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Ajouter au panierPaperback or Softback. Etat : New. The Generativity Advantage: Unpredicted Innovation at Scale. Book.
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Ajouter au panierPaperback. Etat : New. How can businesses systematically profit from innovations they never predicted, created by people they've never met, solving problems they didn't even know existed? While many businesses celebrate user innovation, few take their user-innovators seriously enough as entrepreneurs. The Generativity Advantage brings powerful ideas from technology generativity theory into the domains of business strategy and entrepreneurship. It explores ways to specifically design products to spur user innovation (product generativity), and to build dynamic markets for those innovations (market generativity), in order to achieve a strategic "generativity advantage"-the ability to systematically profit from the unpredicted innovations of others on a massive scale. Through numerous case studies-from Apple and Google to emerging leaders in generative AI and no-code technology like OpenAI, Anthropic, Bubble, Notion, Coda, and Webflow-it shows how product generativity and market generativity can together create a powerful flywheel effect and sustained competitive advantage. Yet the book also demonstrates that achieving a generativity advantage is neither easy nor trivial; the world's leading companies struggle to implement these ideas effectively. The book's key lesson is to help your user-innovators succeed as serious entrepreneurs and you will benefit generously in turn. Whether you're building a digital platform, a marketplace, or any product that allows users to innovate, this book provides the conceptual tools and practical strategies needed to transform your platform into an engine of continuous innovation. Learn how to move beyond celebrating user creativity to systematically enabling and profiting from user entrepreneurship, creating value at scales previously unimaginable.
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Edité par H N H International Limited, 2024
ISBN 10 : 1035334259 ISBN 13 : 9781035334254
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ISBN 10 : 1035334259 ISBN 13 : 9781035334254
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Edité par Edward Elgar Publishing, 2024
ISBN 10 : 1035334259 ISBN 13 : 9781035334254
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Ajouter au panierTaschenbuch. Etat : Neu. Neuware -How can businesses systematically profit from innovations they never predicted, created by people they've never met, solving problems they didn't even know existed While many businesses celebrate user innovation, few take their user-innovators seriously enough as entrepreneurs. The Generativity Advantage brings powerful ideas from technology generativity theory into the domains of business strategy and entrepreneurship. It explores ways to specifically design products to spur user innovation (product generativity), and to build dynamic markets for those innovations (market generativity), in order to achieve a strategic 'generativity advantage'-the ability to systematically profit from the unpredicted innovations of others on a massive scale. Through numerous case studies-from Apple and Google to emerging leaders in generative AI and no-code technology like OpenAI, Anthropic, Bubble, Notion, Coda, and Webflow-it shows how product generativity and market generativity can together create a powerful flywheel effect and sustained competitive advantage. Yet the book also demonstrates that achieving a generativity advantage is neither easy nor trivial; the world's leading companies struggle to implement these ideas effectively. The book's key lesson is to help your user-innovators succeed as serious entrepreneurs and you will benefit generously in turn. Whether you're building a digital platform, a marketplace, or any product that allows users to innovate, this book provides the conceptual tools and practical strategies needed to transform your platform into an engine of continuous innovation. Learn how to move beyond celebrating user creativity to systematically enabling and profiting from user entrepreneurship, creating value at scales previously unimaginable. 163 pp. Englisch.
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Ajouter au panierTaschenbuch. Etat : Neu. Neuware -How can businesses systematically profit from innovations they never predicted, created by people they've never met, solving problems they didn't even know existed While many businesses celebrate user innovation, few take their user-innovators seriously enough as entrepreneurs. The Generativity Advantage brings powerful ideas from technology generativity theory into the domains of business strategy and entrepreneurship. It explores ways to specifically design products to spur user innovation (product generativity), and to build dynamic markets for those innovations (market generativity), in order to achieve a strategic 'generativity advantage'-the ability to systematically profit from the unpredicted innovations of others on a massive scale. Through numerous case studies-from Apple and Google to emerging leaders in generative AI and no-code technology like OpenAI, Anthropic, Bubble, Notion, Coda, and Webflow-it shows how product generativity and market generativity can together create a powerful flywheel effect and sustained competitive advantage. Yet the book also demonstrates that achieving a generativity advantage is neither easy nor trivial; the world's leading companies struggle to implement these ideas effectively. The book's key lesson is to help your user-innovators succeed as serious entrepreneurs and you will benefit generously in turn. Whether you're building a digital platform, a marketplace, or any product that allows users to innovate, this book provides the conceptual tools and practical strategies needed to transform your platform into an engine of continuous innovation. Learn how to move beyond celebrating user creativity to systematically enabling and profiting from user entrepreneurship, creating value at scales previously unimaginable. 163 pp. Englisch.
Langue: anglais
Edité par H N H International Limited, 2024
ISBN 10 : 1035334259 ISBN 13 : 9781035334254
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ISBN 10 : 1035334259 ISBN 13 : 9781035334254
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Ajouter au panierPaperback. Etat : Brand New. 340 pages. 9.63x6.63x0.91 inches. In Stock.
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Ajouter au panierHardcover. Etat : Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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Ajouter au panierHardcover. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Langue: anglais
Edité par Edward Elgar Publishing Ltd, 2024
ISBN 10 : 1035334259 ISBN 13 : 9781035334254
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Ajouter au panierPaperback / softback. Etat : New. New copy - Usually dispatched within 4 working days.
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ISBN 10 : 1035334259 ISBN 13 : 9781035334254
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Ajouter au panierTaschenbuch. Etat : Neu. Neuware - How can businesses systematically profit from innovations they never predicted, created by people they've never met, solving problems they didn't even know existed While many businesses celebrate user innovation, few take their user-innovators seriously enough as entrepreneurs. The Generativity Advantage brings powerful ideas from technology generativity theory into the domains of business strategy and entrepreneurship. It explores ways to specifically design products to spur user innovation (product generativity), and to build dynamic markets for those innovations (market generativity), in order to achieve a strategic 'generativity advantage'-the ability to systematically profit from the unpredicted innovations of others on a massive scale. Through numerous case studies-from Apple and Google to emerging leaders in generative AI and no-code technology like OpenAI, Anthropic, Bubble, Notion, Coda, and Webflow-it shows how product generativity and market generativity can together create a powerful flywheel effect and sustained competitive advantage. Yet the book also demonstrates that achieving a generativity advantage is neither easy nor trivial; the world's leading companies struggle to implement these ideas effectively. The book's key lesson is to help your user-innovators succeed as serious entrepreneurs and you will benefit generously in turn. Whether you're building a digital platform, a marketplace, or any product that allows users to innovate, this book provides the conceptual tools and practical strategies needed to transform your platform into an engine of continuous innovation. Learn how to move beyond celebrating user creativity to systematically enabling and profiting from user entrepreneurship, creating value at scales previously unimaginable.
Langue: anglais
Edité par Edward Elgar Publishing Ltd, 2024
ISBN 10 : 1035334259 ISBN 13 : 9781035334254
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Ajouter au panierPaperback. Etat : New. Brand New! Fast Delivery This is an International Edition and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 7-12 days and we do have flat rate for up to 2LB. Extra shipping charges will be requested if the Book weight is more than 5 LB. This Item May be shipped from India, United states & United Kingdom. Depending on your location and availability.