Sprott david (55 résultats)
Soul of Strategy : Building Customer Centric Organizations
Jaworski, Bernard; Sprott, David; Patel, Ajay; Stillman, Elizabeth
- Couverture rigide
Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices
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EUR 19,59
EUR 2,31 expéditionExpédition nationale : Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : New.
- Couverture rigide
Vendeur : INDOO, Avenel, NJ, Etats-UnisINDOO
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EUR 21,98
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Etat : New.
Soul of Strategy : Building Customer Centric Organizations
Jaworski, Bernard; Sprott, David; Patel, Ajay; Stillman, Elizabeth
- Couverture rigide
Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Comme neuf
EUR 20,30
EUR 2,31 expéditionExpédition nationale : Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : As New. Unread book in perfect condition.
Autres images- Couverture rigide
Vendeur : Rarewaves USA, OSWEGO, IL, Etats-UnisRarewaves USA
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 25,96
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : 8 disponible(s)
Hardback. Etat : New. A powerful and original new take on business strategy-with the customer at the center of it-designed to generate enduring competitive advantage When setting strategy, organizations typically spend too much time thinking about the competition and resources within the firm and not enough time on the customer-…the soul of any organization. Such an approach is reflected in the fact that most popular theories of business strategy have focused on resource- and capability-based perspectives of the firm. Real-world businesses embracing and applying these intuitively attractive theories have struggled to compete, however, exactly because those theories fail to adequately account for the most important actor in all commercial transactions: the customer. In The Soul of Strategy, two veteran strategists and academics deliver a straightforward new approach to business strategy-one that builds and expands on the classic work of Peter Drucker-recognizing the inescapable reality, faced by every organization, that a firm's primary job is to create and keep customers. The book offers a comprehensive customer-centric strategy framework, a set of fresh perspectives and tools, and step-by-step guides to implementing the leadership styles, governance structures, and technology that companies require to outcompete their rivals in attracting and retaining customers. The book brings to life these key principles by using case studies and examples of organizations in a variety of industries. You'll find: A clear description of the concept of customer centricity and its value to the organization.A new consumer behavior framework that will enable you to ask the right questions to elicit unique, actionable customer insightsA "Customer Choice Cascade" that details how to select, prioritize, and deliver value for both customers and the firm.A balanced perspective on how to both find sources of innovation and systematically abandon activities, products, structures and systems that no longer add value to customers.The key role that customer insight data play in setting customer-centered strategy.Expansions on Drucker's proven strategic insights and ideas that go beyond well-worn frameworks like Porter's Five Forces. Perfect for managers, executives, board members, and other business leaders, The Soul of Strategy is also a can't-miss resource for strategy consultants and advisors and anyone else interested in effective new ways of thinking about difficult and long-standing strategic problems.
- Couverture souple
Vendeur : Poverty Hill Books, Mt. Prospect, IL, Etats-UnisPoverty Hill Books
Contacter le vendeurVendeur avec une évaluation de 4 étoilesEtat: Occasion - Comme neuf
EUR 22,51
EUR 3,49 expéditionExpédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
paperback. Etat : As New. New unused book with shelf wear, otherwise Perfect Shape,Fast Shipping With Online Tracking, International Orders shipped Global Priority Air Mail, All orders handled with care and shipped promptly in secure packaging, we ship Mon-Sat and send shipment confirmation emails. Our customer service is friend…ly, we answer emails fast, accept returns and work hard to deliver 100% Customer Satisfaction.
- Couverture rigide
Vendeur : Rarewaves.com USA, London, LONDO, Royaume-UniRarewaves.com USA
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 27,22
Frais de port gratuitsExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : Plus de 20 disponibles
Hardback. Etat : New. A powerful and original new take on business strategy-with the customer at the center of it-designed to generate enduring competitive advantage When setting strategy, organizations typically spend too much time thinking about the competition and resources within the firm and not enough time on the customer-…the soul of any organization. Such an approach is reflected in the fact that most popular theories of business strategy have focused on resource- and capability-based perspectives of the firm. Real-world businesses embracing and applying these intuitively attractive theories have struggled to compete, however, exactly because those theories fail to adequately account for the most important actor in all commercial transactions: the customer. In The Soul of Strategy, two veteran strategists and academics deliver a straightforward new approach to business strategy-one that builds and expands on the classic work of Peter Drucker-recognizing the inescapable reality, faced by every organization, that a firm's primary job is to create and keep customers. The book offers a comprehensive customer-centric strategy framework, a set of fresh perspectives and tools, and step-by-step guides to implementing the leadership styles, governance structures, and technology that companies require to outcompete their rivals in attracting and retaining customers. The book brings to life these key principles by using case studies and examples of organizations in a variety of industries. You'll find: A clear description of the concept of customer centricity and its value to the organization.A new consumer behavior framework that will enable you to ask the right questions to elicit unique, actionable customer insightsA "Customer Choice Cascade" that details how to select, prioritize, and deliver value for both customers and the firm.A balanced perspective on how to both find sources of innovation and systematically abandon activities, products, structures and systems that no longer add value to customers.The key role that customer insight data play in setting customer-centered strategy.Expansions on Drucker's proven strategic insights and ideas that go beyond well-worn frameworks like Porter's Five Forces. Perfect for managers, executives, board members, and other business leaders, The Soul of Strategy is also a can't-miss resource for strategy consultants and advisors and anyone else interested in effective new ways of thinking about difficult and long-standing strategic problems.
- Couverture souple
Vendeur : AwesomeBooks, Wallingford, Royaume-UniAwesomeBooks
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 30,15
EUR 5,87 expéditionExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : 1 disponible(s)
Paperback. Etat : New. Sexual Outsiders: Understanding Bdsm Sexualities and Communities Brand new item sourced directly from publisher. Packed securely in tight packaging to ensure no damage. Shipped from warehouse on same/next day basis.
- Couverture rigide
Vendeur : Majestic Books, Hounslow, Royaume-UniMajestic Books
Contacter le vendeurVendeur avec une évaluation de 4 étoilesEtat: Neuf
EUR 28,69
EUR 7,64 expéditionExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : 3 disponible(s)
Etat : New.
- Couverture souple
Vendeur : Rarewaves.com USA, London, LONDO, Royaume-UniRarewaves.com USA
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EUR 37,09
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Paperback. Etat : New. Sexual Outsiders: Understanding BDSM Sexualities and Communities delves into the unique experiences of individuals in BDSM communities. While misunderstandings surrounding these communities prevail, BDSM sexuality cuts across race, gender, nationality, and sexual orientation. BDSM describes forms of sexual…ity that incorporate restraint, pressure, sensation, training, and elements of both erotic and non-erotic power exchange between the engaged parties. Some BDSM "scenes" include role-playing, spanking, blindfolds, ropes, and erotic costuming.Sexual Outsiders is designed as a guide for BDSM community members who must wade through the quagmire of unique problems they face: coming out to family, friends and partners; distinguishing abusive relationships from healthy consensual ones; finding and developing community; overcoming shame and denial; exploring whether BDSM sexuality can be a healing tool; gaining access to quality, culturally competent psychotherapy; and finding strategies to develop a healthy sexual self-esteem in the face of current medical and social standards that view them as sick or pathological. The book also serves as an educational primer for those whose partners, friends, and family members are involved in BDSM.In terms of challenges faced by BDSM communities, the most significant is living with a stigmatized sexuality shame, prejudice, discrimination, isolation, depression, and a lack of adequate, competent mental health care. Issues such as coming out as a sexual minority, finding community and partners, and dealing with scenes and relationships that go wrong are some the common experiences shared by members of BDSM communities. Sexual Outsiders employs common sense, good humor, and vivid anecdotes while incorporating basic ideas about human behavior, psychology, philosophy, interviews, history, and clinical case studies to illustrate the real lives and experiences of men and women in BDSM communities. Anyone wanting to learn more about this unique, and more-common-than-you-think expression of sexuality, will find in these pages insight into the various challenges BDSM practitioners face, and the many strengths that people in the BDSM communities have developed in the face of social stigma and prejudice.
Soul of Strategy : Building Customer Centric Organizations
Jaworski, Bernard; Sprott, David; Patel, Ajay; Stillman, Elizabeth
- Couverture rigide
Vendeur : GreatBookPricesUK, Woodford Green, Royaume-UniGreatBookPricesUK
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 21,98
EUR 17,64 expéditionExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : New.
- Couverture rigide
Vendeur : Chiron Media, Wallingford, Royaume-UniChiron Media
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EUR 21,62
EUR 18,21 expéditionExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : 6 disponible(s)
hardcover. Etat : New.
Soul of Strategy : Building Customer Centric Organizations
Jaworski, Bernard; Sprott, David; Patel, Ajay; Stillman, Elizabeth
- Couverture rigide
Vendeur : GreatBookPricesUK, Woodford Green, Royaume-UniGreatBookPricesUK
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Comme neuf
EUR 23,52
EUR 17,64 expéditionExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : As New. Unread book in perfect condition.
Edité par Routledge & Kegan Paul 1965, 1965
- Couverture rigide
Vendeur : Hard to Find Books NZ (Internet) Ltd., Dunedin, OTAGO, Nouvelle-ZélandeHard to Find Books NZ (Internet) Ltd.
Contacter le vendeurVendeur avec une évaluation de 5 étoilesMembre d’une association professionnelle : IOBA
Etat: Occasion
EUR 9,47
EUR 18,11 expéditionExpédition depuis Nouvelle-Zélande vers Etats-UnisQuantité disponible : 1 disponible(s)
Super octavo hardcover (VG) in d/w (VG-); all our specials have minimal description to keep listing them viable. They are at least reading copies, complete and in reasonable condition, but usually secondhand; frequently they are superior examples.Ordering more than one book will reduce your overall postage cost.
The Soul of Strategy Building Customer Centric Organizations
Jaworski, Bernard/ Sprott, David/ Patel, Ajay/ Stillman, Elizabeth
- Couverture rigide
Vendeur : Revaluation Books, Exeter, Royaume-UniRevaluation Books
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 27,94
EUR 14,70 expéditionExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : 2 disponible(s)
Hardcover. Etat : Brand New. 304 pages. 5.90x1.20x9.10 inches. In Stock.
- Couverture souple
Vendeur : Rarewaves USA, OSWEGO, IL, Etats-UnisRarewaves USA
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 47,69
Frais de port gratuitsExpédition nationale : Etats-UnisQuantité disponible : Plus de 20 disponibles
Paperback. Etat : New. Sexual Outsiders: Understanding BDSM Sexualities and Communities delves into the unique experiences of individuals in BDSM communities. While misunderstandings surrounding these communities prevail, BDSM sexuality cuts across race, gender, nationality, and sexual orientation. BDSM describes forms of sexual…ity that incorporate restraint, pressure, sensation, training, and elements of both erotic and non-erotic power exchange between the engaged parties. Some BDSM "scenes" include role-playing, spanking, blindfolds, ropes, and erotic costuming.Sexual Outsiders is designed as a guide for BDSM community members who must wade through the quagmire of unique problems they face: coming out to family, friends and partners; distinguishing abusive relationships from healthy consensual ones; finding and developing community; overcoming shame and denial; exploring whether BDSM sexuality can be a healing tool; gaining access to quality, culturally competent psychotherapy; and finding strategies to develop a healthy sexual self-esteem in the face of current medical and social standards that view them as sick or pathological. The book also serves as an educational primer for those whose partners, friends, and family members are involved in BDSM.In terms of challenges faced by BDSM communities, the most significant is living with a stigmatized sexuality shame, prejudice, discrimination, isolation, depression, and a lack of adequate, competent mental health care. Issues such as coming out as a sexual minority, finding community and partners, and dealing with scenes and relationships that go wrong are some the common experiences shared by members of BDSM communities. Sexual Outsiders employs common sense, good humor, and vivid anecdotes while incorporating basic ideas about human behavior, psychology, philosophy, interviews, history, and clinical case studies to illustrate the real lives and experiences of men and women in BDSM communities. Anyone wanting to learn more about this unique, and more-common-than-you-think expression of sexuality, will find in these pages insight into the various challenges BDSM practitioners face, and the many strengths that people in the BDSM communities have developed in the face of social stigma and prejudice.
The Soul of Strategy Building Customer Centric Organizations
Jaworski, Bernard/ Sprott, David/ Patel, Ajay/ Stillman, Elizabeth
- Couverture rigide
Vendeur : Revaluation Books, Exeter, Royaume-UniRevaluation Books
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 32,98
EUR 14,70 expéditionExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : 1 disponible(s)
Hardcover. Etat : Brand New. 304 pages. 5.90x1.20x9.10 inches. In Stock.
- Couverture rigide
Vendeur : Biblios, frankfurt am main, HESSE, AllemagneBiblios
Contacter le vendeurVendeur avec une évaluation de 4 étoilesEtat: Neuf
EUR 39,15
EUR 9,95 expéditionExpédition depuis Allemagne vers Etats-UnisQuantité disponible : 3 disponible(s)
Etat : New.
- Couverture rigide
Vendeur : Books Puddle, New York, NY, Etats-UnisBooks Puddle
Contacter le vendeurVendeur avec une évaluation de 4 étoilesEtat: Neuf
EUR 47,04
EUR 3,49 expéditionExpédition nationale : Etats-UnisQuantité disponible : 3 disponible(s)
Etat : New. 1st edition NO-PA16APR2015-KAP.
- Couverture rigide
Vendeur : Ubiquity Trade, Miami, FL, Etats-UnisUbiquity Trade
Contacter le vendeurVendeur avec une évaluation de 4 étoilesEtat: Neuf
EUR 49,17
EUR 2,62 expéditionExpédition nationale : Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : New. Brand new! Please provide a physical shipping address.
- Couverture rigide
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AllemagneBuchWeltWeit Ludwig Meier e.K.
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 30,50
EUR 23,00 expéditionExpédition depuis Allemagne vers Etats-UnisQuantité disponible : 2 disponible(s)
Buch. Etat : Neu. Neuware -A powerful and original new take on business strategy-with the customer at the center of it-designed to generate enduring competitive advantage When setting strategy, organizations typically spend too much time thinking about the competition and resources within the firm and not enough time on the cust…omer-the soul of any organization. Such an approach is reflected in the fact that most popular theories of business strategy have focused on resource- and capability-based perspectives of the firm. Real-world businesses embracing and applying these intuitively attractive theories have struggled to compete, however, exactly because those theories fail to adequately account for the most important actor in all commercial transactions: the customer. In The Soul of Strategy, two veteran strategists and academics deliver a straightforward new approach to business strategy-one that builds and expands on the classic work of Peter Drucker-recognizing the inescapable reality, faced by every organization, that a firm's primary job is to create and keep customers. The book offers a comprehensive customer-centric strategy framework, a set of fresh perspectives and tools, and step-by-step guides to implementing the leadership styles, governance structures, and technology that companies require to outcompete their rivals in attracting and retaining customers. The book brings to life these key principles by using case studies and examples of organizations in a variety of industries. You'll find: - A clear description of the concept of customer centricity and its value to the organization. - A new consumer behavior framework that will enable you to ask the right questions to elicit unique, actionable customer insights - A 'Customer Choice Cascade' that details how to select, prioritize, and deliver value for both customers and the firm. - A balanced perspective on how to both find sources of innovation and systematically abandon activities, products, structures and systems that no longer add value to customers. - The key role that customer insight data play in setting customer-centered strategy. - Expansions on Drucker's proven strategic insights and ideas that go beyond well-worn frameworks like Porter's Five Forces. Perfect for managers, executives, board members, and other business leaders, The Soul of Strategy is also a can't-miss resource for strategy consultants and advisors and anyone else interested in effective new ways of thinking about difficult and long-standing strategic problems. 304 pp. Englisch.
- Couverture rigide
Vendeur : Rheinberg-Buch Andreas Meier eK, Bergisch Gladbach, AllemagneRheinberg-Buch Andreas Meier eK
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 30,50
EUR 23,00 expéditionExpédition depuis Allemagne vers Etats-UnisQuantité disponible : 2 disponible(s)
Buch. Etat : Neu. Neuware -A powerful and original new take on business strategy-with the customer at the center of it-designed to generate enduring competitive advantage When setting strategy, organizations typically spend too much time thinking about the competition and resources within the firm and not enough time on the cust…omer-the soul of any organization. Such an approach is reflected in the fact that most popular theories of business strategy have focused on resource- and capability-based perspectives of the firm. Real-world businesses embracing and applying these intuitively attractive theories have struggled to compete, however, exactly because those theories fail to adequately account for the most important actor in all commercial transactions: the customer. In The Soul of Strategy, two veteran strategists and academics deliver a straightforward new approach to business strategy-one that builds and expands on the classic work of Peter Drucker-recognizing the inescapable reality, faced by every organization, that a firm's primary job is to create and keep customers. The book offers a comprehensive customer-centric strategy framework, a set of fresh perspectives and tools, and step-by-step guides to implementing the leadership styles, governance structures, and technology that companies require to outcompete their rivals in attracting and retaining customers. The book brings to life these key principles by using case studies and examples of organizations in a variety of industries. You'll find: - A clear description of the concept of customer centricity and its value to the organization. - A new consumer behavior framework that will enable you to ask the right questions to elicit unique, actionable customer insights - A 'Customer Choice Cascade' that details how to select, prioritize, and deliver value for both customers and the firm. - A balanced perspective on how to both find sources of innovation and systematically abandon activities, products, structures and systems that no longer add value to customers. - The key role that customer insight data play in setting customer-centered strategy. - Expansions on Drucker's proven strategic insights and ideas that go beyond well-worn frameworks like Porter's Five Forces. Perfect for managers, executives, board members, and other business leaders, The Soul of Strategy is also a can't-miss resource for strategy consultants and advisors and anyone else interested in effective new ways of thinking about difficult and long-standing strategic problems. 304 pp. Englisch.
- Couverture souple
Vendeur : Revaluation Books, Exeter, Royaume-UniRevaluation Books
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 50,65
EUR 11,76 expéditionExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : 2 disponible(s)
Paperback. Etat : Brand New. 192 pages. 3.54x2.40x0.71 inches. In Stock.
- Couverture souple
Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Occasion - Comme neuf
EUR 70,15
EUR 2,31 expéditionExpédition nationale : Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : As New. Unread book in perfect condition.
- Couverture rigide
Vendeur : Rarewaves USA United, OSWEGO, IL, Etats-UnisRarewaves USA United
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 27,60
EUR 43,71 expéditionExpédition nationale : Etats-UnisQuantité disponible : 8 disponible(s)
Hardback. Etat : New. A powerful and original new take on business strategy-with the customer at the center of it-designed to generate enduring competitive advantage When setting strategy, organizations typically spend too much time thinking about the competition and resources within the firm and not enough time on the customer-…the soul of any organization. Such an approach is reflected in the fact that most popular theories of business strategy have focused on resource- and capability-based perspectives of the firm. Real-world businesses embracing and applying these intuitively attractive theories have struggled to compete, however, exactly because those theories fail to adequately account for the most important actor in all commercial transactions: the customer. In The Soul of Strategy, two veteran strategists and academics deliver a straightforward new approach to business strategy-one that builds and expands on the classic work of Peter Drucker-recognizing the inescapable reality, faced by every organization, that a firm's primary job is to create and keep customers. The book offers a comprehensive customer-centric strategy framework, a set of fresh perspectives and tools, and step-by-step guides to implementing the leadership styles, governance structures, and technology that companies require to outcompete their rivals in attracting and retaining customers. The book brings to life these key principles by using case studies and examples of organizations in a variety of industries. You'll find: A clear description of the concept of customer centricity and its value to the organization.A new consumer behavior framework that will enable you to ask the right questions to elicit unique, actionable customer insightsA "Customer Choice Cascade" that details how to select, prioritize, and deliver value for both customers and the firm.A balanced perspective on how to both find sources of innovation and systematically abandon activities, products, structures and systems that no longer add value to customers.The key role that customer insight data play in setting customer-centered strategy.Expansions on Drucker's proven strategic insights and ideas that go beyond well-worn frameworks like Porter's Five Forces. Perfect for managers, executives, board members, and other business leaders, The Soul of Strategy is also a can't-miss resource for strategy consultants and advisors and anyone else interested in effective new ways of thinking about difficult and long-standing strategic problems.
- Couverture souple
Vendeur : Brook Bookstore On Demand, Napoli, NA, ItalieBrook Bookstore On Demand
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 64,43
EUR 6,80 expéditionExpédition depuis Italie vers Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : new.
- Couverture souple
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-UniPBShop.store UK
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 68,66
EUR 5,90 expéditionExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : 15 disponible(s)
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000.
- Couverture souple
Vendeur : GreatBookPrices, Columbia, MD, Etats-UnisGreatBookPrices
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 72,97
EUR 2,31 expéditionExpédition nationale : Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : New.
- Couverture souple
Vendeur : Rarewaves.com USA, London, LONDO, Royaume-UniRarewaves.com USA
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 75,82
Frais de port gratuitsExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : Plus de 20 disponibles
Paperback. Etat : New. Customer engagement is now a critical research priority in contemporary marketing. In this Handbook, a cadre of international scholars offer an overview of current research on this rapidly growing field of study. Providing vital insights into current theoretical and practical treatments of customer engagem…ent, chapters engage with a broad cross-section of state-of-the-art research. Covering the importance of customer engagement in broader marketing practices, conceptual relationships, organizational performance and networks, this Handbook grapples with both conceptual and empirical research to offer insight into current and rapidly emerging research issues. Featuring a broad theoretical scope, this Handbook attends to a rapidly growing international community of researchers in customer engagement. Scholars from related fields, including management, economics and sociology will also benefit from the range of applications of customer engagement research. This book is also crucial for marketing managers looking to improve and refine marketing environments. Contributors include: T.L. Baker, S.E. Beatty, R.N. Bolton, K. Burns, B.J. Calder, J.D. Chandler, D. Chasanidou, C. Costley, D. Cox, K. de Ruyter, L. Dessart, M. Ehret, A. Fjuk, P.W. Fombelle, D. Grewal, C. Gurau, K.L. Hall, W. Hammedi, M. Hammerschmidt, B. Henkens, L.D. Hollebeek, A. Hyder, J.U. Islam, I. Jain, L.W. Johnson, K. Johnston, A. Karahasanovi , C. Kazanis, D.I. Keeling, S.J. Kim, V. Kumar, C.R. Lages, A. Lane, C. Leckie, T. LeClercq, S. Leroi-Werelds, K. Macky, E.C. Malthouse, J. Marbach, E. Maslowska, J. Napoli, D. Novikova, M. Nyadzayo, R. Ouschan, V. Pitardi, I. Poncin, N. Puccinelli, Z. Rahman, N.B. Razavi, O. Regalado-Pezúa, A.L. Roggeveen, B. Runnalls, T.P. Scholdra, E.B. Schweiger, N. Sivertstol, D.E. Sprott, S. Streukens, T. Taguchi, J. Turkington, S. Tuzovic, A. van Riel, K. Verleye, N. Vijverman, V. Viswanathan, S.D. Vivek, C.M. Voorhees, W.H. Weiger, J. Wirtz.
- Couverture souple
Vendeur : Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrlandeKennys Bookshop and Art Galleries Ltd.
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 65,98
EUR 10,50 expéditionExpédition depuis Irlande vers Etats-UnisQuantité disponible : Plus de 20 disponibles
Etat : New. 2021. paperback. . . . . .
- Couverture souple
Vendeur : Revaluation Books, Exeter, Royaume-UniRevaluation Books
Contacter le vendeurVendeur avec une évaluation de 5 étoilesEtat: Neuf
EUR 64,17
EUR 14,70 expéditionExpédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : 2 disponible(s)
Paperback. Etat : Brand New. 506 pages. 9.00x6.00x1.00 inches. In Stock.
