john wiley and sons new york (Plus de 83 000 résultats)

Paperback. Etat : Very Good. Many of the things discovered by accident are important in our everyday lives: Teflon, Velcro, nylon, x-rays, penicillin, safety glass, sugar substitutes, and polyethylene and other plastics. And we owe a debt to accident for some of our deepest scientific knowledge, including Newton's theory of gravitation, the Big Bang theory of Creation, and the discovery of DNA. Even the Rosetta Stone, the Dead Sea Scrolls, and the ruins of Pompeii came to light through chance. This book tells the fascinating stories of these and other discoveries and reveals how the inquisitive human mind turns accident into discovery. Written for the layman, yet scientifically accurate, this illuminating collection of anecdotes portrays invention and discovery as quintessentially human acts, due in part to curiosity, perserverance, and luck. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. If like millions of others you know deep down that you deserve to do better than where you are today, than this book is for you. Not a book based on old fashion theories or textbook scenarios,The Millionaire Dropout is instead based on tried and tested methods of increasing personal skills, increasing your wealth, improving your life-style and releasing all the personal power that is locked up inside you. Based on the authors firsthand experience of bootstrapping himself out of failure, The Millionaire Dropoutis for anyone who wants to learn the secrets for increasing their income and their standard of living. Divided into three sections readers will walk through the stages for taking control of their life, learning how to make more money, and learning how be smart with their successes. Everyone owes it to themselves to invest a little time and effort into increasing their standard of living and releasing the personal power that is locked up inside of us all. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. "This book is especially welcome because of the scholarship and thoughtfulness evident throughout." Dr Peter Reder, Child Psychiatrist, London How do child protection professionals and courts make judgments on whether serious injuries to infants are due to abuse? If injuries are considered to be the result of abuse, in what circumstances can it be considered safe for the infant to return home? Child Protection Assessment Following Serious Injuries to Infants is concerned with helping child protection professionals and courts make the right decisions and avoid errors that can have disastrous consequences for children and families. Drawing upon the extensive clinical and research experience of the authors, this authoritative text: Reviews research on the causes of child abuse and problems in diagnosing abuse. Examines the views of parents who consider that they have been wrongly accused of child abuse. Draws specific attention to the need to assess potential for change in families and considers in detail how this can be achieved. Highlights skills issues that are necessary for undertaking appropriate assessments. Identifies key factors that are indicative of reunification in some cases, and factors that contraindicate reunification in others. With its evidence-based approach, this book will be a valuable resource for all child protection professionals. It will also be of use to health professionals, legal professionals, researchers, lecturers and students of social work. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. Be memorable. Whether you like it or loathe it, public speaking is something many of us have to do. Be it presentations to colleagues or speeches to a room full of near strangers, we all want to shineor at least get through it with our dignity intact. Luckily Philip Collins, former Chief Speech Writer to Tony Blair, knows exactly whats needed to give a storming speech. The secret, according to Philip, is content. Too many of us focus on how were presenting, and dont spend enough time thinking about what were presenting. The secret to memorable, polished speeches is to think more about the material youre sharing to pay attention to detail and choose your works carefully. Speech writing is and art and art we can all learn. When the contents right, the confidence will follow. In The Art of Speeches and Presentations Philip Collins provides you with a concise set of tools, preparing you for any speaking occasion. Ranging from the ancient history of rhetoric to what makes Barack Obama such a good speaker, its packed with practical examples and tips to teach you the craft of speaking well and making people remember what to say. Does Phil Collins know what he is talking about? Heres the answer he isnt just good, he is the best. Its as simple as that. I spent years writing speeches for major politicians and I now speak publicly myself all the time, and yet there is so much that I can pick up from him and anyone who re4ads this book will too.Daniel Finkelstein, Executive Editor, The Times and former speech writer to William Hague. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. The next bull market is here. Its not in stocks. Its not in bonds. Its in commodities - and some smart investors will be riding that bull to record returns in the next decade. Before Jim Rogers hit the road to write his best-selling books Investment Biker and Adventure Capitalist, he was one of the worlds most successful investors. He co-founded the Quantum Fund and made so much money that he never needed to work again. Yet despite his success, Rogers has never written a book of practical investment advice - until now. In Hot Commodities, Rogers offers the low-down on the most lucrative markets for today and tomorrow. In late 1998, gliding under the radar, a bull market in commodities began. Rogers thinks its going to continue for at least fifteen years - and hes put his money where his mouth is: In 1998, he started his own commodities index fund. Its up 165% since then, with more than $200 million invested, and its the single-best performing index fund in the world in any asset class. Less risky than stocks and less sluggish than bonds, commodities are where the money is - and will be in the years ahead. Rogerss strategies are simple and straightforward. You can start small - a few thousand dollars will suffice. Its all about putting your money into stuff you understand, the basic materials of everyday life, like copper, sugar, cotton, corn, or crude oil. Once you recognize the cyclical and historical trading patterns outlined here, youll be on your way. In language that is both colourful and accessible, Rogers explains why the world of commodity investing can be one of the simplest of all - and how commodities are the bases by which investors can value companies, markets, and whole economies. To be a truly great investor is to know something about commodities. For small investors and high rollers alike, Hot Commodities is as good as gold . . . or lead, or aluminium, which are some of the commodities Rogers says could be as rewarding for investors. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Good. Demonstrates a slew of time-saving tips and tricks for performing common math calculations. Contains sample problems for each trick, leading the reader through step-by-step. Features two mid-terms and a final exam to test your progress plus hundreds of exercise problems ranging from simple to more sophisticated. Also includes sections on ``Mathematical Curiosities'' and ``Parlor Tricks'' for math lovers. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine.

Paperback. Etat : Very Good. 200 invaluable yachting tips only the pros know?in a pocket-sized format for onboard use For every yachtsman who's dreamed of a mentor, in the form of a seasoned helmsman close at hand helping guide a vessel, this pocket reference from Yachting Monthly just may be the closest thing. With its refreshing approach to sailing and seamanship instruction, this handy guide gives yachtsmen of all experience levels essential tips on navigation, safety, weather, and boat handling as well as insights on life at sea. Each tip is illustrated with a color photograph or diagram Includes tips on ropes and knots Other titles by Cunliffe: Celestial Navigation and Coastal and Offshore Navigation Filled with advice that yachtsmen pass on to fellow yachtsmen, and fathers pass on to their sons, this compact collection of sailing wisdom will help boat lovers and yachtsmen of every stripe improve and enjoy their outings at sea. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. Marketing has changed foreverthis is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. Today's customers have less time and attention to devote to your brandand they are surrounded by alternatives every step of the way. You need to stand up, get their attention, and deliver the message they want to hear. This book examines the marketplace's shifting power dynamics, the paradoxes wrought by connectivity, and the increasing sub-culture splintering that will shape tomorrow's consumer; this foundation shows why Marketing 4.0 is becoming imperative for productivity, and this book shows you how to apply it to your brand today. Marketing 4.0 takes advantage of the shifting consumer mood to reach more customers and engage them more fully than ever before. Exploit the changes that are tripping up traditional approaches, and make them an integral part of your methodology. This book gives you the world-class insight you need to make it happen. Discover the new rules of marketing Stand out and create WOW moments Build a loyal and vocal customer base Learn who will shape the future of customer choice Every few years brings a "new" marketing movement, but experienced marketers know that this time its different; it's not just the rules that have changed, it's the customers themselves. Marketing 4.0 provides a solid framework based on a real-world vision of the consumer as they are today, and as they will be tomorrow. Marketing 4.0 gives you the edge you need to reach them more effectively than ever before. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. Chariot racing, peplos weaving, cooking, and helmet making! Anything can happen when you spend the day in ancient Greece! It is over two thousand years ago in Athens, Greece, and you areinvited to join a typical family as they celebrate the birthday ofthe goddess Athena. Take a trip with twelve-year-old Alexander tosee the athletes competing in the pentathlon. Work along withten-year-old Helen as she weaves a gift for Athena. Meet theirfather, Philip, as he tends to sick patients, and their mother,Penelope, as she prepares for the special evening feast. Celebrate the history of ancient Greece with more than a dozenexciting activities! Write a letter using the Greek alphabet. Makea snake bracelet as a gift for a friend. Create masks to wear inyour own play. Build a chariot that you can race on the sidewalksof your town! And at the end of your day, bring your own familytogether with Alexander, Helen, Philip, and Penelope to enjoy afeast under the stars! The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. Apple s iPad puts a limitless world of entertainment, communication, and everyday functionality in the palms of your hands. iPad for the Older and Wiser, 4th Edition quickly teaches you how to make the most of your new gadget with easy-to-follow instructions. Fully updated to include the iPad Air and iOS 7, this step-by-step guide shows you exactly how to set up your device and discover what it can do all in jargon-free language. Learn how to: * Set up your iPad and copy music and photos from your computer * Keep in touch with email and messages * Browse the web and shop online * Have video chats with your friends and family * Discover a digital library of books and magazines * Use Siri to dictate memos, create and send emails, and answer questions * Explore new places and get directions with maps * Take photos and videos and share them with friends * Enhance your iPad or iPad mini with amazing apps. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. There's a lot of hot air in the world of business. Wouldn't it be nice just to hear some common sense? That's exactly what John Timpson has got. After four decades running his family business and turning it into one of the high street's biggest success stories, he really knows what works and what doesn't. Upside Down Management shares with you all the wisdom he's accumulated in that time. From being the CEO to his trademark 'upside down management', and from breaking the rules to following your conscience, this book tells it like it is. Upside Down Management is a fantastic insider's view of what really makes a family business tick. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. TINY NOTICEABLE THINGS DISCOVER HOW TINY CHANGES AND ACTIONS CAN REVOLUTIONISE CUSTOMER AND EMPLOYEE SATISFACTION TNTs are Tiny Noticeable Things. People dont need to do them, but when they do, they can have a phenomenal and explosive impact. From remembering someones first name and recalling how they prefer to take their coffee, to sending someone a handwritten thank you note, they are all the little cost-nothing engagers that create the biggest, longest-lasting impressions. They show you care, they blow people away, and they make a very big difference. In Tiny Noticeable Things, best-selling author Adrian Webster shares his ideas along with the personal experiences of over 100 contributors to help you harness the power of TNTs and take your organisation and personal relationships to the next level. Discover the tiny tweaks that elevate the most successful teams to astounding heights, find out what makes employees genuinely happy, hear from customers about the subtle human touches that have put smiles on their faces, and gain invaluable insights into how just the smallest of things can give such a positive lift to those around us. If you want to differentiate yourself, dont overlook the TNTs! WARNING THIS BOOK COULD SERIOUSLY IMPACT YOUR BUSINESS I often say at work no-one can help everyone but everyone can help someone. I once had one of three hundred volunteers on a community build say I cant believe theres generosity on such a scale. The truth was each of those people gave what they could but the sum of those individual gifts of time and skill built a facility that changed vulnerable peoples lives. That for me is what TNTs are all about. Nick Knowles TV Presenter & Motivational Speaker. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. The ultimate guide to branding and building your business in the era of the Social Webrevised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in businessone network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits. Covering everything you need to know about social media marketing and the rise of the new social consumer, Engage! shows you how to create effective strategies based on proven examples and earn buy-in from your marketing teams. Even better, you'll learn how to measure success and ROI. Introduces you to the psychology, behavior, and influence of the new social consumer Shows how to define and measure the success of your social media campaigns for the short and long term Features an inspiring Foreword by actor Ashton Kutcher, who has more than 5 million followers on Twitter Revised paperback edition brings the book completely up to date to stay ahead of the lightning fast world of social media Today, no business can afford to ignore the social media revolution. If you're not using social media to reach out to your customers and the people who influence them, who is? The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. A timely guide to online teaching strategies from bestselling author Doug Lemov and the Teach Like a Champion team School closures in response to the covid-19 coronavirus pandemic resulted in an immediate and universal pivot to online teaching. More than 3.7 million teachers in the U.S. were suddenly asked to teach in an entirely new setting with little preparation and no advance notice. This has caused an unprecedented threat to children's education, giving rise to an urgent need for resources and guidance. Teaching in the Online Classroom is a just-in-time response to educators' call for help. Teaching expert Doug Lemov and his colleagues spent weeks studying videos of online teaching and they now provide educators in the midst of this transition with a clear guide to engaging and educating their students online. Although the transition to online education is happening more abruptly than anyone anticipated, technology-supported teaching may be here to stay. This guide explores the challenges involved in online teaching and guides educators and administrators to identify and understand best practices. It is a valuable tool to help you and your students succeed in synchronous and asynchronous settings this school year and beyond. Learn strategies for engaging students more fully online Find new techniques to assess student progress from afar Discover tools for building online classroom culture, combating online distractions, and more Watch videos of teachers building rigor and relationships during online instruction Teaching in the Online Classroom features real-world examples you can apply and adapt right away in your own online classroom to allow you to survive and thrive online. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. Start programming quickly with this superfun guide to Raspberry Pi Adventures in Raspberry Pi, 2nd Edition includes 9 cool projects that show you how to set up and start developing on your Raspberry Pi. Updated for the release of the Rev 3 board, this second edition covers all the latest features and tells you everything you need to know. Written specifically for 1115 yearolds, this book uses the wildly successful, Raspberry Pi to explain the fundamentals of computing. Youll have a blast learning basic programming and system administration skills, beginning with the very basics of how to plug in the board and turn it on. Each project includes an instructional video so you can jump right in and start going through the lessons on your own. This handson book gets you up and running fast, with fun projects that let you explore. Learn how to "talk to" your Raspberry Pi Create games and stories with Scratch Program with Turtle Graphics and Python Code music and create a Raspberry Pi jukebox If you want to get started programming today, Adventures in Raspberry Pi is the ultimate handson guide. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Good. The World Wide Web has a massive and permanent influence on our lives. Economy, industry, education, healthcare, public administration, entertainment there is hardly any part of our daily lives which has not been pervaded by the Internet. Accordingly, modern Web applications are fully-fledged, complex software systems, and in order to be successful their development must be thorough and systematic. This book presents a new discipline called Web Engineering taking a rigorous interdisciplinary approach to the development of Web applications, covering Web development concepts, methods, tools and techniques. It highlights the need to examine and re-use the body of knowledge found within software engineering and demonstrates how to use that knowledge within the Web environment, putting emphasize on current practices, experiences and pitfalls. The book is ideal for undergraduate and graduate students on Web-focused or Software Engineering courses, as well as Web software developers, Web designers and project managers. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine.

Paperback. Etat : Very Good. The leaders of Razorfish share their strategies for merging marketing and IT To create rich, technologically enabled experiences, enterprises need close collaboration between marketing and IT. Converge explains how the merging of technology, media, and creativity is revolutionizing marketing and business strategy. The CEO and CTO of Razorfish, one of the worlds largest digital marketing agencies, give their unique perspective on how to thrive in this age of disruption. Converge shares their firsthand experience working closely with global brands including AXE, Intel, Samsung, and Kellogg to solve business problems at the collision point between media, technology, and marketing. With indepth looks at cloud computing, data and APIenabled creativity, ubiquitous computing, and more, Converge presents a roadmap to success. Explains how to organize for innovation within your own organization by applying the principles of agile development across your businessDetails how to create a religion around convergence, explaining how to tell the story throughout the organizationOutlines how to adapt processes to keep up with and take advantage of rapid technological change A book by practitioners for practitioners, Converge is about rethinking business organizations for a new age and empowering your people to thrive in a brand, new world. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. "Dunham writes for nonspecialists, and they will enjoy his piquantanecdotes and amusing asides -- Booklist "Artfully, Dunham conducts a tour of the mathematical universe. . .he believes these ideas to be accessible to the audience he wantsto reach, and he writes so that they are." -- Nature "If you want to encourage anyone's interest in math, get them TheMathematical Universe." * New Scientist. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. Praise for THE GREAT FORMULA "This book reminds me of Isaac Newton's discovery of gravity-a stunningly simple idea that changed the course of history. I've seen The Great Formula create millionaires with surprising speed. It's an exact recipe to turn a marginal business into a successful one." David Garfinkel, author, Customers on Demand "Mark Joyner has once again succeeded at coming up with an entertaining and educational marketing masterpiece." Dr. Mani Sivasubramanian, infopreneur and heart surgeon "With all the fancy buzzwords used to describe how to achieve success, here is a commonsense formula that cuts through the chatter and goes straight to the heart of what really works. This is truly a new perspective." Joseph Sugarman, Chairman, BluBlocker Corporation "Save yourself a couple hundred thousand dollars on that degree. Clear out your bookcase. The MBA curriculum for this generation is The Irresistible Offer and The Great Formula." Lou D'Alo, PowerUp! Coaching and Consulting. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. A delightful way to build children's self-esteem andself-confidence--from age three to twelve. The key ingredient in children's development, emotionally,socially, and intellectually, is a strong sense of their ownself-worth. The 300 games and activities in this fun book will givethem just that. These joyful activities help children learn how tomake friends, express feelings, trust others, accept themselves,use their imaginations, and more. The book combines upbeat,positive advice--including tips for betterparenting--with step-by-step directions for each activity. BARBARA SHER, MA, OTR (Whitehorn, California) has 30years' experience as a teacher and occupational therapist,specializing in pediatrics. Under the sponsorship of the Center forIntercultural Education of Georgetown University, she conductsself-esteem workshops for parents, teachers and children around theworld. A delightful way to build children's self-esteem andself-confidence--from ages three to twelve. The key to children's development--emotionally, socially,and intellectually--is a strong sense of their own self-worth.The 300 games and activities in this fun book will give them justthat. Developed by author Barbara Sher over the course of thirtyyears as a parent, teacher, and play specialist, these joyfulactivities require no special preparation or equipment. Familiescan play a game virtually anywhere, with any number ofparticipants. Combines upbeat, positive advice--including tips for betterparenting-- with easy directions for positive play. * Helps children learn how to make friends, express feelings,trust others, accept themselves, use their imaginations, andmore. Barbara Sher, OT (Whitehorn, CA), has 30 years' experience as ateacher and occupational therapist, specializing in pediatrics. Sheconducts self-esteem workshops for parents, teachers and childrenaround the world. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. Convert the promise of big data into real world results There is so much buzz around big data. We all need to know what it is and how it works - that much is obvious. But is a basic understanding of the theory enough to hold your own in strategy meetings? Probably. But what will set you apart from the rest is actually knowing how to USE big data to get solid, real-world business results - and putting that in place to improve performance. Big Data will give you a clear understanding, blueprint, and step-by-step approach to building your own big data strategy. This is a well-needed practical introduction to actually putting the topic into practice. Illustrated with numerous real-world examples from a cross section of companies and organisations, Big Data will take you through the five steps of the SMART model: Start with Strategy, Measure Metrics and Data, Apply Analytics, Report Results, Transform. Discusses how companies need to clearly define what it is they need to know Outlines how companies can collect relevant data and measure the metrics that will help them answer their most important business questions Addresses how the results of big data analytics can be visualised and communicated to ensure key decisions-makers understand them Includes many high-profile case studies from the author's work with some of the world's best known brands. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. A systematic plan for parents to help their kids acquire and sustain friendships Every parent hopes their child will develop healthy and happy friendships. However, most parents don't know what to do that will encourage their child to be a friend and attract friends. The author offers clear-cut friendship-making guidelines for parents and their children. Some of the book's recommendations include: don't over-schedule a child's time; guide children to participate in "friend-attracting" activities; seek out friends in the neighborhood. The author includes methods for dealing with bullying and inappropriate friendships Offers clear guidance for helping children become a good friend and attract lasting friendships for life Shows how to teach kids the social and emotional intelligence skills they need to form friendships such as listening, empathy, compassion, recreational conversation The book also includes techniques for teaching kids how to use MySpace, Facebook, and Twitter in positive ways that will foster friendships. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. Overcome the interpersonal challenges holding your business back Is your workplace riddled with gossip, power struggles, and confusion? Do you seek clarity in your management and cohesiveness in your team? Do you have a personal obstacle affecting your professional success? If so, there is good news-help is on the way. Stop Workplace Drama offers down-to-earth, practical methods to help business owners, entrepreneurs, and private practice professionals maximize success, increase productivity, and improve teamwork and personal performance. Identify "drama" barriers and help your employees break free to experience higher personal effectiveness and increased productivity Each of the eight points is full of universal and practical principles any business leader, sales director or entrepreneur can put to use immediately Author Marlene Chism has shared her signature process with organizations such as McDonalds and NASA When you're in the thick of business competition, you and your team need to function freely without internal conflicts, confusions, or rivalries. Stop Workplace Drama ensures that your employees will be able to give their best to create a healthy, profitable workplace. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. A concrete framework for engaging today's buyer and building relationships Social Selling Mastery provides a key resource for sales and marketing professionals seeking a better way to connect with today's customer. Author Jamie Shanks has personally built Social Selling solutions in nearly every industry, and in this book, he shows you how to capture the mindshare of business leadership and turn relationships into sales. The key is to reach the buyer where they're conducting due diligenceonline. The challenge is then to strike the right balance, and be seen as a helpful resource that can guide the buyer toward their ideal solution. This book presents a concrete Social Selling curriculum that teaches you everything you need to know in order to leverage the new business environment into top sales figures. Beginning with the big picture and gradually honing the focus, you'll learn the techniques that will change your entire approach to the buyer. Social Selling is not social media marketing. It's a different approach, more one-to-one rather than one-to-many. It's these personal relationships that build revenue, and this book helps you master the methods today's business demands. Reach and engage customers online Provide value and insight into the buying process Learn more effective Social Selling tactics Develop the relationships that lead to sales Today's buyers are engaging sales professionals much later in the buying process, but 74 percent of deals go to the sales professional who was first to engage the buyer and provide helpful insight. The sales community has realized the need for changetop performers have already leveraged Social Selling as a means of engagement, but many more are stuck doing "random acts of social," unsure of how to proceed. Social Selling Mastery provides a bridge across the skills gap, with essential guidance on selling to the modern buyer. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. Fashion is all about image. Consequently, fashion marketing communications encompassing image management and public relations, branding, visual merchandising, publicity campaigns, handling the media, celebrity endorsement and sponsorship, crisis management etc. have become increasingly important in the fashion business. This textbook for students of fashion design, fashion marketing, communications and the media sets out all that they need for the increasing number of courses in which the subject is a part. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. Leverage big data insights to improve customer experiences and insure business success Many of today's businesses find themselves caught in a snarl of internal data, paralyzed by internal silos, and executing antiquated marketing approaches. As a result, consumers are losing patience, shareholders are clamoring for growth and differentiation, and marketers are left struggling to untangle the massive mess. Big Data Marketing provides a strategic road map for executives who want to clear the chaos and start driving competitive advantage and top line growth. Using real-world examples, non-technical language, additional downloadable resources, and a healthy dose of humor, Big Data Marketing will help you discover the remedy offered by data-driven marketing. Explains how marketers can use data to learn what they need to know Details strategies to drive marketing relevance and Return On Marketing Investment (ROMI) Provides a five-step approach in the journey to a more data-driven marketing organization Author Lisa Arthur, the Chief Marketing Officer for Teradata Applications, the leader in integrated marketing software, meets with thousands of CMOs and marketing professionals annually through public speaking and events Big Data Marketing reveals patterns in your customers' behavior and proven ways to elevate customer experiences. Leverage these insights to insure your business's success. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. A concise and masterful discussion of a proven investing strategy There are many ways to make money in todays market, but the one strategy that has truly proven itself over the years is value investing. Now, with The Little Book of Value Investing, Christopher Browne shows you how to use this wealth-building strategy to successfully buy bargain stocks around the world. Youll explore how to value securities and find bargains in the stock market. Youll also learn to ignore irrelevant noise, advice from self-proclaimed gurus, and other obstacles that can throw you off your game. The Little Book of Value Investing also offers: Strategies for analyzing public company financial statements and disclosures Advice on when you truly require a specialists opinion Tactics for sticking to your guns when youre tempted to abandon a sound calculation because of froth in the market Perfect for beginning retail investors of all stripes, The Little Book of Value Investing will also earn a place in the libraries of veteran investors and portfolio managers seeking an expert reference covering the most time-tested lessons of value investing. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. "Cold calling is the lowest percentage of sales call success. If you invest the same amount of time in reading this book as you do in cold calling, your success percentage and your income will skyrocket."- Jeffrey Gitomer, Author, Little Red Book of Selling "You can never get enough of a good thing! Read this book and USE its contents!"- Anthony Parinello, Author, Selling to Vito and Stop Cold Calling Forever Salespeople everywhere are learning the hard way that cold calling doesn't work anymore. Yet, millions of salespeople are stuck in the past, using twentieth-century sales techniques to try to lure twenty-first century customers. There has to be an easier way to find prospects - and there is. Today's most successful salespeople are using modern technology to bring prospects to them, rather than fishing for prospects over the phone or knocking on doors. Never Cold Call Again offers practical, step-by-step alternatives to traditional cold calling for salespeople, small business owners, and independent professionals who are actively building a client base. The Information Age presents endless opportunities for finding leads without cold calling. In fact, Frank Rumbauskass system brings prospects to the salesperson, rather than the other way around. Readers will find unbeatable sales advice on effective self-promotion, generating endless leads, how to win prospects using e-mail, prospecting on the Web, networking, developing effective proposals, and much more. Frank J. Rumbauskas Jr. (Phoenix, AZ) provides marketing consultation and coaching services to firms who wish to provide qualified leads to their sales force rather than have them spend productive work time cold calling. He is the author of the self-published hit Cold Calling Is a Waste of Time (0-9765163-0-6). The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. Why doesn't Batman just kill the Joker and end everyone's misery? Can we hold the Joker morally responsible for his actions? Is Batman better than Superman? If everyone followed Batman's example, would Gotham be a better place? What is the Tao of the Bat? Batman is one of the most complex characters ever to appear in comic books, graphic novels, and on the big screen. What philosophical trials does this superhero confront in order to keep Gotham safe? Combing through seventy years of comic books, television shows, and movies, Batman and Philosophy explores how the Dark Knight grapples with ethical conundrums, moral responsibility, his identity crisis, the moral weight he carries to avenge his murdered parents, and much more. How does this caped crusader measure up against the teachings of Plato, Aristotle, Kant, Kierkegaard, and Lao Tzu? The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.