9781041069751 - Smart Tourism and Destination Marketing (16 résultats)

Etat : New.

Etat : New.

Etat : As New. Unread book in perfect condition.

Etat : As New. Unread book in perfect condition.

Etat : New.

Etat : New.

Etat : New.

Etat : New.

Etat : New. Youssef El Archi holds a PhD in Business and Management from the National School of Business and Management of Tangier, Abdelmalek Essaadi University in Morocco. He is a research collaborator at the Centre for Tourism Research, Development, and In.

Etat : New. 2026. 1st Edition. hardcover. . . . . .

Hardcover. Etat : Brand New. 266 pages. 9.18x6.12x9.45 inches. In Stock.

Buch. Etat : Neu. Neuware - Smart Tourism and Destination Marketing explores the transformative impact of smart concepts, advanced technologies and smart policies on destination marketing based on original research and cutting-edge strategies. By presenting insights from a diverse set of authors and geographical contexts, the book provides a global and multi-scalar view on this emerging phenomenon.Key areas explored include the trends and geographical dispersion of smart tourism, together with the use of artificial intelligence, the Internet of Things, virtual reality and smart data in destination marketing. With the rise of tech-savvy tourists seeking personalised and seamless experiences, this book delves into the strategies and tools that are reshaping the future of tourism destinations and how destination marketing can leverage smart approach to enhance sustainability and resilience.Through theoretical advancements, methodological innovations, detailed case studies and examples, the book illustrates how tourism destinations have successfully implemented smart tourism initiatives, offering practical insights and roadmap for destinations. The volume advances scholarly and practical understanding of smart tourism, offering significant insight to students, researchers and academics as well as destination management practice.

Etat : New. 2026. 1st Edition. hardcover. . . . . . Books ship from the US and Ireland.

Hardcover. Etat : new. Hardcover. Smart Tourism and Destination Marketing explores the transformative impact of smart concepts, advanced technologies and smart policies on destination marketing based on original research and cutting-edge strategies. By presenting insights from a diverse set of authors and geographical contexts, the book provides a global and multi-scalar view on this emerging phenomenon.Key areas explored include the trends and geographical dispersion of smart tourism, together with the use of artificial intelligence, the Internet of Things, virtual reality and smart data in destination marketing. With the rise of tech-savvy tourists seeking personalised and seamless experiences, this book delves into the strategies and tools that are reshaping the future of tourism destinations and how destination marketing can leverage smart approach to enhance sustainability and resilience.Through theoretical advancements, methodological innovations, detailed case studies and examples, the book illustrates how tourism destinations have successfully implemented smart tourism initiatives, offering practical insights and roadmap for destinations. The volume advances scholarly and practical understanding of smart tourism, offering significant insight to students, researchers and academics as well as destination management practice. Smart Tourism and Destination Marketing explores the transformative impact of smart concepts, advanced technologies and smart policies on destination marketing based on original research and cutting-edge strategies. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Hardcover. Etat : new. Hardcover. Smart Tourism and Destination Marketing explores the transformative impact of smart concepts, advanced technologies and smart policies on destination marketing based on original research and cutting-edge strategies. By presenting insights from a diverse set of authors and geographical contexts, the book provides a global and multi-scalar view on this emerging phenomenon.Key areas explored include the trends and geographical dispersion of smart tourism, together with the use of artificial intelligence, the Internet of Things, virtual reality and smart data in destination marketing. With the rise of tech-savvy tourists seeking personalised and seamless experiences, this book delves into the strategies and tools that are reshaping the future of tourism destinations and how destination marketing can leverage smart approach to enhance sustainability and resilience.Through theoretical advancements, methodological innovations, detailed case studies and examples, the book illustrates how tourism destinations have successfully implemented smart tourism initiatives, offering practical insights and roadmap for destinations. The volume advances scholarly and practical understanding of smart tourism, offering significant insight to students, researchers and academics as well as destination management practice. Smart Tourism and Destination Marketing explores the transformative impact of smart concepts, advanced technologies and smart policies on destination marketing based on original research and cutting-edge strategies. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Hardcover. Etat : new. Hardcover. Smart Tourism and Destination Marketing explores the transformative impact of smart concepts, advanced technologies and smart policies on destination marketing based on original research and cutting-edge strategies. By presenting insights from a diverse set of authors and geographical contexts, the book provides a global and multi-scalar view on this emerging phenomenon.Key areas explored include the trends and geographical dispersion of smart tourism, together with the use of artificial intelligence, the Internet of Things, virtual reality and smart data in destination marketing. With the rise of tech-savvy tourists seeking personalised and seamless experiences, this book delves into the strategies and tools that are reshaping the future of tourism destinations and how destination marketing can leverage smart approach to enhance sustainability and resilience.Through theoretical advancements, methodological innovations, detailed case studies and examples, the book illustrates how tourism destinations have successfully implemented smart tourism initiatives, offering practical insights and roadmap for destinations. The volume advances scholarly and practical understanding of smart tourism, offering significant insight to students, researchers and academics as well as destination management practice. Smart Tourism and Destination Marketing explores the transformative impact of smart concepts, advanced technologies and smart policies on destination marketing based on original research and cutting-edge strategies. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.