Vendeur : Colin Martin Books, Near Hull, EY, Royaume-Uni
EUR 28,59
Quantité disponible : 1 disponible(s)
Ajouter au panierHardcover. Etat : Fine. Qto., 144 pages, colour illustrated. Bound in yellow cloth hardcovers. The book looks unused. A Fine copy.
EUR 35,73
Quantité disponible : 3 disponible(s)
Ajouter au panierHardcover. Etat : Brand New. Hardcover.Width: 29 cm. Height: 29cm. 144 pages. English text.
Langue: anglais
Edité par Albion Barn Publishing, Oxford, 2017
ISBN 10 : 0992717175 ISBN 13 : 9780992717179
Vendeur : Exquisite Corpse Booksellers, Houston, TX, Etats-Unis
EUR 66,54
Quantité disponible : 1 disponible(s)
Ajouter au panierCloth. Etat : Fine Condition. Etat de la jaquette : No Jacket, As Issued. 143 pages. Square format hardcover, bound in yellow printed cloth covered boards and issued without a dustjacket. Text in English. Minimal shelfwear rubbing to the covers. Else, the binding is tight, and interior is clean and free of markings. Dozens of full color and full paged reproductions of the artist's works.
EUR 129,89
Quantité disponible : Plus de 20 disponibles
Ajouter au panierGebunden. Etat : New. KlappentextBrand management techniques are used to boost the perceived value of a product line or a brand over time. Effective brand management enables the price of products to rise and builds a loyal customer base. It creates positive b.
EUR 171,87
Quantité disponible : 2 disponible(s)
Ajouter au panierHardcover. Etat : Brand New. 244 pages. 10.88x8.00x0.75 inches. In Stock.
Langue: anglais
Edité par States Academic Press, US, 2022
ISBN 10 : 1639890882 ISBN 13 : 9781639890880
Vendeur : Rarewaves USA, OSWEGO, IL, Etats-Unis
EUR 188,15
Quantité disponible : Plus de 20 disponibles
Ajouter au panierHardback. Etat : New.
Langue: anglais
Edité par States Academic Press, US, 2022
ISBN 10 : 1639890882 ISBN 13 : 9781639890880
Vendeur : Rarewaves USA United, OSWEGO, IL, Etats-Unis
EUR 163,14
Quantité disponible : Plus de 20 disponibles
Ajouter au panierHardback. Etat : New.
Langue: anglais
Edité par States Academic Press Mär 2022, 2022
ISBN 10 : 1639890882 ISBN 13 : 9781639890880
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
EUR 179,12
Quantité disponible : 2 disponible(s)
Ajouter au panierBuch. Etat : Neu. Neuware - Brand management techniques are used to boost the perceived value of a product line or a brand over time. Effective brand management enables the price of products to rise and builds a loyal customer base. It creates positive brand associations and strong brand awareness. Brand management strategies may vary according to the availability of resources, but all of them share the common goal of creating a unique and profitable brand. It is also concerned with the management of tangible and intangible characteristics of a brand. In case of product brands, the tangibles characteristics consist of the product itself, price, packaging, etc. For service brands, the important tangibles characteristic is the customers' experience. The intangibles include emotional connection of the customer with the product or service offered. This book attempts to understand the multiple branches that fall under the discipline of brand management and how such concepts have practical applications. While understanding the long-term perspectives of the topics, it makes an effort in highlighting their impact as a modern tool for the growth of the discipline. For someone with an interest and eye for detail, this book covers the most significant topics in the field of brand management.
Vendeur : THE SAINT BOOKSTORE, Southport, Royaume-Uni
EUR 169,30
Quantité disponible : Plus de 20 disponibles
Ajouter au panierHardback. Etat : New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.