pearson education us nj (83 résultats)

Paperback. Etat : Very Good. The follow-up to Marshall Goldsmith's 500,000-copy bestseller The Leader of the Future, Global Leadership: The Next Generation systematically identifies what tomorrow's leaders will need to know, do and believe in order to successfully lead the global enterprise of the future. Drawing on the results of an extraordinary 2-year Accenture study of emerging business leaders, this book shows why the skills of today's global leaders won't be enough--and why tomorrow's leaders won't resemble today's. Goldsmith and his co-authors first identify five new "factors of leadership" and their implications: global thinking, appreciation of diversity, technological savvy, a willingness to partner and an openness to sharing leadership. They explain what it will mean to lead in an era where intellectual capital is the dominant source of value; how to lead people whose backgrounds and values may be radically dissimilar from yours; and why achieving personal self-mastery is now a fundamental prerequisite for leading others. From the evolution of "federated," semi-autonomous organizational structures to the personal leadership challenges now arising from globalism, this book offers unprecedented insights into the new challenges of leadership--and what it will take to meet them. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. In Social Media and Public Relations: Eight New Practices for the PR Professional, social marketing pioneer Deirdre Breakenridge teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands and engage customers in a social world. This concise, action-oriented book shows practitioners how to systematically expand their roles, improve their processes, and sharpen their strategies to engage with todays more sophisticated and socialized customers. Drawing on her extensive client experience, Breakenridge helps you respond to consumers who demand control over their own brand relationships marry communications with technology more effectively, and become your organizations go-to resource on social technology decisions reflect social media realities throughout your policies and governance generate greater internal collaboration, eliminating silos once and for all listen to consumers conversations, and apply what youre learning build communications crisis plans you can implement at a moments notice develop profound new insights into how consumers construct and perceive their brand relationships., practice reputation management on steroids take the lead on identifying and applying metrics and much more. For all PR, marketing, and communications executives and professionals; and for students intending to enter these fields. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. Until recently, neuroscientists thought glial cells did little more than hold your brain together. But in the past few years, they've discovered that glial cells are extraordinarily important. In fact, they may hold the key to understanding intelligence, treating psychiatric disorders and brain injuries and perhaps even curing fatal conditions like Alzheimer's, Parkinson's, and Lou Gehrig's Disease. In The Root of Thought, leading neuroscientist Dr. Andrew Koob reveals what we've learned about these remarkable cells, from their unexpected role in information storage to their function as adult stem cells that can keep your brain growing and adapting longer than scientists ever imagined possible. Ranging from fruit flies to Einstein, Koob reveals the surprising correlation between intelligence and the brain's percentage of glial cells - and why these cells' unique wavelike communications may be especially conducive to the fluid information processing human beings depend upon. You'll learn how crucial glial cells grow and develop. why almost all brain tumors are comprised of glial cells and the potential implications for treatment. even the apparent role of glial cells in your every thought and dream! The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. The one-stop guide to modern networking for every VMware administrator, engineer, and architect Now that virtualization has blurred the lines between networking and servers, many VMware specialists need a stronger understanding of networks than they may have gained in earlier IT roles. Networking for VMware Administrators fills this crucial knowledge gap. Writing for VMware professionals, Christopher Wahl and Steve Pantol illuminate the core concepts of modern networking, and show how to apply them in designing, configuring, and troubleshooting any virtualized network environment. Drawing on their extensive experience with a wide range of virtual network environments, the authors address physical networking, switching, storage networking, and several leading virtualization scenarios, including converged infrastructure. Teaching through relevant examples, they focus on foundational concepts and features that will be valuable for years to come. To support rapid learning and mastery, they present clear learning objectives, questions, problems, a complete glossary, and extensive up-to-date references. Coverage includes: The absolute basics: network models, layers, and interfaces, and why they matter Building networks that are less complex, more modular, and fully interoperable Improving your virtual network stack: tips, tricks, and techniques for avoiding common pitfalls Collaborating more effectively with network and storage professionals Understanding Ethernet, Advanced Layer 2, Layer 3, and modern converged infrastructure Mastering virtual switching and understanding how it differs from physical switching Designing and operating vSphere standard and distributed switching Working with third-party switches, including Cisco Nexus 1000V Creating powerful, resilient virtual networks to handle critical storage network traffic Deploying rackmount servers with 1 Gb and 10 Gb Ethernet Virtualizing blade servers with converged traffic and virtual NICs Christopher Wahl has acquired well over a decade of IT experience in enterprise infrastructure design, implementation, and administration. He has provided architectural and engineering expertise in a variety of virtualization, data center, and private cloud based engagements while working with high performance technical teams in tiered data center environments. He currently holds the title of Senior Technical Architect at Ahead, a consulting firm based out of Chicago. Steve Pantol has spent the last 14 years wearing various technical hats, with the last seven or so focused on assorted VMware technologies. He is a Senior Technical Architect at Ahead, working to build better datacenters and drive adoption of cloud technologies. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : Very Good. Today's enterprises face a profound leadership crisis - and the speed of business has far outstripped conventional executive development systems. In Grow Your Own Leaders, three world-renowned experts introduce an entirely new approach for identifying tomorrow's leaders within your own organization, accelerating their development, and deploying them immediately, to address new challenges wherever they emerge. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Etat : new. Paperback. The world's most populous nation and soon-to-be largest economy is rapidly turning into the planet's most efficient assassin. Unscrupulous Chinese entrepreneurs are flooding world markets with lethal products. China's perverse form of capitalism combines illegal mercantilist and protectionist weapons to pick off American industries, job by job. China's emboldened military is racing towards head-on confrontation with the U.S. Meanwhile, America's executives, politicians, and even academics remain silent about the looming threat. Now, best-selling author and noted economist Peter Navarro meticulously exposes every form of "Death by China," drawing on the latest trends and events to show a relationship spiraling out of control. Death by China reveals how thousands of Chinese cyber dissidents are being imprisoned in "Google Gulags"; how Chinese hackers are escalating coordinated cyberattacks on U.S. defense and America's key businesses; how China's undervalued currency is damaging the U.S., Europe, and the global recovery; why American companies are discovering that the risks of operating in China are even worse than they imagined; how China is promoting nuclear proliferation in its pursuit of oil; and how the media distorts the China story--including a "Hall of Shame" of America's worst China apologists. This book doesn't just catalogue China's abuses: It presents a call to action and a survival guide for a critical juncture in America's history--and the world's. Publisher's note - in this book various quotes and viewpoints are attributed to a 'Ron Vara'. Ron Vara is not an actual person, but rather an alias created by Peter Navarro in order to present his views and opinions. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Paperback. Etat : new. Paperback. You are what you think. Henry Ford was right: "Whether you think that you can, or that you can't, you are usually right." Living the good life and want to make it great? Desperate to give your life an "extreme makeover"? Either way, the changes you want start inside your own head, with the way you think. Now You're Thinking will help you build your great life by teaching you breakthrough techniques for thinking far more effectively. That's the secret of making better life decisions: whether you're considering refinancing your house or hoping to becoming a better parent or partner. Some thinking processes simply work better than others, and this book teaches you the ones that are proven to work best. The authors start with the extraordinary true story of Amenah, just two years old, dying in an Iraqi village, and in desperate need of complicated open-heart surgery unavailable in her own country. The authors reveal the extraordinary thinking that saved her life, and show how you can use the same approaches to transform yours. You'll discover how to assess your own thinking style, build on your strengths, fix your weaknesses, and gain control of your life. The authors guide you in navigating life's toughest challenges and moral dilemmas.gaining perspective on what really matters."thinking your way" to work-life balance and financial security.surviving the career game of "ladders and slides".mastering the art of strategic thinking, in business, and in life. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. This award-winning guide will help you accurately quantify the performance of all your marketing investments, increase marketing ROI, and grow profits. Four renowned experts help you apply todays best practices for assessing everything from brand equity to social media, email performance, and rich media interaction. This updated edition shows how to measure costly sponsorships, explores links between marketing and financial metrics for current and aspiring C-suite decision-makers; presents better ways to measure omnichannel marketing activities; and includes a new section on accountability and standardisation in marketing measurement. As in their best-selling previous editions, the authors present pros, cons, and practical guidance for every technique they cover. Measure promotions, advertising, distribution, customer perceptions, competitor power, margins, pricing, product portfolios, salesforces, and more Apply web, online, social, and mobile metrics more effectively Build models to optimise planning and decision-making Attribute purchase decisions when multiple channels interact Understand the links between search and distribution, and use new online distribution metrics Evaluate marketings impact on a publicly traded firms financial objectives Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Paperback. Etat : new. Paperback. Most management guides just don't work. Either they're too complex and academic, or they rely primarily on opinion and anecdote, not tested evidence. The Truth About Managing People, Fourth Edition is radically different - and that's why it's so remarkably useful. Top management author Stephen P. Robbins has distilled thousands of research studies, meta-analyses, and Big Data investigations into a set of 63 proven, tested solutions for today's toughest management problems. Each solution is presented quickly and concisely, in just 2-3 pages, so you can absorb them fast, and use them immediately. You'll find proven, up-to-date truths for hiring the right people and building winning teams; designing high-productivity jobs and rewarding the right behaviours; managing diversity, change, conflict, turnover, and staff cuts; overcoming self-serving bias, groupthink, and digital distractions, and much more. Updated throughout, this edition contains nine all-new chapters, covering the crucial importance of people skills, building emotional intelligence, loyalty expectations, employee engagement and mentoring, managing face-to-face vs. virtual teams, overcoming the downsides of teams, handling unacceptable workplace behaviour, promoting creativity and innovation, and more. This is simply today's best and most enduring thinking on being a great manager: a set of truths you can and will use, every single day. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. Millennials will be our next great generation of leaders. Today, however, as they move into management, they face difficult practical challenges. Millennials Who Manage is a complete, research-based guide to overcoming those challenges, delivering outstanding performance, and getting recognised for it. Reflecting their extensive enterprise consulting and research experience, the authors show how to transition more smoothly into management. You will gain insight into earning the respect of peers and elders that you are now leading, as well as your manager. You will discover you can achieve success your way, without compromising who you are or becoming someone you are not. Youll learn management skills that arguably come naturally to Millennials. Prepare to explore what really motivates Boomers and Xers whose formative experiences were different from yours and how to guide them beyond todays unhelpful stereotypes about Millennials. Youll also master the specific management and leadership competencies you need most right nowwhether youre moving into frontline management or the CEOs office! Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. Using new private benefit exchanges, employers can bring the attractions of consumer-centric online shopping to benefits, giving employees unprecedented flexibility in benefits choices -- while also controlling costs through a defined compensation approach, just as they've done with retirement funding. In this book, private benefit exchange innovator Alan Cohen introduces the concept to consultants, HR professionals, business owners, and insurers, and presents complete best practices for successful implementation. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. What do you mean when you say Sustainability? This question is all too often raised because what one person thinks will be very different from another. The first step in any sustainability plan is to first define sustainability what it means to your company, settle on a common definition, and put it into language that all employees and stakeholders can both understand and get behind. Making Sustainability Stick is tailored for those that are starting out in this process or have seen their efforts stall in realizing the business benefits of sustainability. This book provides the blueprint for implementation, breaking down barriers, and the steps required to integrate sustainability successfully. It is laid out in easily digestible chapters, with action steps backed up from interviews with sustainability thought leaders, case studies, and the real life experience of the author who has consulted with over 75 organizations on sustainability. This is the perfect book for those who are in the trenches or are just about to embark on their sustainability journey. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. Problems remain hidden in organizations for a number of reasons, including fear, organizational complexity, gatekeepers who insulate leaders from problems that are coming up, and finally, an overemphasis on formal analysis in place of intuition and observation. This book lays out the key skills and capabilities required to ensure that problems do not remain hidden in your organization. It explains how leaders can become effective problem finders, unearthing problems before they destroy an organization. The book explains how leaders can become an anthropologist, going out and observe how employees, customers, and suppliers actually behave. It then goes on to present how they can circumvent the gatekeepers, so they can go directly to the source to see and hear the raw data; hunt for patterns, including refining your individual and collective pattern recognition capability; "connect the dots" among issues that may initially seem unrelated, but in fact, have a great deal in common; give front-line employees training in a communication technique; encourage useful mistakes, including create a "Red Pencil Award"; and watch the game film, where leaders reflect systematically on their own organization's conduct and performance, as well as on the behavior and performance of competitors. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. Business leaders today are seeking meaningful patterns in their people data that will help them gain a competitive edge. The answer is in the growing discipline of workforce analytics. Much attention has already been paid to the technical requirements for implementing workforce analytics, now, there's a book that covers the organisational development and change management issues that will make or break your success. Drawing on insights from dozens of experts in workforce analytics as well as their own cutting edge experience within IBM, the authors walk step-by-step through setting up and then embedding workforce analytics capabilities. With candid case studies and clear advice from those who have already faced and overcome the challenges associated with workforce analytics, you'll learn how to: Begin with a vision, not data analysis Pick your projects wisely, so you can "earn your keep" with visible, valuable successes Build a team with the right skills to deliver the insights your organisation needs Identify the right stakeholders and sponsors to ensure success Choose the best technology for your analytics needs Handle some of the sensitivities around using employee data in analytics projects Run a successful workforce analytics function for the long term Use storytelling techniques to ensure you can influence organisational decisions or initiatives with the results of your workforce analytics projects Analytics are rapidly becoming pervasive in functions ranging from Finance to Marketing. Now, discover how HR can gain just as much value, by informing every key decision with the best possible insight. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. What does neuroscience have to do with leadership? Everything. Recent advances in brain science and neuroimaging can dramatically improve the way leaders work with colleagues to drive successful change. As the brain is increasingly examined in the context of personal and organisational development, remarkable insights are being uncovered: insights that are leading to powerful new strategies for improving business execution. In Your Brain and Business, Harvard psychiatrist and executive coach Srinivasan S. Pillay illuminates the rapidly-emerging links between modern brain science and the corner office. Pillay reveals six powerful ways that brain science can be used by todays executives, and presents powerful new interventions for coaches who want to help their clients overcome common leadership problems. Discover how to use positive, strengths-based approaches to encourage the brain to learn how the fascinating neuroscience of social intelligence can help leaders encourage more effective relationships how to promote innovation and intuition, and overcome intangible vulnerabilities in leaders brains how to transform the idea of change into crisp, timely execution and much more. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Hardcover. Etat : new. Hardcover. For more and more companies in a world that's changing fast, there's only one way to win the game: transform it entirely. For anyone who wants to thrive in this new order, this requires a revolution in thinking a steady stream of disruptive strategies and unexpected solutions. Disrupt: Think the Unthinkable to Spark Transformation in Your Business shows you exactly how to generate and execute those solutions. Luke Williams reflects his experience creating disruptive products and services at frog design, one of the world's leading innovation firms. Williams combines the fluid creativity of "disruptive thinking" with the analytical rigor that is indispensable to business success. The result is a simple yet complete five-stage process for imagining a powerful market disruption and transforming it into reality. Using updated examples and a book-length case study, Williams shows how the more unexpected an idea, the smaller the number of competitors, and the more successful the company that brings it to market. This edition emphasises learning objectives and outcomes as the author draws on his work teaching business innovation at NYU, and walks the reader through generating a disruptive hypothesis, defining a disruptive market opportunity, creating multiple disruptive ideas, shaping them into an actionable solution, and persuading key stakeholders to adopt or invest in the solution. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Hardcover. Etat : new. Hardcover. Profit from analytics throughout the entire customer experience and lifecycle Make the most of all the fast-changing data sources now available to you For all ecommerce executives, strategists, entrepreneurs, marketers, analysts, and data scientists Ecommerce Analytics is a complete single-source guide to analytics for your ecommerce business. It brings together all the knowledge and skills you need to solve your unique problems, and transform your data into better decisions and customer experiences. Judah Phillips shows how to use analysis to improve ecommerce marketing and advertising, understand customer behaviour, increase conversion rates, strengthen loyalty, optimise merchandising and product mix, streamline transactions, optimise product mix, and accurately attribute sales. Drawing on extensive experience leading large-scale analytics programs, he also offers expert guidance on building successful analytical teams; surfacing high-value insights via dashboards and visualisation; and managing data governance, security, and privacy. Here are the answers you need to make the most of analytics in ecommerce: throughout your organisation, across your entire customer lifecycle. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. In retail, theres only one number one. Its not Wal-Mart or Costco, or even Amazon: Its the shopper. To create high-profit retail experiences, you need to know exactly how your shopper thinks, feels, and acts at the point of purchase. Dr. Herb Sorensen illuminates todays consumer behavior in the context of radical technological and societal changes that are transforming retail. Building on these deep consumer insights, Sorensen introduces revolutionary new approaches to improving performance in self-service retailwhatever you sell, via bricks or clicks. Youll discover todays best ways to get the right items to the right customers when they want them surpass the expectations of customers trained by online retail own every consumer moment of truth! New coverage includes: Converging clicks and bricks into a super-high-efficiency retail engine Building the webby store: visually managing every display like a web page Bringing product and shopper together via optimizsd navigation and search Measuring and promoting shopper efficiency Motivating long-cycle purchases: cars, tech, appliances, apparel, and more Speeding todays shoppers from want to need Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. Master today's breakthrough strategy for developing and sustaining high-performance sales teams! Long-time sales team leader Max Cates shows how to go far beyond "old school," "command and control" sales management, unleashing the full power and energy of your salespeople through a participatory management approach that works. Drawing on 36+ years of sales and sales management experience, Cates presents proven tactics for: Developing your own mental toughness, emotional intelligence, strategic thinking, and promotability Becoming a true servant leader in sales: providing the right structure, challenges, respect, involvement, and support Hiring more effective and productive salespeople - including expert tips for interviewing, recruiting, reading body language, using data, and choosing amongst candidates Building winning teams that meet sales objectives and delight customers Empowering sales reps and teams in decision-making that increases sales productivity Measuring individual and team performance towards objectives Keeping people on target without micro-managing them Promoting team growth and continual improvement Leveraging Six Sigma and the Deming Cycle to sustain success, morale, and performance And much more Seven Steps to Success for Sales Managers presents proven sales management tactics in a "bulletized" format that's easy to read - and just as easy to use . Cates combines decades of in-the-trenches experience with cutting-edge research on the latest sales trends and tactics. Whether you're a working sales manager, VP of sales, account team leader, executive MBA program participant, or aspiring sales manager, this guide will help you build an outstanding team, empower it, and lead it to sustained success. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Paperback. Etat : new. Paperback. Focus Your Supply Chain Technology Investments to Reduce Risk and Maximize Competitiveness Lean, Six Sigma, and related approaches offer immense potential for improving competitiveness, cost, and customer experience if you can overcome the challenges of planning and implementation. The well-targeted use of technology can dramatically reduce your risks and accelerate your progress. Until now, however, many guidebooks and consultants have treated Lean primarily as a pen and pencil technique. Lean and Technology is the first complete guide to integrating Lean thinking with proven, affordable, and emerging technologies. Youll learn how companies are linking strategy, the value chain, and ITand how they are executing on their plans to achieve real competitive advantage. Step by step, Myerson shows how to use the proven six-step SCOR Model to organize the integration of technology with all key supply chain and operations processes. Youll discover how to: PLAN to optimize supply chain networks, demand forecasting, master production scheduling, and S&OPSOURCE more effectively with todays MRP and procurement/e-procurement technologiesMAKE higher-value lean production products with modern ERP, MES, and short-term scheduling systemsDELIVER the right customer solutions at the right time and cost via advanced DRP, TMS, and order fulfillment systemsRETURN products and materials with state-of-the-art reverse logistics systemsENABLE continuous improvement via carefully chosen measurements, metrics, and analyticsThroughout, Myerson presents easy-to-use tools, methodologies, best practices, and real-world examples: all you need to improve speed, accuracy, integration, and collaboration across complex supply chains. He concludes by previewing emerging technologies for maintaining and extending the competitive advantage youve already built. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. Today, financial clients are profoundly skeptical. They've been burned. Their consultants and advisors often talk too much, use too much confusing technical jargon, work from boilerplate scripts full of caveats and disclaimers. Above all, clients say, their advisors don't listen well, and don't link their own needs and views to the recommendations they present. To succeed in today's radically new environment, financial advisors must transform the way they communicate. In this book, one of the world's leading experts on the financial client relationship shows them how to do precisely that. Drawing on his experience training hundreds of elite financial professionals, Bob Finder shows how to actively listen, speak plainly with precision and passion, and engage clients with uncommon effectiveness. Finder demonstrates how to: Focus relentlessly on what matters most to each individual client Deliver recommendations with clarity and impact, in your own voice Bring imagination, creativity, and even entertainment to presentations and conversations Give and take constructive criticism, and use it as a powerful force for improvementUsing Finder's proven techniques, financial professionals can deliver truly extraordinary levels of professionalism and service, gain the powerful new competitive edge they're desperately searching for -- and earn equally powerful rewards for themselves. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. This book is about employee enthusiasm: that special, invigorating, purposeful and emotional state thats always present in the most successful organizations. Most people are enthusiastic when theyre hired: hopeful, ready to work hard, eager to contribute. What happens? Management, thats what. The Enthusiastic Employee is an action-oriented book that helps companies obtain more from workers - the basic premise is that under the right kind of leadership, the more one side wins in a collaborative relationship, the more for the other side. The book is heavily evidence-based (using extensive employee survey data) and lays out two basic ideas: the Three-Factor Theory of human motivation at work and the Partnership company culture that is based on the Three-Factor Theory and that, by far, brings out the best in people as they respond with enthusiasm about what they do and the company they do it for. Drawing on research with 13,000,000+ employees in 840+ companies, The Enthusiastic Employee, Second Edition tells you what managers (from first-line supervisor to senior leadership) do wrong. Then it tells you something much more important: what to do instead. David Sirota and Douglas Klein detail exactly how to create an environment where enthusiasm flourishes and businesses excel. Extensively updated with new research, case studies, and techniques (they have added over 8.6 million employees and over 400 companies to their analyses ), it now contains a detailed study of Mayo Clinic, one of the worlds most effective healthcare organizations and a true representation of the principle of partnership, as well as more in-depth descriptions of private sector exemplars of partnership, such as Costco. Other new chapters include: how the Great Recession really impacted workers morale (bottom-line, it didnt) and how to build a true Partnership Culture that starts with senior leadership. They now debunk fashionable theories of worker generations (Baby Boomers, Gen X, Y, etc.) as mostly nonsense clarify what theyve learned about making business ethics and corporate social responsibility actionable share what research on merit pay (pay for individual performance) tells us about its likely impact on school teachers and performance (not good)discuss the utility of teleworking (and the dust-up at Yahoo)offer compelling, data-informed insights about women and minorities in the workplace, and much more. You can have enthusiastic employees, and it does matter more than it ever has. Whether youre a business leader, HR/talent management professional, or strategist, thats the workforce you need and this is the book that will help you get it. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. Leading Holistic Improvement with Lean Six Sigma 2.0 distills all thats been learned about Six Sigma over the past three decades, helping you build and execute on modern holistic strategies to radically improve processes and performance. Its the definitive modern guide to Lean Six Sigma for executives, champions, Black Belts, Green Belts, and every stakeholder concerned with performance improvement. In addition, it notes the limitations of Lean Six Sigma and explains how to broaden deployments to true holistic improvement, integrating multiple improvement methodologies. Renowned experts Ronald Snee and Roger Hoerl help you launch or accelerate comprehensive Lean Six Sigma 2.0 initiatives, integrating modern techniques to improve customer satisfaction, employee engagement, growth, and profitability across your organisation. They introduce important recent advances in Lean Six Sigma theory and practice, and offer new case studies illuminating opportunities for holistic improvement. With an ideal mix of fundamental concepts and real-world case studies, the authors help you broaden your portfolio of improvement methodologies, integrating systems for process management, control, and risk management. This revision incorporates decades of collective experience in improvement initiatives, the most relevant research on what does and doesnt work, and contains three completely new chapters, as well as two previously unpublished holistic improvement case studies. This innovative approach is specifically designed to help you solve large, complex, and unstructured problems; and manage risk in a world of cyberattacks, terrorism, and fragmentation. Plan and deploy a modern Lean Six Sigma strategy that fully reflects your organisation Learn and apply key lessons from the worlds best implementations Integrate key success factors into a step-by-step process for improvement, and avoid common pitfalls that lead to failure Master all facets of Lean Six Sigma leadership, including strategy, goal setting, metrics, training, roles/responsibilities, processes, reporting, rewards, and ongoing management review Evolve your deployment to true holistic improvement that leverages modern methods and encompasses the entire organisation Make the most of big data analytics and other modern methods Choose the optimal improvement method for each complex challenge you face Use a focus on improvement as a leadership development tool First edition published in 2003 by Financial Times Prentice Hall. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Paperback. Etat : new. Paperback. Over the past decade, the entertainment industry has exploded in size: it's now nearing a trillion dollars worldwide. That's five times as large as it was when the best-selling first edition of this book (then called The Entertainment Marketing Revolution) was published. Everything's changed since then: new platforms, new media, new tools, new global markets -- everything. Now, Al Lieberman and Patricia Esgate have completely revised their classic guide to reflect all these changes, and help entertainment marketers prepare for the even more massive changes that are on the way. The Definitive Guide to Entertainment Marketing surveys every major entertainment marketing platform: film, cable, broadcast, sports, publishing, social communities, electronic gaming, travel/tourism, location-based and experiential entertainment, and more. Reflecting decades of intimate experience as practitioners, Lieberman and Esgate: Explore challenges and opportunities associated with new technologies such as smartphones and tablets Explain the implications of globalisation in entertainment Demonstrate new integrated marketing approaches that build synergies across advertising, promotion, PR, and social media Preview emerging challenges that practitioners can't afford to ignore. This engaging, conversational primer will be valuable to anyone interested in the entertainment business -- and indispensable for anyone seeking to enter the industry as a marketing or PR professional. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. Reviews the core tools of valuationRenowned valuation expert Aswath Damodaran examines today's most difficult estimation questions and issues, and then systematically addresses the valuation challenges that arise throughout a firm's lifecycle in The Dark Side of Valuation: Valuing Young, Distressed and Complex Businesses. In this thoroughly revised edition, the author looks at how best to deal with low interest rates, volatile equity risk premiums and political risk in valuation. Readers will gain insight into: Overcoming the temptation to use unrealistic or simplistic valuation methodsRisk-free rates, risk premiums and other macroeconomic assumptionsIntelligent analysis for angel and early venture capital investingProjecting the impact of regulatory changesThe stages of the corporate lifecycleValuing financial services and commodities companiesDamodaran's insights will be indispensable to everyone involved in valuation: financial professionals, investors, M&A specialists, and entrepreneurs alike. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Hardcover. Etat : new. Hardcover. Today, engaging customer advocates is one of the most powerful marketing strategies available to you. Advocates provide third-party validation and positive relevance; build and protect brands, and create exceptionally effective content to influence buyer decisions. Sales teams enjoy the benefits of advocates, too, through case studies, referrals/introductions, and assistance in securing renewals. Advocate Marketing: Strategies for Building Buzz, Leveraging Customer Satisfaction and Creating Relationships shows CMOs, business development leaders, and customer success professionals, and sales executives exactly how to leverage this powerful approach. Barbara Thomas helps you make the business case, outlines the strategic requirements, and presents powerful best practices and case studies. You'll learn from the experience of recognised leaders in advocacy marketing, from Intel and Citrix to Sirius Decisions, Influitive, Reputation Advocates, Boulder Logic, and RO/Innovations. Most important, Thomas introduces a systematic, five-step strategy for leveraging this powerful opportunity. You'll discover how to: Build a complete strategic plan for advocate marketing Define best-practice program processes and policies Establish internal resources, team, organisations, and budgets Choose and integrate the right technology and tools Establish and apply the right KPI metrics and analytics Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Paperback. Etat : new. Paperback. HR managers are under intense pressure to become strategic business partners. Many, unfortunately, lack the technical skills in financial analysis to succeed in this role. Now, respected HR management educator Dr. Steven Director addresses this skill gap head-on. Writing from HR's viewpoint, Director covers everything mid-level and senior-level HR professionals need to know to formulate, model, and evaluate their HR initiatives from a financial and business perspective. Drawing on his unsurpassed expertise working with HR executives, he walks through each crucial financial issue associated with strategic talent management, including the quantifiable links between workforces and business value, the cost-benefit analysis of HR and strategic financial initiatives, and specific issues related to total rewards programs. Unlike finance books for non-financial managers, Financial Analysis for HR Managers focuses entirely on core HR issues, including: How do you model HR's financial role in corporate strategic initiatives such as the introduction of a new product line? How do you select bonus drivers to send the right signals to managers? How do you design compensation packages that are fully consistent with your goals? How do you identify and manage pension-finance costs and risks that can dramatically impact the long-term financial health of the business? Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. Prescriptive analytics is more directly linked to successful decision-making than any other form of business analytics. It can help you systematically sort through your choices to optimise decisions, respond to new opportunities and risks with precision, and continually reflect new information into your decisioning process. In Prescriptive Analytics, analytics expert Dr. Dursun Delen illuminates the fields state-of-the-art methods, offering holistic insight for both professionals and students. Delens end-to-end, all-inclusive approach covers optimisation, simulation, multi-criteria decision-making methods, inference- and heuristic-based decisioning, and more. Balancing theory and practice, he presents intuitive conceptual illustrations, realistic example problems, and real-world case studiesall designed to deliver knowledge you can use. Discover where prescriptive analytics fits and how it improves decision-making Identify optimal solutions for achieving an objective within real-world constraints Analyse complex systems via Monte-Carlo, discrete, and continuous simulations Apply powerful multi-criteria decision-making and mature expert systems and case-based reasoning Preview emerging techniques based on deep learning and cognitive computing Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Etat : new. Paperback. Today's workforces, today's companies, and today's business environments have all changed in fundamental ways. There is a "new normal," and everyone in business knows it. Even if the economy improves, companies will stay lean, and continue to rely heavily on contingent workforces. Engagement is more crucial than ever, but old approaches to achieving it simply no longer work. In Practices for Engaging the 21st Century Workforce, Bill Castellano presents a comprehensive, innovative model of engagement that responds to today's new realities, and helps you anticipate tomorrow's. Drawing on 25+ years as a pioneering HR innovator, practitioner, and researcher, Castellano offers a crystal-clear definition of engagement, identifies what really drives it, and specifies the achievable strategic outcomes of engagement. He presents powerful new research on how to engage today's multidimensional and changing workforce, in an environment that's as complex as today's workers are. You'll learn how to develop adaptable organizational structures and multidimensional HR management systems tailored to the needs of today's workforces: systems that not only strengthen engagement but also deliver the business performance benefits promised by greater engagement. Throughout, Castellano supports his insights with profiles and case studies from many of the world's leading organizations, including IBM, Ernst & Young, Google, SAS, Whole Foods, American Express, Colgate-Palmolive, and ARDEC (US Military R&D Center). Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Hardcover. Etat : new. Hardcover. Data is the insurance industry's single greatest asset. Yet many insurers radically underutilize their data assets, and are failing to fully leverage modern analytics. This makes them vulnerable to traditional and non-traditional competitors alike. Today, insurers largely apply analytics in important but stovepiped operational areas like underwriting, claims, marketing and risk management. By and large, they lack an enterprise analytic strategy -- or, if they have one, it is merely an architectural blueprint, inadequately business-driven or strategically aligned. Now, writing specifically for insurance industry professionals and leaders, Patricia Saporito uncovers immense new opportunities for driving competitive advantage from analytics -- and shows how to overcome the obstacles that stand in your way. Drawing on 25+ years of insurance industry experience, Saporito introduces proven best practices for developing, maturing, and profiting from your analytic capabilities. This user-friendly handbook advocates an enterprise strategy approach to analytics, presenting a common framework you can quickly adapt based on your unique business model and current capabilities. Saporito reviews common analytic applications by functional area, offering specific case studies and examples, and helping you build upon the analytics you're already doing. She presents data governance models and models proven to help you organize and deliver trusted data far more effectively. Finally, she provides tools and frameworks for improving the "analytic IQ" of your entire enterprise, from IT developers to business users. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.