : New. Brand new book, sourced directly from publisher. Dispatch time is 7-8 days from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely.

  • Langue : anglais

    Edité par River Publishers, 2024

    8770040311 / 9788770040310

    • Couverture rigide

    Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices

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    Etat: Neuf

    EUR 128,55

    EUR 2,36 expédition 
    Expédition nationale : Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    Etat : New.

  • Langue : anglais

    Edité par River Publishers, 2024

    8770040311 / 9788770040310

    • Couverture rigide

    Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices

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    Etat: Occasion - Comme neuf

    EUR 135,79

    EUR 2,36 expédition 
    Expédition nationale : Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    Etat : As New. Unread book in perfect condition.

  • Langue : anglais

    Edité par River Publishers, 2024

    8770040311 / 9788770040310

    • Couverture rigide

    Vendeur : GreatBookPricesUK, Woodford Green, Royaume-UniGreatBookPricesUK

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    Etat: Neuf

    EUR 122,47

    EUR 17,93 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

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    Etat : New.

  • Langue : anglais

    Edité par APRESS, 2023

    1484298098 / 9781484298091

    • Couverture souple

    Vendeur : Buchpark, Trebbin, AllemagneBuchpark

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    Etat: Occasion

    Bonne affaire

    Prix actuel : EUR 39,72

    EUR 105,00 expédition 
    Expédition depuis Allemagne vers Etats-Unis

    Quantité disponible : 3 disponibles

    Etat : Hervorragend. Zustand: Hervorragend | Seiten: 368 | Sprache: Englisch | Produktart: Bücher | This book provides insight into technologies that offer competitive advantage in marketing. These technologies can help us with describing and predicting customer behavior with the help of analytics, designing of radical products, creating of meaningful value, optimization of distribution, informing and promoting solutions, and making marketing more effective overall by aligning marketing with business goals. A range of technologies, such as analytics, big data, artificial intelligence, IoT, machine learning are expected to transform future businesses. Understanding customer needs, matching them to solutions and delivering value can all be dramatically optimized with the help of technology. Businesses need to realize that AI has already made inroads in marketing and can be expected to wield its influence across functional areas in the foreseeable future. The business world is headed towards acceptance of technology to synthesize knowledge by interpreting diverse information and facilitating decision making. This book is an attempt to reflect deployment of technologies across businesses and sectors. As the functional discipline comes together, harnessing a gamut of technologies becomes indispensable to deliver a superior customer experience and driving profits. Marketers should thus adopt the concepts of openness, convergence, and creation of value through new emerging technologies. A resultant hyper connected market will thus have to adopt innovative changes in its existing processes and services. The proposed book offers its readers an insight into technological interventions in various aspects of marketing domain. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. What You Will Learn Thedevelopments and applications of Artificial Intelligence in marketing The precise, practical framework necessary to discover, utilize, and embrace AI potential to optimize the outcomes for company growth Automation and optimization of media planning through AI Who This Book is For The book is designed for marketers, academicians, business professionals, data scientists, practitioners, and researchers. …

  • Langue : anglais

    Edité par River Publishers, 2024

    8770040311 / 9788770040310

    • Couverture rigide

    Vendeur : Majestic Books, Hounslow, Royaume-UniMajestic Books

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    Etat: Neuf

    EUR 142,17

    EUR 7,77 expédition 
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    Quantité disponible : 3 disponibles

    Etat : New.

  • Langue : anglais

    Edité par River Publishers, 2024

    8770040311 / 9788770040310

    • Couverture rigide

    Vendeur : GreatBookPricesUK, Woodford Green, Royaume-UniGreatBookPricesUK

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    Etat: Occasion - Comme neuf

    EUR 135,67

    EUR 17,93 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    Etat : As New. Unread book in perfect condition.

  • Langue : anglais

    Edité par River Publishers, 2024

    8770040311 / 9788770040310

    • Couverture rigide

    Vendeur : California Books, Miami, FL, Etats-UnisCalifornia Books

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    Etat: Neuf

    EUR 154,01

    EUR 2,69 expédition 
    Expédition nationale : Etats-Unis

    Quantité disponible : Plus de 20 disponibles

    Etat : New.

  • Langue : anglais

    Edité par River Publishers, 2024

    8770040311 / 9788770040310

    • Couverture rigide

    Vendeur : Books Puddle, Woodside, NY, Etats-UnisBooks Puddle

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    Etat: Neuf

    EUR 170,13

    EUR 3,57 expédition 
    Expédition nationale : Etats-Unis

    Quantité disponible : 4 disponibles

    Etat : New. 1st edition NO-PA16APR2015-KAP.

  • Langue : anglais

    Edité par APRESS, 2023

    1484298098 / 9781484298091

    • Couverture souple

    Vendeur : BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, AllemagneBUCHSERVICE / ANTIQUARIAT Lars Lutzer

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    Etat: Occasion - Assez bon

    EUR 179,99

    EUR 39,95 expédition 
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    Softcover. Etat : gut. 2023. Building AI Driven Marketing Capabilities: Understand Customer Needs and Deliver Value Through AI In englischer Sprache. pages.

  • Langue : anglais

    Edité par River Publishers, 2024

    8770040311 / 9788770040310

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    Vendeur : Revaluation Books, Exeter, Royaume-UniRevaluation Books

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    Etat: Neuf

    EUR 203,52

    EUR 23,90 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 2 disponibles

    Hardcover. Etat : Brand New. 200 pages. 9.19x6.13x9.21 inches. In Stock.

  • Langue : anglais

    Edité par River Publishers, 2024

    8770040311 / 9788770040310

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    Vendeur : Mispah books, Redhill, SURRE, Royaume-UniMispah books

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    Etat: Neuf

    EUR 338,53

    EUR 29,88 expédition 
    Expédition depuis Royaume-Uni vers Etats-Unis

    Quantité disponible : 1 disponible

    hardcover. Etat : New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book.

  • Langue : anglais

    Edité par Apress, 2023

    1484298098 / 9781484298091

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    Vendeur : Brook Bookstore On Demand, Napoli, NA, ItalieBrook Bookstore On Demand

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    Etat: Neuf

    EUR 46,56

    EUR 6,80 expédition 
    Expédition depuis Italie vers Etats-Unis

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    Etat : new. Questo è un articolo print on demand.

  • Langue : anglais

    Edité par Apress Feb 2024, 2024

    1484298098 / 9781484298091

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    Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AllemagneBuchWeltWeit Ludwig Meier e.K.

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    Etat: Neuf

    EUR 58,84

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    Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book provides insight into technologies that offer competitive advantage in marketing. These technologies can help us with describing and predicting customer behavior with the help of analytics, designing of radical products, creating of meaningful value, optimization of distribution, informing and promoting solutions, and making marketing more effective overall by aligning marketing with business goals. 348 pp. Englisch. …

  • Langue : anglais

    Edité par Apress, 2023

    1484298098 / 9781484298091

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    Vendeur : AHA-BUCH GmbH, Einbeck, AllemagneAHA-BUCH GmbH

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    Etat: Neuf

    EUR 66,39

    EUR 35,00 expédition 
    Expédition depuis Allemagne vers Etats-Unis

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    Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This book provides insight into technologies that offer competitive advantage in marketing. These technologies can help us with describing and predicting customer behavior with the help of analytics, designing of radical products, creating of meaningful value, optimization of distribution, informing and promoting solutions, and making marketing more effective overall by aligning marketing with business goals. A range of technologies, such as analytics, big data, artificial intelligence, IoT, machine learning are expected to transform future businesses. Understanding customer needs, matching them to solutions and delivering value can all be dramatically optimized with the help of technology. Businesses need to realize that AI has already made inroads in marketing and can be expected to wield its influence across functional areas in the foreseeable future. The business world is headed towards acceptance of technology to synthesize knowledge by interpreting diverse information and facilitating decision making.This book is an attempt to reflect deployment of technologies across businesses and sectors. As the functional discipline comes together, harnessing a gamut of technologies becomes indispensable to deliver a superior customer experience and driving profits. Marketers should thus adopt the concepts of openness, convergence, and creation of value through new emerging technologies. A resultant hyper connected market will thus have to adopt innovative changes in its existing processes and services. The proposed book offers its readers an insight into technological interventions in various aspects of marketing domain. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. What You Will LearnThedevelopments and applications of Artificial Intelligence in marketingThe precise, practical framework necessary to discover, utilize, and embrace AI potential to optimize the outcomes for company growthAutomation and optimization of media planning through AIWho This Book is ForThe book is designed for marketers, academicians, business professionals, data scientists, practitioners, and researchers.…

  • Langue : anglais

    Edité par Apress, 2023

    1484298098 / 9781484298091

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    Vendeur : Majestic Books, Hounslow, Royaume-UniMajestic Books

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    EUR 97,11

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    Etat : New. Print on Demand.

  • Langue : anglais

    Edité par Apress, 2023

    1484298098 / 9781484298091

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    Vendeur : Biblios, frankfurt am main, HESSE, AllemagneBiblios

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    Etat: Neuf

    EUR 98,25

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    Etat : New. PRINT ON DEMAND.

  • Langue : anglais

    Edité par Apress, Apress Dez 2023, 2023

    1484298098 / 9781484298091

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    Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagnebuchversandmimpf2000

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    Etat: Neuf

    EUR 58,84

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    Taschenbuch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -This book provides insight into technologies that offer competitive advantage in marketing. These technologies can help us with describing and predicting customer behavior with the help of analytics, designing of radical products, creating of meaningful value, optimization of distribution, informing and promoting solutions, and making marketing more effective overall by aligning marketing with business goals.Springer-Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 352 pp. Englisch.…

  • Langue : anglais

    Edité par River Publishers, 2024

    8770040311 / 9788770040310

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    Vendeur : PBShop.store US, Wood Dale, IL, Etats-UnisPBShop.store US

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    Etat: Neuf

    EUR 163,92

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    HRD. Etat : New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

  • Langue : anglais

    Edité par River Publishers, 2024

    8770040311 / 9788770040310

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    Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-UniPBShop.store UK

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    Etat: Neuf

    EUR 160,77

    EUR 11,19 expédition 
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    HRD. Etat : New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

  • Langue : anglais

    Edité par River Publishers, 2024

    8770040311 / 9788770040310

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    Vendeur : moluna, Greven, Allemagnemoluna

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    Etat: Neuf

    EUR 119,01

    EUR 48,99 expédition 
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    Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Dr. Pallavi Tyagi is a passionate human resource professional with more than 11 years of experience in HR Research and Academia. She has completed an MBA in Human Resource Management from the reputed Banasthali University in 2008 and awa.…