Theory (Plus de 1 200 000 résultats)

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Hardback. Etat : Good. The leading mind behind the mathematics of string theory discusses how geometry explains the universe we see.

Hardback. Etat : Good. Studying the increasingly powerful role television plays in the political process, Fredric T. Smoller offers a persuasive argument that the big three network coverage of the presidency is gradually eroding public support for and confidence in that office. This book argues that network coverage of the presidency is determined by the political, technical, and commercial nature of the medium itself, producing a bias toward extensive and negative coverage. Smoller studies the thematic nature of television's presidential coverage, demonstrating how producers and correspondents integrate their daily coverage into ongoing themes which provide dramatic unity over a prolonged period of time. Thus, television's portrayal of the White House generally starts out favorable but soon becomes unfavorable. Attempts by the White House to combat these negative portrayals by managing news coverage and isolating the president will subvert democratic values.The Six O'Clock Presidency argues against generally accepted views that network coverage of the presidency is too favorable and reveals the power of the networks to unravel the career of individual presidents and the public's support for that office. Noting that television news is getting tougher on the presidency as each full-term administration president since Richard Nixon has received a bigger measure of poor coverage than its predecessor, the author spent several weeks with the White House press corps to determine how this could be explained. He interviewed television news executives, correspondents and technicians for ABC, CBS, and NBC, as well as White House officials. The result is a comprehensive study of the economics, technology, and personnel of network news and its coverage of the presidency.…

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Paperback. Etat : Very Good. The Third Edition of this market-leading text has been updated and expanded with contemporary case material and more detailed coverage of the main topics and trends in corporate communication. New to the Third Edition: - New chapters on strategic planning and campaign management, research and measurement and CSR and community relations - Greatly expanded coverage of key areas: internal communication, leadership and change Communication, issues management, crisis communication and corporate branding - Other topics to receive new coverage include: public affairs, social media, internal branding and issues of globalization. - New and up-to-date international case studies, including new full-length case studies and vignettes included throughout the chapters. - Further reading and new questions-for-reflection will provide the reader with a means to challenge and further their understanding of each of the topics in the book. - Online teaching material for lecturers and students including: instructors manual, PowerPoint slides and new international case studies of varied length, SAGE Online journal readings, videos, online glossary and web links Praise for the Second Edition: "This is a must-have reference book for Chief Executives, Finance Directors, Corporate Communicators and Non-executive Directors in this "involve me" era of stakeholder engagement and corporate communications. How I wish I had had this book on my desk as a Chief Reputation Officer!" - Mary Jo Jacobi, Former Chief Reputation Officer of HSBC Holdings, Lehman Brothers and Royal Dutch Shell ?This is a comprehensive and scholarly analysis of corporate communications. It will offer students and practitioners alike a considerable aid to study and understanding which will stand the test of time in a fast changing business? - Ian Wright, Corporate Relations Director, Diageo.…

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Paperback. Etat : Good. A study of the Bible by literary and cultural critics. It includes a broad range of theoretical perspectives, such as feminism, Marxism, anthropological criticism, psychoanalytic criticism, deconstruction, poetics, historicism and hermeneutics.

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Paperback. Etat : Very Good. In this volume, eighteen scholars provide a wide-ranging, interdisciplinary look beyond the statistics at the experiences of the women, men, girls, and boys who comprise the global migration flow, and at the highly gendered forces that frame and affect them.