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Ajouter au panierEtat : New. Giang Thi Phi is currently a researcher at the Hospitality and Tourism Institute, Faculty of Social Sciences and Humanities, Duy Tan University, Danang, Vietnam. Giang holds a PhD in Tourism Management from Griffith University, Au.
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Ajouter au panierTaschenbuch. Etat : Neu. Critical Issues in Tourism Co-Creation | Giang Thi Phi (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2023 | Routledge | EAN 9780367761806 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu.
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Ajouter au panierHardback. Etat : New. Vietnam has experienced rapid growth within its tourism industry during the past decades. This growth is part of Vietnam's opening economy allowing a wide range of forms of tourism. Vietnam Tourism: Policies and Practices provides a comprehensive review of tourism development in Vietnam. Part I outlines the history of tourism, the role and involvement of public and private sectors in governance and planning, and the markets for tourism. Part II offers analysis and assessment of various types of tourism in Vietnam, including marine and island, eco, heritage, dark and community-based tourism. Part III centres on current operational issues of tourism, hotels and events. The book provides an up-to-date analysis on Vietnamese tourism policy, structure, governance, and operations as well as various forms of tourism from both a theoretical and practical perspective by: · providing a comprehensive review in a single resource; · outlining public and private sector tourism; · addressing Vietnamese structure, governance and planning of tourism; · examining special interest tourism; · addressing current issues of industry's operations and management; · embracing local and global perspectives; · principles and practices applicable to Southeast Asia. Written by scholars with extensive research experience on tourism in Vietnam this book is a reliable source of reference for students, researchers and industry practitioners who are interested in modern tourism specifically in Vietnam and Southeast Asia.
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Ajouter au panierHardback. Etat : New. Vietnam has experienced rapid growth within its tourism industry during the past decades. This growth is part of Vietnam's opening economy allowing a wide range of forms of tourism. Vietnam Tourism: Policies and Practices provides a comprehensive review of tourism development in Vietnam. Part I outlines the history of tourism, the role and involvement of public and private sectors in governance and planning, and the markets for tourism. Part II offers analysis and assessment of various types of tourism in Vietnam, including marine and island, eco, heritage, dark and community-based tourism. Part III centres on current operational issues of tourism, hotels and events. The book provides an up-to-date analysis on Vietnamese tourism policy, structure, governance, and operations as well as various forms of tourism from both a theoretical and practical perspective by: · providing a comprehensive review in a single resource; · outlining public and private sector tourism; · addressing Vietnamese structure, governance and planning of tourism; · examining special interest tourism; · addressing current issues of industry's operations and management; · embracing local and global perspectives; · principles and practices applicable to Southeast Asia. Written by scholars with extensive research experience on tourism in Vietnam this book is a reliable source of reference for students, researchers and industry practitioners who are interested in modern tourism specifically in Vietnam and Southeast Asia.
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Ajouter au panierGebunden. Etat : New. Giang Thi Phi is currently a researcher at the Hospitality and Tourism Institute, Faculty of Social Sciences and Humanities, Duy Tan University, Danang, Vietnam. Giang holds a PhD in Tourism Management from Griffith University, Au.
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Ajouter au panierHardback. Etat : New. New copy - Usually dispatched within 4 working days.
Langue: anglais
Edité par Taylor & Francis Ltd Jul 2021, 2021
ISBN 10 : 0367761793 ISBN 13 : 9780367761790
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
EUR 226,30
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Ajouter au panierBuch. Etat : Neu. Neuware - This edited volume seeks to go beyond the dominant business/management/marketing perspectives that focus on the co-creation of market value and innovation, to excavate complex and critical episodes of co-creation in tourism.
Vendeur : Biblios, Frankfurt am main, HESSE, Allemagne
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Ajouter au panierEtat : New. PRINT ON DEMAND.
Langue: anglais
Edité par Taylor & Francis, Routledge, 2023
ISBN 10 : 0367761807 ISBN 13 : 9780367761806
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
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Ajouter au panierTaschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Co-creation is fast becoming a buzz word in tourism. Traditional approaches to value creation in tourism suggest that operators and suppliers produce goods and services which are consumed by tourists. The value produced is usually measured in economic terms. Co-creation challenges these assumptions, arguing that tourism producers and consumers co-create value together and that this value is more diverse than just economic value. Technologies underpinning social media, ratings and review tools and e-commerce are facilitating the creation of diverse values, and have been responsible for driving innovation in, for example, new business models such as the collaborative economy. Social, environmental, emotional, reputational and other kinds of value may also be produced, and a wide range of stakeholders, not just producers or consumers, might also benefit from the value co-creation process.This edited volume seeks to go beyond the dominant business/management/marketing perspectives that focus on the co-creation of market value and innovation, to excavate complex and critical episodes of co-creation in tourism. By engaging authors from both the academy and beyond, it explores the rich historical linage of co-creation and its contemporary practices. The chapters in this book were originally published in Tourism Recreation Research. 116 pp. Englisch.
Langue: anglais
Edité par Taylor & Francis, Routledge, 2023
ISBN 10 : 0367761807 ISBN 13 : 9780367761806
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
EUR 64,53
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Ajouter au panierTaschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Co-creation is fast becoming a buzz word in tourism. Traditional approaches to value creation in tourism suggest that operators and suppliers produce goods and services which are consumed by tourists. The value produced is usually measured in economic terms. Co-creation challenges these assumptions, arguing that tourism producers and consumers co-create value together and that this value is more diverse than just economic value. Technologies underpinning social media, ratings and review tools and e-commerce are facilitating the creation of diverse values, and have been responsible for driving innovation in, for example, new business models such as the collaborative economy. Social, environmental, emotional, reputational and other kinds of value may also be produced, and a wide range of stakeholders, not just producers or consumers, might also benefit from the value co-creation process.This edited volume seeks to go beyond the dominant business/management/marketing perspectives that focus on the co-creation of market value and innovation, to excavate complex and critical episodes of co-creation in tourism. By engaging authors from both the academy and beyond, it explores the rich historical linage of co-creation and its contemporary practices. The chapters in this book were originally published in Tourism Recreation Research.
Vendeur : Biblios, Frankfurt am main, HESSE, Allemagne
EUR 206,36
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Ajouter au panierEtat : New. PRINT ON DEMAND.