Robben henry (25 résultats)

Hardcover. Etat : Very Good. Very Good - Crisp, clean, unread book with some shelfwear/edgewear, may have a remainder mark - NICE Standard-sized.

Hardback. [Author], [Publisher]. NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title. Author: Rudy K. Moenaert Format: Hardback Number of Pages: 288 This book provides a clear and innovative frame of reference of the business and marketing world with many useful exercises to complete Traditional textbooks on (strategic) marketing are often limited to a theoretical description of how an organisation with competition should operate. Visionary Marketing offers a way of thinking and a method by which organisations can effectively improve their competitiveness and maintain a high level of popularity and effectiveness within the industry. The book discusses five questions in the strategic domain which are a source of concern to managers and leaders: 1. Do we have an adequate picture of our internal and external environment? How do we know? 2. What is our strategic ambition? 3. Where and how would we have to compete in the future? How can we best evaluate our strategic options? 4. How can we achieve our aim in the future? How can we successfully implement marketing plans? 5. What will the outcome of our strategy in the future? For our customers, our shareholders, our employees and other stakeholders? Visionary Marketing shakes you awake with the answers to these questions. The manager gets assistances for strategic marketing and solutions to identify and find. Prof. Dr. Rudy K. Moenaert, born and raised in West Flanders, is a professor of strategic marketing at TiasNimbas Business School (Tilburg University - TU Eindhoven, The Netherlands) and a part-time professor of strategic marketing at Nyenrode Business Universiteit (Breukelen, The Netherlands). Dr. P.H. Gouw was born and raised in the south of The Netherlands. He is a marketing and market research director at GfK (Dongen, The Netherlands). His work consists of developing innovative research, processing unintelligible data into valuable knowledge and translating this into actionable marketing output for fmcg, smcg and durable brand manufacturers, retailers and service oriented companies within the Benelux. Prof. Dr. Henry Robben was born in Winnipeg, Canada, but was raised in the southern part of The Netherlands. He is a professor of marketing at Nyenrode Business Universiteit (Breukelen, The Netherlands). With great enthusiasm, he has pursued a distinguished career in teaching, research and consulting on strategic marketing, product development and marketing communications. Hardback. …

Paperback. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Etat : Near Fine. No Jacket. Name in front cover in red ink. Research into tax evasion has been bedeviled with measurement problems - it is part of the 'hidden economy' after all. The key is to set up experimental simulation situations. The declaration of taxes was embedded in simulated business games in the UK and the Netherlands. The authors come from backgrounds in law as well as social and economic psychology.…

Etat : Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,400grams, ISBN:9780521130615. …

Etat : New. Idioma/Language: Español. Definimos el marketing como la creación y mantenimiento del éxito de la empresa. Marketing con visión de futuro remite a la planificación e implementación de actividades de marketing encaminadas a optimizar la competitividad presente y futura de la empresa. El título del libro también podría haber sido Marketing Estratégico. Sin embargo, los autores han empleado intencionadamente con visión de futuro en lugar de estratégico para transmitir la idea de que las verdaderas decisiones estratégicas son aquellas que sitúan a la empresa en un lugar diferenciado en el mercado. Marketing con visión de futuro propone un marco teórico comprehensivo y robusto de ideas, conceptos y modelos que hacen verdaderamente posible la diferenciación sostenible. Este marco se fundamenta en una sólida base científica en la que se integran las perspectivas del marketing, la estrategia y la organización. El libro ofrece igualmente un evidente acercamiento práctico, estructurándose de tal manera que el lector pueda fácilmente hacer uso de los conceptos básicos y modelos desarrollados y aplicarlos a diversos sectores y contextos empresariales. Los múltiples ejemplos aportados le ayudarán en esta tarea. "Son una minoría las empresas que disponen hoy en día de una estrategia de marketing sostenible de éxito. Marketing con visión de futuro le ayuda a encontrar el mejor camino para que su empresa pueda incorporarse al selecto club de los ganadores y mantenerse en forma en situaciones de cambio. " Prof. Dr. Philip Kotler. Kellogg School of Management *** Nota: Los envíos a España peninsular, Baleares y Canarias se realizan a través de mensajería urgente. No aceptamos pedidos con destino a Ceuta y Melilla.…

Encuadernación de tapa blanda. Etat : Como Nuevo. 1� Edición.

Hardcover. Etat : Good. Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD Standard-sized.

Etat : New.

Etat : As New.

PF. Etat : New.

Etat : as new. Cambridge : Cambridge University Press, 2010. Hardcover. xvi,160 pp. (European monographs in social psychology). - This book explores tax evasion through an extensive psychological approach, surveys and official records to simulate real-world cases. Condition : as new copy. ISBN 9780521374590. Keywords : RECHT, belastingrecht.…

Etat : New. This book explores tax evasion through an extensive psychological approach, surveys and official records to simulate real-world cases. Editor(s): Webley, Paul; Robben, Henry; Elffers, Henk; Hessing, Dick. Series: European Monographs in Social Psychology. Num Pages: 180 pages, black & white illustrations. BIC Classification: JMH; LAQ. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 229 x 152 x 11. Weight in Grams: 270. . 2010. 1st Edition. paperback. . . . . …

Etat : New. In English.

Etat : New. pp. 180.

Etat : New. This book explores tax evasion through an extensive psychological approach, surveys and official records to simulate real-world cases. Editor(s): Webley, Paul; Robben, Henry; Elffers, Henk; Hessing, Dick. Series: European Monographs in Social Psychology. Num Pages: 180 pages, black & white illustrations. BIC Classification: JMH; LAQ. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 229 x 152 x 11. Weight in Grams: 270. . 2010. 1st Edition. paperback. . . . . Books ship from the US and Ireland. …

Soft cover. Etat : Very Good. Privately owned, unmarked text, unbroken spine, front cover creased and also light edge wear, Ships from Berlin Bookshop bxn36.

Taschenbuch. Etat : Neu. Druck auf Anfrage Neuware - Printed after ordering - The aim of this book, first published in 1991, is not to examine the moral or economic rights and wrongs of the issue, but to introduce a fresh way of exploring this old but growing problem. Research into tax evasion has been bedevilled with measurement problems: the hidden economy has been well named. The key is to design experimental situations that engage the same psychological processes as their real-world counterparts. This has been achieved by embedding the declaration of taxes in simulated business games. A feature of the research is that it is cross-national (carried out in the Netherlands and the UK), which also enhances ecological validity. This work will be of particular interest to applied social psychologists, tax researchers and experimental economists.…

Rústica. Etat : New. Etat de la jaquette : Nuevo. 01. Definimos el marketing como la creación y mantenimiento del éxito de la empresa. Marketing con visión de futuro remite a la planificación e implementación de actividades de marketing encaminadas a optimizar la competitividad presente y futura de la empresa. . El título del libro también podría haber sido Marketing Estratégico. Sin embargo, los autores han empleado intencionadamente con visión de futuro en lugar de estratégico para transmitir la idea de que las verdaderas decisiones estratégicas son aquellas que sitúan a la empresa en un lugar diferenciado en el mercado. . Marketing con visión de futuro propone un marco teórico comprehensivo y robusto de ideas, conceptos y modelos que hacen verdaderamente posible la diferenciación sostenible. Este marco se fundamenta en una sólida base científica en la que se integran las perspectivas del marketing, la estrategia y la organización. . . El libro ofrece igualmente un evidente acercamiento práctico, estructurándose de tal manera que el lector pueda fácilmente hacer uso de los conceptos básicos y modelos desarrollados y aplicarlos a diversos sectores y contextos empresariales. Los múltiples ejemplos aportados le ayudarán en esta tarea. . Son una minoría las empresas que disponen hoy en día de una estrategia de marketing sostenible de éxito. Marketing con visión de futuro le ayuda a encontrar el mejor camino para que su empresa pueda incorporarse al selecto club de los ganadores y mantenerse en forma en situaciones de cambio. Prof. Dr. Philip Kotler. Kellogg School of Management. . ÍNDICE. Prólogo de Abbie Griffin.- El proceso del Plan de Empresa.- Comprender la empresa.- Comprender el entorno.- Ambición estratégica.- El concepto del futuro.- Moldear el futuro.- Compromiso con la ejecución.- Creación del retorno.- Anexo 1.- Anexo 2.- Análisis del modelo de negocio: un proceso práctico. LIBRO.…

Etat : Usado- bueno.

Etat : New. Print on Demand pp. 180 2:B&W 6 x 9 in or 229 x 152 mm Perfect Bound on Creme w/Gloss Lam.

Paperback / softback. Etat : New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.

Etat : New. PRINT ON DEMAND pp. 180.

Paperback. Etat : new. Paperback. The aim of this book, first published in 1991, is not to examine the moral or economic rights and wrongs of the issue, but to introduce a fresh way of exploring this old but growing problem. Research into tax evasion has been bedevilled with measurement problems: the hidden economy has been well named. The key is to design experimental situations that engage the same psychological processes as their real-world counterparts. This has been achieved by embedding the declaration of taxes in simulated business games. A feature of the research is that it is cross-national (carried out in the Netherlands and the UK), which also enhances ecological validity. This work will be of particular interest to applied social psychologists, tax researchers and experimental economists. This book explores tax evasion through an extensive psychological approach, surveys and official records to simulate real-world cases. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. …

Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This book explores tax evasion through an extensive psychological approach, surveys and official records to simulate real-world cases.InhaltsverzeichnisPreface Acknowledgements 1. Tax evasion in theory and in practice 2. The probl.…