Consumer republic using brands (10 résultats)

Paperback. Etat : Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Etat : Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Etat : very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.

Hardcover. Etat : Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Etat : Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Etat : Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

hardcover. Etat : Very Good.

Hardcover. Etat : Near Fine. Etat de la jaquette : Near Fine. First Edition, First Printing. The book is signed by the author on the full title page. The book is near fine with very slight edge wear in a near fine dust jacket with very slight edge wear. Signed by Author(s).

Paperback. Consumer Republic's message begins with this single, inarguable truth: brands make corporations accountable. Expensive to create, essential to making money, and more public than anything else a corporation has or does, a brand is an enormously valuable and fragile asset to them. And we consumers have the power to make it worthless. With fascinating case examples, and a startling yet pragmatic argument, Bruce Philp dismantles the simplistic predator-prey narrative behind the anti-brand movement, confronts us with our real role in the system, and inspires us to make every dollar we spend count. To buy less, but demand better. To make meaningful choices instead of just easy ones. And then to speak up when we're happy and when we're not. Pin every one of these acts to a brand, and corporations will be forced to cooperate in making our way of life sustainable. Brands, says Philp, are the only leverage the average consumer has with which to make a company behave itself. Abandon them, and we'll surrender our marketplace to scoundrels. Take control of them, and we can save the world. 2011. A trade paperback copy in good condition with some soiling of the rear wrap.…